Serve from American Express and Chegg Partner to Give College Students a New Way to Receive Payments for Selling Textbooks

  Serve from American Express and Chegg Partner to Give College Students a New
  Way to Receive Payments for Selling Textbooks

   Digital Prepaid Account Empowers College Students with Online and Mobile
                               Financial Tools

College & University Pressroom

Business Wire

NEW YORK -- April 16, 2013

Serve® from American Express announced today it has entered into an agreement
with Chegg, the student hub, to empower students to better manage their
finances. Through this agreement, customers of Chegg, which connects students
to the tools they need like homework help, scholarships, eTextbook and
textbook options and more, will be able to receive payments through the
company’s textbook buyback program exclusively through Serve from American
Express. Students quickly gain access to the money that Chegg pays them for
textbooks by sending funds to their Serve Digital Prepaid Account.

“We are delighted to be working with Chegg and to have the opportunity to
extend American Express benefits to students without the hassle of credit
checks or hidden fees,” said Stefan Happ, senior vice president and general
manager of Online and Mobile, American Express.

Using Serve from American Express to get paid back for books sold through
Chegg is simple: a student visits theChegg website, requests and agrees to a
quote for the books they would like to sell, and prints a shipping label to
send their books to Chegg.The student will then be directed to sign up for
Serve from American Express within the Chegg website, and a Serve prepaid Card
will be directly shipped to them. Buyback funds will be sent from Chegg within
24-hours of processing the book. Once the student receives their Serve Card in
the mail and activates it, they can use the newly available funds to transfer
money between friends with Serve accounts, make an ATM withdrawal or to safely
and securely shop virtually anywhere American Express® Cards are accepted.

“Going to collegerequires many transitions forstudents; one of the most
important is developing good financial habits. We are thrilled to partner with
Serve and help students manage their money using a trusted digital account,”
said Elizabeth Harz, vice president of business development for Chegg. “Saving
students time, money and helping them get smarter is what Chegg is all about.
Teaming with Serve helps us deliver on this charter and provides American
Express an authentic connection to this important and influential audience of
18to 24 year olds.”

Chegg customers who open a Serve Account and make a purchase with their Serve
Card between today andAugust 30,2013 will receive a $10 credit^1. Serve from
American Express allows consumers to exchange and spend money in a variety of
ways — by sending their friends money online or with a smartphone, making a
purchase with a physical Serve Card or purchasing goods online — all under a
single account. Serve Account holders receive access to benefits such as
Purchase Protection^2, Roadside Assistance^3, Entertainment Access^4 and
Global Assist Services^5.

About Chegg:

Chegg, the student hub, is transforming the way millions of students learn by
connecting them to the people and tools needed to succeed in college through
homework help, course selection, eTextbook and textbook options as well as
school and scholarship connections. Students nationwide use Chegg 365 days a
year to make learning easier, more accessible and more productive. As a part
of the company's philanthropic efforts, Chegg is dedicated to its Chegg For
Good program, which empowers students to be a catalyst for change on their
campus, in their communities and around the world. From starting as a textbook
rental company to evolving into the student hub, Chegg is enhancing education
for millions of students by saving them time, saving them money and helping
them get smarter. For more information, visit

About American Express:

American Express is a global services company, providing customers with access
to products, insights and experiences that enrich lives and build business
success. Learn more at and connect with us on,,,, and

^1 Offer expires August 30, 2013 and is not available to existing Serve®
Account holders or any person who has previously canceled his or her Serve
Account. To receive the offer, open a new Serve Account at
(subject to approval) and make a purchase using your Serve Card, which must
post to your new Serve Account on or before August 30, 2013. $10 credit will
post to your Account within seven (7) days of your purchase. Funds spent via
person to person money transfers, ATM withdrawals, and the purchase of Serve®
Deals will not qualify. Limit one (1) $10 credit per new Serve Account.
Subaccounts are not eligible for the credit. Offer subject to change or
cancellation at any time and cannot be combined with any other offer(s).

^2 Purchase Protection is underwritten by AMEX Assurance Company,
Administrative Office, Phoenix, AZ. Coverage is determined by the terms,
conditions, and exclusions of Policy AX0951 or Policy PP-IND and is subject to
change with notice. This document does not supplement or replace the Policy.

^3 Roadside Assistance may arrange for the following services: towing,
winching, jump starts, flat tire change when spare is available, lockout
service when key is in vehicle, and delivery of up to two gallons of fuel.
Cardmembers are responsible for the costs charged by third-party service
providers. Services are available regardless of mileage from primary residence
when traveling within the United States, Canada, and Puerto Rico. Subject to
additional terms, conditions, and exclusions. Call Customer Service at
1-800-954-0559 for full terms and conditions.

^4 Offer valid in Atlanta, Boston, Chicago, Dallas, Detroit, Florida, Houston,
Los Angeles, Minneapolis/St. Paul, NYC tri-state area, northern California,
Philadelphia, and Phoenix. During the specified sales period, tickets are
available exclusively to all American Express Cardmembers, including certain
prepaid products. Tickets must be purchased with an American Express® Card
(which includes certain prepaid products). Offer is subject to availability.
Not all seats are available and blackout dates apply. All sales final. No
refunds. No exchanges. Offer may be changed or revoked at any time at the sole
discretion of American Express.

^5 While the Global Assist® coordination and assistance services are offered
at no additional charge from American Express, Cardmembers are responsible for
the costs charged by third-party service providers. If you need further
information, please call Customer Service at 1-801-449-4019.


American Express
Patrick Jones, 347-260-0569
Corporate Affairs & Communications
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