Norwegian Cruise Line Selects NICE Workforce Optimization Solutions as Part of Cisco Contact Center Solution

Norwegian Cruise Line Selects NICE Workforce Optimization Solutions as Part of
                        Cisco Contact Center Solution

Norwegian Cruise Line will leverage the joint Cisco/NICE offering to improve
the customer experience

PR Newswire

RA'ANANA, Israel, April 17, 2013

RA'ANANA, Israel, April 17, 2013 /PRNewswire/ --

NICESystems (NASDAQ: NICE) announced today that Norwegian Cruise Line
(NASDAQ: NCLH) is adopting NICE's Interaction Management, analytics-based
Quality Optimization, and customer feedback survey solutions to deliver an
enhanced customer experience. The cruise operator selected the NICE offering
as part of its Cisco contact center solution to also improve sales
effectiveness and operational efficiency.

Norwegian Cruise Line will use the NICE solutions to apply quality measurement
metrics and solicit customer feedback via IVR (Interactive Voice Response)
survey for its three U.S. contact centers. This will enable the company to
gain valuable insights into its customer interactions, including direct input
on service levels. This information will help the cruise operator decide where
improvement is needed in order to further enhance customer experience. For
instance, it may decide that additional agent coaching is needed in order to
close agent knowledge gaps and improve first contact resolution rates.

By improving the quality of its service, Norwegian Cruise Line will be able to
achieve greater customer satisfaction and loyalty. It will also help the
company reduce operational costs and increase revenues by enjoying greater
opportunities for cross-selling and up-selling.

"The NICE solutions provide added value to our contact center operations as
they will enable us to bolster our position within the competitive cruise
industry," said Crane Gladding, senior vice president of passenger services
for Norwegian Cruise Line. "Taken together with our existing Workforce
Management solution from NICE, we now have a more comprehensive set of
capabilities for optimizing our workforce and improving our contact center
performance. We are confident that this will help boost our customer service
and deliver measurable return on investment."

"This deal with Norwegian Cruise Line is a terrific example of how our Cisco
partnership is helping companies leverage best-of-breed technology within a
unified communications strategy," said Barak Eilam, President of NICE
Americas. "We are excited to see companies like Norwegian Cruise Line embrace
the NICE/Cisco offerings to optimize their contact center operations and
enhance the customer experience."

Select NICE Workforce Optimization solutions are part of the Cisco
SolutionsPlus program, which delivers a one-stop ordering experience for
Cisco's customers, channel partners, and sales teams for certain third-party
products and applications. The solutions integrate with the Cisco MediaSense
recording platform.

About NICESystems

NICE Systems (NASDAQ: NICE) is the worldwide leading provider of software
solutions that enable organizations to take the next best action in order to
improve customer experience and business results, ensure compliance,fight
financial crime, and safeguard people and assets. NICE's solutions empower
organizations to capture, analyze, and apply, in real time, insights from both
structured and unstructured Big Data. This data comes from multiple sources,
including phone calls, mobile apps, emails, chat, social media, video, and
transactions.NICE solutions are used by over 25,000 organizations in more
than 150 countries, including over 80 of the Fortune 100

NICE will be hosting its global customer conference, Interactions 2013, on
April 22-25 in Orlando. The event will bring together over 1,500 customers and
industry leaders to network, share best practices, and learn about exciting
new solutions.

Trademark Note: NICE and the NICE logo are trademarks or registered trademarks
of NICE Systems. All other marks are trademarks of their respective owners.
For a full list of NICE Systems' marks, please see:

Forward-Looking Statements

This press release contains forward-looking statements as that term is defined
in the Private Securities Litigation Reform Act of 1995. Such forward-looking
statements, including the statements by Messer Eilam, are based on the current
expectations of the management of NICE-Systems Ltd. (the Company) only, and
are subject to a number of risks and uncertainties that could cause the actual
results or performance of the Company to differ materially from those
described herein, including but not limited to the impact of the global
economic environment on the Company's customer base (particularly financial
services firms) and the resulting uncertainties; changes in technology and
market requirements; decline in demand for the Company's products; inability
to timely develop and introduce new technologies, products and applications;
difficulties or delays in absorbing and integrating acquired operations,
products, technologies and personnel; loss of market share; pressure on
pricing resulting from competition; and inability to maintain certain
marketing and distribution arrangements. For a more detailed description of
the risk factors and uncertainties affecting the company, refer to the
Company's reports filed from time to time with the Securities and Exchange
Commission, including the Company's Annual Report on Form 20-F. The
forward-looking statements contained in this press release are made as of the
date of this press release, and the Company undertakes no obligation to update
or revise them, except as required by law.

Corporate Media Contact
Erik Snider, +1-877-245-7448,

Marty Cohen, +1-212-574-3635,, ET
Anat Earon-Heilborn +972-9-775-3798,, CET

SOURCE NICE Systems Ltd.
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