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Kaplan Test Prep Launches Kaplan’s SAT®* Quiz U for the iPhone and iPad, Providing Busy High School Students With Hundreds of



  Kaplan Test Prep Launches Kaplan’s SAT®* Quiz U for the iPhone and iPad,
  Providing Busy High School Students With Hundreds of Questions for
  On-the-Go, Effective Prep

Business Wire

NEW YORK -- April 16, 2013

Angry Birds, Temple Run, Draw Something...all fun apps, but none prepare
increasingly busy teens for the critical college admissions test, like Kaplan
Test Prep’s new Kaplan’s SAT Quiz U, now available for download for the iPhone
and iPad in the iTunes store at: https://itunes.apple.com/us/app/id607250447.

Here’s how it works. Students get free, short diagnostic quizzes with Kaplan’s
SAT Quiz U for each of the three sections of the exam: Math, Critical Reading
and Writing. Each diagnostic will identify students’ areas of strengths and
weaknesses in that section, then students can download (for 99 cents each)
targeted practice packs for the areas most challenging to them to improve
their score on Test Day. Each practice pack provides students with about 40
questions arranged in timed 3-5 minute quizzes. After students have mastered
the questions, they can move on to the next step for high scorers and download
the Challenge Pack ($1.99), which focuses on the highest difficulty questions
that students will see on the SAT’s Math, Critical Reading and Writing
sections.

The feature-rich app was developed on Arcadia Apps, a software platform that
enables content providers to publish highly interactive and engaging
educational apps. For example, in lieu of paper and pencil, students can
simply use their fingers or a stylus to draw on the workspace next to the
question to work out the right answer. A built-in calculator can easily be
pulled up as students work through the problem. Students will also learn
Kaplan strategies taught by Kaplan teachers through detailed video answers and
explanations for all questions.

“Kaplan Test Prep has always sought to make test prep as accessible as
possible and with students rarely leaving home without their iPhone or iPad,
Kaplan’s SAT Quiz U gives them the portable, fast-paced, prep they need to get
ready for the SAT almost anywhere they want, when they want,” said Eitan
Dantzig, director of online SAT and ACT prep, Kaplan Test Prep. “We speak with
our students on a regular basis and we know this is the kind of app that will
help them balance their responsibilities in both their academic and social
lives.”

Wens Gerdyman, co-founder of Arcadia Apps, added, “We worked with Kaplan to
add adaptive feedback and game mechanics to make the student experience more
engaging. Add Kaplan’s top-notch problem sets and instructions, and you have
an app that is guaranteed to help students improve their understanding and
ultimately their test scores.”

Kaplan was the first test prep company to bring SAT prep to iOS devices back
in 2007. Prior to that, Kaplan provided students with portable prep delivered
to their smartphones. Since then, the test prep company has provided students
with a series of other SAT and ACT apps for their mobile devices, including
Flashcubes. Later this year, Kaplan will make Kaplan’s SAT Quiz U available
for Android devices. And for students who want prep for the ACT, that’s coming
too – Kaplan’s ACT Quiz U will launch this summer.

In 2012, more than 1.66 million students in the class of 2012 took the SAT,
making it the largest class of SAT takers in history in the exam’s nearly
90-year history. According to the National Association for College Admission
Counseling, a student’s score on the SAT (or ACT®) remains the third most
important factor in the college admissions process, just behind grades in
college prep courses like Advanced Placement.

*SAT is a registered trademark of the College Board, which was not involved in
the production of, and does not endorse, this product. ACT is a registered
trademark of ACT, Inc. None of the trademark holders are affiliated with
Kaplan.

About Kaplan Test Prep

Kaplan Test Prep (www.kaptest.com) is a premier provider of educational and
career services for individuals, schools and businesses. Established in 1938,
Kaplan is the world leader in the test prep industry. With a comprehensive
menu of online offerings as well as a complete array of print books and
digital products, Kaplan offers preparation for more than 90 standardized
tests, including entrance exams for secondary school, college and graduate
school, as well as professional licensing exams for attorneys, physicians and
nurses. Kaplan also provides private tutoring and graduate admissions
consulting services.

About Arcadia Apps

The Arcadia Apps (www.arcadia-apps.com) software platform allows content
providers to launch high-quality apps in a scalable manner for iOS, Android
OS, and the web. The platform allows content providers to produce professional
looking, highly interactive apps in iTunes App Store and Android marketplaces.
The cloud-based Learning Object library supports graphics, exercise sets, and
video clips and tutorials. Founded in Silicon Valley, Arcadia Apps is one of
the leading providers of mobile education software platform.

Note to editors: Kaplan is a subsidiary of The Washington Post Company (NYSE:
WPO)

Contact:

Kaplan Test Prep
Russell Schaffer, 212-453-7538
russell.schaffer@kaplan.com
Twitter: @KapTestNews
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