VHT Chosen by HomeAway to Provide Visual Marketing Services
CHICAGO, April 17, 2013
CHICAGO, April 17, 2013 /PRNewswire/ -- VHT Inc., a leading provider of visual
and digital marketing services, announced today that HomeAway Inc., the
world's leading online marketplace of vacation rentals, has partnered with VHT
Inc. for professional photography on HomeAway.com^® vacation rental listings.
The agreement extends VHT Studios' preeminent position in residential real
estate photography to the thriving vacation rental industry.
Offering the nation's premier network of professional photographers and backed
by an in-house studio of specialists that optimize each image, VHT Studios has
photographed more than $200 billion worth of real estate and has processed
over 10 million images for the real estate, hospitality, retail and healthcare
VHT Studios will provide its award-winning network of professional
photographers to capture the more than 368,000 vacation rental homes available
"The agreement with VHT supports a key component of vacation rental listings
and will help owners improve the visual marketing of their homes to
travelers," says Jon Gray, senior vice president at HomeAway. "VHT has the
years of experience, training and resources required for showcasing the many
different types of properties on HomeAway as professionally as possible
"Our expanding customer relationships across different vertical markets
underscore the versatile and scalable nature of VHT's visual marketing
services," said Brian Balduf, chairman, VHT. "Companies in many industries
need better solutions for differentiating their offerings on the web and
attracting more business. They're turning to VHT to help them meet rising
expectations by today's online consumers in comparing properties on the web in
order to make smart buying decisions.
Since 1999, VHT Studio's visual marketing services have provided stunning
photography, video property tours, visual marketing tools, high-end
multi-media presentations and expansive media distribution services. VHT
Studios combines world-class client service with extensive capabilities and
state-of-the-art technology to produce the finest visual marketing services
available. Through this combination, VHT Studios programs have proven to cut
tens of thousands of dollars in advertising expenses, increase customer leads
by over 100 percent and vastly improve productivity for its clients.
VHT is a leading provider of visual and digital marketing technology and
services to companies offering unique properties, locations and products that
need a comprehensive, cost-effective solution for customer acquisition and
driving revenue on the web. VHT Studios provides the nation's largest network
of professional photographers, along with image optimization specialists and
state-of-the-art technology for producing the finest visual imagery. VHT has
photographed more than $200 billion worth of real estate and processed over 10
million images for the real estate, hospitality, retail and health care
VHT's team has decades of experience in marketing, technology, search engine
optimization and professional production, management and distribution of
visual assets – including photographs, video, multimedia tours and Video on
Demand television spots for 3,500 clients companies. Venture-backed VHT is
based in Rosemont, IL. For more information, visit www.vht.com.
HomeAway, Inc., based in Austin, Texas, is the world's leading online
marketplace of vacation rentals, with sites representing over 711,000 paid
listings of vacation rental homes in 171 countries. HomeAway® offers an
extensive selection of vacation homes that provide travelers with memorable
experiences and benefits, especially more room to relax, for less than the
cost of traditional hotel accommodations. The company also makes it easy for
vacation rental owners and property managers to advertise their properties and
manage bookings online. The HomeAway portfolio of websites includes
HomeAway.com, VRBO.com and VacationRentals.com in the United States;
HomeAway.co.uk and OwnersDirect.co.uk in the United Kingdom; HomeAway.de in
Germany; Abritel.fr and Homelidays.com in France; HomeAway.es, Toprural.com in
Spain; AlugueTemporada.com.br in Brazil; and HomeAway.com.au in Australia.
In addition, HomeAway operates BedandBreakfast.com, the most comprehensive
global site for finding bed-and-breakfast properties, providing travelers with
another source for unique lodging alternatives to chain hotels. For more
information about HomeAway, please visit www.HomeAway.com.
Contact: Carol Jouzaitis, VHT, firstname.lastname@example.org, 312-342-7304
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