OpenTable CEO Matthew Roberts Joins Quantcast Board

             OpenTable CEO Matthew Roberts Joins Quantcast Board

Quantcast Expands Sales Team with Three Executive Hires

PR Newswire

SAN FRANCISCO, April 17, 2013

SAN FRANCISCO, April 17, 2013 /PRNewswire/ -- Quantcast, a digital advertising
company specializing in audience measurement and real-time advertising,
announced today that Matthew Roberts, CEO of OpenTable, the world's leading
provider of online restaurant reservations, has joined the company's board of

Roberts joined OpenTable in June 2005 as chief financial officer, led the
company through its initial public offering in 2009 and was appointed to the
role of president and chief executive officer in June 2011. During Roberts'
tenure, OpenTable has grown from 3,000 restaurant customers to more than
27,000 and from approximately 12 million cumulative seated diners to more than
400 million. Roberts is also on the board of international money transfer
company Xoom, which recently went public.

"Quantcast is a company that I truly admire, and I'm looking forward to
working with the rest of the board on the next phase of the company's growth,"
said Roberts.

In addition to the appointment of Roberts to the board, Quantcast has expanded
its sales leadership team with the appointment of three prominent industry
executives to drive the continued growth of Quantcast's advertising solution.

Google's first advertising executive, David Scacco, has joined Quantcast and
leads the company's sales and strategic partnership initiatives with search
advertisers and SEM agencies. Scacco and his team will help partners leverage
Quantcast's unique solution to achieve search-like performance from display.

Former Twelvefold Media and Google executive Peter O'Sullivan joins Quantcast
with sales leadership responsibility for the Western region of the United
States, helping Fortune 500 brands and agencies gain new customers,
conversions and superior performance from real-time advertising with

Rick Boyce joins Quantcast to lead North American corporate sales. Most
recently, Boyce worked at Monster Worldwide as vice president of advertising
sales. Scacco, O'Sullivan and Boyce report to Vinny McEntee, vice president of
global sales at Quantcast.

"Matt is an accomplished business leader with deep financial and operating
expertise, and I'm thrilled that we can call on his considerable knowledge and
perspective as we enter our next phase of growth," said Konrad Feldman, CEO
and co-founder of Quantcast. "Quantcast's advertising business is growing very
rapidly, and the experienced trio of David, Peter and Rick will ensure that we
continue to build a world-class organization and effectively engage and
delight our clients."

Quantcast recently launched Measure for Apps to empower publishers and app
developers with a free and accurate way to measure across platforms. On the
advertising side of the business, Quantcast opened an EMEA Operations Center
in Dublin, Ireland, in February to support growth and expansion throughout
Europe. Additionally, Quantcast acquired ad campaign-reporting software
company Makegood at the beginning of 2013 to further automate reporting and
make it more in-depth and user-friendly. For more information about Quantcast
Advertise and Quantcast Measure, please visit

About Quantcast 

Quantcast is a digital advertising company specialized in audience measurement
and real-time advertising. As the pioneer of direct audience measurement in
2006, Quantcast has today the most in-depth understanding of digital audiences
across the Web, allowing marketers and publishers to make the smartest choices
as they buy and sell the most effective targeted advertising on the market.
More than 1,000 brands rely on Quantcast for real-time advertising. As the
leader in Big Data for the digital advertising industry, Quantcast directly
measures more than 100 million Web destinations, incorporates over 1 trillion
new data records every month and continuously processes as much as 30
petabytes of data every day. Quantcast is headquartered in San Francisco and
backed by Founders Fund, Polaris Venture Partners, Revolution Ventures and
Cisco Systems. For more information, visit

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SOURCE Quantcast

Contact: Patrick Hornung, 1-206-617-7099,
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