Arqiva Ushers in a New File-Based Broadcast Playout Workflow Powered by Signiant

Arqiva Ushers in a New File-Based Broadcast Playout Workflow Powered by Signiant 
Already in Use at Blackbelt TV and Others, Innovative Solution
Delivers Automated Content Transfer, Greater Visibility, Heightened
Efficiency and Control 
BURLINGTON, MA -- (Marketwired) -- 04/17/13 --  Signiant, the market
leader in intelligent file movement software for media and
entertainment, today announced that leading broadcast media services
company Arqiva has established an innovative content ingest and
delivery system based on Signiant's software that ushers in an
elegantly simple and highly efficient approach to file-based workflow
automation. Already in use by BlackBelt TV in the U.S. and others,
the new automated playout system gives Arqiva a competitive edge in
serving its customers -- providing speedy remote content ingest,
automated workflows and complete visibility into content delivery. In
turn, Arqiva's customers get the assurance that their content reaches
Arqiva swiftly in the proper format with the highest quality and
More broadcasters rely on media service providers to create and
deliver content in the multiplicity of today's required transmission
formats and languages -- a process that necessitates manual
intervention to assure that assets arrive intact and ready for use.
Signiant's accelerated file movement solutions automate and manage
the file-based delivery process enabling Arqiva to streamline its
operations, moving content quickly 24/7 from anywhere in the world
over existing networks, and reducing the steps needed to send or
obtain content for greater efficiency and scale.  
"With Signiant, we're enhancing delivery-to-air with exceptional
time-savings and control," said Gregory Burns, Workflow Specialist at
Arqiva. "The software, not our operators, now moves content to and
between the customer's location and our Media Centre. As we develop
new services the platform will also be used to automate the movement
of content and metadata between our Media Centre and other platforms
such as VOD or IPTV. We are saving time that we can now be applied
toward other, more important business-enhancing activities."  
"We relied on Signiant software and Arqiva to meet tight deadlines
for Blackbelt TV's Africa launch by accelerating the movement
hundreds of hours of programming from LA to London," said Adrian
Schmotolocha, COO at Blackbelt TV. "Using Arqiva's intelligent hub as
a single playout source lets us reach a range of different markets
fast. Signiant's software helped average out our throughput rates to
get much faster transmission speeds -- and reduce errors, enabling us
to confidently meet our compressed operational timeframes." 
"For broadcasters, Signiant clears a wide-open traffic lane on a
crowded freeway. You look out on the traffic jam and think you could
never get to where you need to go on time, and then, with Signiant,
suddenly you can." 
Signiant's system-to-system file movement solutions remove human
intervention from many steps in the playout workflow. A private cloud
solution for sharing media assets across the broader partner
ecosystem, Signiant's Managers+Agents(TM) software features a
workflow engine that interrogates Arqiva's automated database and
queries whether or not ingested content is known to the system. If it
is known, the workflow engine delivers it appropriately -- either
into online storage or various transcoding applications as required.
If content is not known, the system will store it offline, or use
customer-provided metadata to publish records into the automation
system -- instead of requiring operators to check the system for
content, note anything that's missing, or see if content and metadata
have arrived. Software agents installed on the sending and receiving
ends manage and track content movement to certify delivery.  
"Broadcast service providers don't have time, staffing level or
budget to keep working in the same old way," said David Nortier,
General Manager, Signiant EMEA. "To stay competitive, they must find
new ways to automate traditionally manual processes while ensuring
the highest quality. Signiant is delighted to help organizations such
as Arqiva and others to enhance efficiency to their operations and to
that of their customers."  
About Arqiva
 Arqiva, the communications infrastructure and media
services company, operates at the heart of the broadcast, satellite
and mobile communications markets. The company is at the forefront of
network solutions and services in the digital world. Arqiva provides
much of the infrastructure behind television, radio, satellite and
wireless communications in the UK and has a significant presence in
Ireland, mainland Europe and the United States. Customers include
major broadcasters such as the BBC, ITV, BSkyB and independent radio
groups, major telco providers including the UK's four mobile network
operators, and the emergency services. For more information visit 
About Signiant
 Used by the world's top content creators and
distributors, Signiant is the market leader in intelligent file
movement software for the media and entertainment industry. The
company's powerful software suite optimizes existing enterprise
network infrastructure and media technologies to ensure secure
digital media exchanges, workflow efficiency and superior user
experiences. For more information, visit 
Media Contacts:
Lisa Clark
VP of Marketing 
+1 781 221 4021  
Mary Kae Marinac
MKM Corporate Communications
+1 978 685 3136 
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