Facebook Selects Rovi Data to Create a More Robust Digital Media User
SANTA CLARA, Calif., April 16, 2013 (GLOBE NEWSWIRE) -- Driving digital
entertainment innovation, Rovi Corporation (Nasdaq:ROVI) and Facebook
(Nasdaq:FB) today announced that Facebook will be using Rovi Video, a database
that includes in-depth information on movies, TV shows, and celebrities, to
offer people more ways to express the things they love on their profiles. The
integration of Rovi Video with Facebook Platform will also offer app
developers a high-quality, standardized base of entertainment data for
creating meaningful consumer apps and interaction with entertainment-related
Rovi will be able to enhance its current social media products by extending
its mapping of Rovi IDs to an expansive set of Facebook page IDs. This will
make it easier for Rovi's customers to include links to the corresponding
movie and TV show Facebook pages in their products.
"We see the social interaction with movies, TV shows and video entertainment
growing immensely over the next couple of years," said Ime Archibong, Platform
Partnerships, Facebook. "With this in mind, we've sought Rovi as a valuable
source for TV and movie information to help provide the backdrop that we need
to enable developers to create a connected experience for consumers in their
apps and services."
"Facebook is creating a foundation that will make it easier for third-party
app developers to build new services for its platform," said Bob Shallow, SVP
of sales and marketing at Rovi. "We believe that high-quality data is core to
enabling consumers to have a deeper connection to entertainment. We have
continued to invest in our data to increase its breadth, depth and relevance
in order to provide customers like Facebook with the ability to create a more
robust user experience."
Rovi has been the source of metadata behind leading entertainment devices,
pay-TV services, and popular video and music applications for more than 50
years.Rovi Video, a subset of Rovi's entertainment database, includes
descriptive information on over four million TV shows, movies and sporting
events that span from classics to new favorites.
About Rovi Corporation
Rovi powers the discovery, delivery, display and monetization of digital
entertainment. With innovative technology solutions for consumer electronics
manufacturers, service providers, content producers, advertisers, retailers
and websites, Rovi connects people and the entertainment they love. The
company holds over 5,000 issued or pending patents worldwide and is
headquartered in Santa Clara, California. More information about Rovi can be
found at rovicorp.com.
Facebook® is a registered trademark of Facebook Inc.
Forward Looking Statements
All statements contained herein that are not statements of historical fact,
including statements that use the words "will" or "is expected to," or similar
words that describe the Company's or its management's future plans,
objectives, or goals, are "forward-looking statements" and are made pursuant
to the Safe-Harbor provisions of the Private Securities Litigation Reform Act
of 1995. Such forward-looking statements involve known and unknown risks,
uncertainties and other factors that could cause the actual results of the
Company to be materially different from the historical results and/or from any
future results or outcomes expressed or implied by such forward-looking
statements. Such factors are further addressed in the Company's most recent
report on Form 10-K for the period ended December 31, 2012 and such other
documents as are filed with the Securities and Exchange Commission from time
to time (available at www.sec.gov).The Company assumes no obligation to
update any forward-looking statements in order to reflect events or
circumstances that may arise after the date of this release, except as
required by law.
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