RelayRides Launches 'Renting Social' on Facebook, Democratizing Peer-to-Peer
Renters now have option to post a rental request through Facebook, ensuring
that when there is rental demand, car owners will follow
SAN FRANCISCO, April 16, 2013
SAN FRANCISCO, April 16, 2013 /PRNewswire/ -- Today, RelayRides, the nation's
largest peer-to-peer car sharing marketplace, announced a new social
innovation called Renting Social that enables renters to advertise their
interest in renting a car via Facebook, inviting car owners in their social
network to rent their cars to them through the RelayRides marketplace. By
enabling renters to use the social network to appeal to friends who may be
willing to rent their cars, Renting Social will ensure that wherever renter
demand exists, vehicle owners—supply—will soon follow.
Renting Social represents a major shift in the way car sharing marketplaces
think about leveraging demand to discover supply and drive transactions.
Historically, the car rental industry has relied on vehicle supply to attract
demand. Now, RelayRides renters can use Renting Social to attract vehicle
"Our Renting Social product enhancement is a key step toward fulfilling our
vision of having a RelayRides car within a 10 minute walk of 100 million
Americans by the end of 2015—we think of this as democratizing the benefits of
car sharing," said Andre Haddad, CEO of RelayRides. "Following the expansion
of our marketplace into 1,450 cities in all 50 states, we are now enabling
renters to attract vehicle owners through their own social networks and
empower their friends to earn meaningful income—as much as $1,000 a month or
more renting their typically idle car."
The new Renting Social feature can be used for rental requests in locations
where there are few cars available or whenever a potential renter uses
RelayRides' new "carcierge" car-finding service. This socially innovative
feature enables renters to advertise their need for a rental car on their
Facebook Timelines.The messages can then be shared throughout the users'
social networks just like standard posts on Facebook.People who see
thesepostscan then click on themto offer their cars to that person through
the RelayRides marketplace.
The Renting Social product enhancement builds on RelayRides' incredible
momentum during the past year. Since its national launch in 2012, the
peer-to-peer marketplace has grown rapidly to serve tens of thousands of
RelayRides members using thousands of cars in over 1,450 cities in all 50
states. Rental reservation hours increased 750 percent during this period, and
active vehicle listings have grown 450 percent to include over 500 unique
makes and models of cars and trucks.
RelayRides is thenation'slargestcar sharing marketplace. With vehicles in
over 1,450 cities in all 50 states, RelayRides isrevolutionizing personal
mobility by creating better transportation solutions for people everywhere.
Efficiently connecting people who need a car with owners whosevehiclewould
otherwise go unused, it backs each reservation with an insurance policy.
RelayRides has raised more than $13 million in venture capital funding from
investors including Google Ventures, August Capital, Shasta Ventures and
General Motors Ventures. For more information, go towww.RelayRides.com.
Contact: Steve Webb, Press@relayrides.com, 866-735-2901
Press spacebar to pause and continue. Press esc to stop.