Health and Tech Entrepreneurs Unite to Create Real-Time Map of Health; Stop the Spread of Communicable Illness

Health and Tech Entrepreneurs Unite to Create Real-Time Map of Health; Stop the 
Spread of Communicable Illness 
Kinsa Debuts at DEMO Mobile 2013, TEDMED and Starts Indiegogo
Crowdfunding Campaign to Support Launch of the Kinsa Smart
Thermometer 
SAN FRANCISCO, CA, and NEW YORK, NY -- (Marketwired) -- 04/17/13 -- 
Kinsa, a mission-driven start-up enterprise supported by
entrepreneurs and experts in technology and health, today announced
its first product at DEMO Mobile 2013 and the launch of its Indiegogo
crowdfundraising campaign to gain public support. Kinsa is also
launching at TEDMED as part of The Hive, a program profiling 50
innovative startups in health, this week in Washington DC.  
Kinsa is creating a real-time map of human health, to track
communicable diseases in real-time and enable interventions to stop
their spread. Kinsa's first product builds upon the insight that
fever is an early sign of many illnesses, often detected by patients
in their homes before they have entered the healthcare system. To
collect this fever information and communicate with the
just-fallen-ill, Kinsa has reinvented the world's most widely used
medical device: the thermometer.  
The Kinsa Smart Thermometer is a smartphone-connected medical device
that utilizes its mobile connectivity to enhance the features and
benefits available to users beyond a fast and accurate temperature
reading. Through the free accompanying Kinsa mobile app, users can
track their illness history to share with physicians, access tools to
better manage and plan around their illness, and view the "health
weather" in their local area, including what symptoms and illnesses
are going around.  
One feature in the app, Kinsa Groups, allows users to see what
symptoms and illnesses are going around a custom-created community,
such as the parents of a specific first grade class or group of close
friends. Users in the group will see that flu, strep throat, or other
illnesses are circulating, but the data is anonymized so they will
not see who is ill. This facilitates greater information sharing
about when and where disease is first spreading at a hyperlocal
level. 
The Kinsa Smart Thermometer itself has no batteries, LCD, or
processor, instead leveraging the power of the smartphone to allow
the device to be thin, flexible, and comfortable to use, especially
for children. The thermometer connects to the phone via the headphone
jack, keeping its cost far lower than the costs of other existing
mobile-connected medical devices. With a price point on par with most
current non-connected thermometers, Kinsa's focus is on widespread
access to better health information. 
Inder Singh, Kinsa's founder and CEO, explains, "I am incredibly
excited about what we are doing at Kinsa. Just imagine what we could
do if we could detect the spread of illnesses in real-time. The data
that one person provides could be the key in detecting the spread of
flu or any number of other worse contagious illnesses, and lead to
interventions that save lives."  
Kinsa's formation was due to a meeting between Edo Segal and Singh,
introduced through a mutual friend. Segal is a serial technology
entrepreneur, creator of best selling mobile apps and
smartphone-connected devices, and parent of small children. He was
frustrated by the lack of information available to respond to his
children's illnesses. Singh, an expert in public health, was inspired
by their conversation. A former executive at the Clinton Health
Access Initiative (CHAI) who had led efforts to reduce the price of
drugs for malaria, AIDS, and other diseases, resulting in $1 billion
in cost savings and access for nearly 2 million people to life-saving
treatment, Singh started Kinsa in early March 2013. Using technology
from Segal and others, Singh and his team have built the platform and
product that they are announcing today.  
A number of experts and entrepreneurs in health and technology have
come out to support the company and the health information movement
it's starting, with advice and funding. 
Ed Park, COO of athenahealth and Kinsa investor and advisor,
commented: "Kinsa is not the usual health IT startup. Kinsa's idea of
a weather forecast for health is potentially revolutionary and if
anyone can bring this vision to reality, it's Inder. He's got the
right combination of vision, experience, and track record -- and has
already had a huge impact on global health. Kinsa is a great example
of a company doing well by doing good and I am proud to be part of
it." 
"We are still seeking better ways to track infectious disease both at
the level of the individual as well as the community," says Ken
Staley, MD, former White House Director for Biodefense and an advisor
to Kinsa. "Kinsa's approach is exciting because it engages consumers
-- it can provide real value for individuals -- and at the same time
aggregates information in a way that provides value for clinicians
and public health officials." 
Ben Siscovick, Partner, IA Ventures, adds, "Kinsa is positioned at
the epicenter of the mobile health, connected device, and big data
megatrends. By providing individuals with an enriched view of their
own health condition as well as the macro health environment in which
they interact, Kinsa unlocks a new paradigm for real-time health
monitoring with far reaching implications for personal and public
health." 
Other supporters include: Eric Paley, co-founder of Brontes, a
medical device company, and Managing Partner of Founder Collective;
Andy Palmer, a serial entrepreneur and former CIO of Infinity
Pharmaceuticals; Kevin Ohashi and Glen Gong, serial medical device
entrepreneurs; Jonathan Kibera and Tom Fallows, Google Group Product
Managers; Scott Orn and Eric Kroll of Ben's Friends, an online
patient community platform for people affected by rare diseases; and
others. 
Singh continues, "I am thrilled that there has been such a positive
response to our approach from entrepreneurs and experts in health and
technology, but real proof will come when parents begin using the
product and getting their friends to use it too. The most important
thing to a parent is the health of their children and we want to help
them keep their children healthier. We hope they will embrace it."  
Kinsa expects the Kinsa Smart Thermometer to be available to the
public later this year, upon receiving FDA clearance. 
About Kinsa Health: 
 Kinsa Health is an early-stage startup that
works at the intersection of technology, design, and health. We are
transforming how people care for themselves and their families
through elegant mobile software and unique mobile hardware products,
all to advance our overall mission: to create a real-time map of
human health, enabling society to track and stop the spread of
disease. For more information, please visit www.kinsahealth.com. 
About DEMO: 
 Produced by the IDG Enterprise events group, the
worldwide DEMO conferences focus on emerging technologies and new
products innovations, which are hand selected from across the
spectrum of the technology marketplace. The DEMO conferences have
earned their reputation for consistently identifying cutting-edge
technologies and helping entrepreneurs secure venture funding and
establish critical business. For more information on the DEMO
conferences, visit http://www.demo.com/. 
About IA Ventures:
 IA Ventures is an early-stage venture capital
firm that invests in companies creating competitive advantage through
data. We believe that using data as a core asset will drive
innovation in everything from storage and processing infrastructure
to analytics to data-driven products and services. With that in mind,
we focus on businesses that use cutting-edge technology to manage and
extract value from today's massive, occasionally unstructured, often
real-time datasets. For more information, please visit
www.iaventures.com. 
About TEDMED: 
 TEDMED, LLC is an independent organization operated
under a special license from the nonprofit TED conference. TEDMED is
the world's only TED-licensed event focused solely on innovation and
breakthrough thinking across all of health and medicine. TEDMED 2012
featured 71 preeminent leaders in health, medicine, science,
technology, business, government, academia, media and the arts, who
spoke before a sold-out audience of more than 1,600 Delegates. Jay
Walker has served as the Curator of TEDMED since 2011. Walker is also
the founder of Priceline.com. For more information, please visit
www.TEDMED.com. 
All product and company names herein may be trademarks of their
registered owners. 
For more information, please contact:
Inder Singh 
CEO and founder 
Kinsa 
inder@kinsahealth.com
Also, see: http://www.kinsahealth.com/press