Avnet Electronics Marketing Launches AXIOM Magazine for Americas Design Community

  Avnet Electronics Marketing Launches AXIOM Magazine for Americas Design

Business Wire

PHOENIX -- April 17, 2013

Avnet Electronics Marketing Americas, a business region of Avnet, Inc. (NYSE:
AVT), has launched AXIOM, a new design-oriented print and online magazine. The
first issue, focusing on connections, is available now.

AXIOM, which comes from the Latin root axioma, is defined as information that
is thought fitting and worthy. Each issue will be produced in collaboration
with independent specialist authors and technical experts will contribute
content on relevant design-oriented topics. The publication will reach 60,000
engineers, purchasers and technology managers in the electronics industry.

     Click to Tweet: Avnet Electronics Marketing launches AXIOM Magazine

“We created AXIOM with the goal of bringing the design community news and
information from industry leading technology companies that can creatively and
positively impact their current and future design efforts,” said Rondekka
Moore, director of demand creation for Avnet Electronics Marketing America and
AXIOM’s editorial director. “In our first issue, we focus on connections.
Connections can take many forms – from wired and cabled or simply connecting
our reader to knowledge about new products that solve pressing design

Highlights of the connections issue include:

  *A focus on low-energy bluetooth
  *Keys to selecting a wireless network protocol
  *SFP+ enhancements that speed wireless networking
  *New products
  *Review of market trends
  *Supply chain solutions

AXIOM is a quarterly publication. To subscribe, or read online, go to

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About Avnet Electronics Marketing

Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc.
that serves electronic original equipment manufacturers (EOEMs) and electronic
manufacturing services (EMS) providers in more than 70 countries, distributing
electronic components from leading manufacturers and providing associated
design-chain and supply-chain services. The group's website is located at

About Avnet, Inc.

Avnet, Inc. (NYSE:AVT), a Fortune 500 company, is one of the largest
distributors of electronic components, computer products and embedded
technology serving customers globally. Avnet accelerates its partners' success
by connecting the world's leading technology suppliers with a broad base of
customers by providing cost-effective, value-added services and solutions. For
the fiscal year ended June 30, 2012, Avnet generated revenue of $25.7 billion.
For more information, visit www.avnet.com.


Avnet Electronics Marketing
Heidi Elliott, Public Relations, 480-643-7584
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