Stage Stores Selects Moroch for Agency Services Business Wire DALLAS -- April 16, 2013 Moroch Partners, aleading full-service, independent marketing and communications agency, has been tapped for agency services by Houston-based Stage Stores, Inc. (NYSE: SSI), America’s leading small town retailer following a client-led review. The agency’s scope of work for Stage Stores will include strategic planning, creative and media planning and buying. Billings are estimated at $25 million. “We’re honored to be selected by Stage Stores,” said Brad Ball, Chief Development Officer for Moroch. “They experienced tremendous success in 2012, achieving record sales and the highest same-store sales increase in over 10 years. Winning the Stage Stores business is a great opportunity for Moroch to showcase their track record for driving brand recognition and week over week sales for multi-unit retailers.” The agency’s first assignment will be to develop a back-to-school campaign that is set to break in mid-July. “Moroch’s expertise on accounts like McDonald’s, Western Union, Midas and Visionworks was a deciding factor in our selection,” said Bill Gentner, Senior Vice President and Chief Marketing Officer of Stage Stores. “We were impressed by Moroch’s deep retail experience across many sectors and specifically their experience with McDonald’s in many of our same markets. We’re excited to have a partner like Moroch join us on our continued growth journey.” About Stage Stores Stage Stores, Inc. operates primarily in small and mid-sized towns and communities. Its stores, which operate under the Bealls, Goody’s, Palais Royal, Peebles, Stage and Steele’s names, offer moderately priced, nationally recognized brand name apparel, accessories, cosmetics and footwear for the entire family. The Company operates 864 stores in 40 states. The Company also has an eCommerce website. For more information about Stage Stores, visit the Company’s web site at www.stagestoresinc.com. About Moroch Partners Moroch is aleading full-service, independent marketing and communications agency based in Dallas,with more than 35 offices throughout the United States. These offices across the nation put us closer to the consumer, which providesus with the insights to create more meaningful brand experiences. Ourclients includeMcDonald’s,Coca-Cola,Disney,Sony, Boost Mobile/Sprint,Universal,Make-A-Wish Foundation, Midas,Western Union, Oasis Brands, Pure Fishing, Visionworks andBaylor Healthcare System,among others. For further information on Moroch and its brands, please visitmoroch.com. Contact: Moroch Partners Sarah Avery, 214-252-1713 firstname.lastname@example.org
Stage Stores Selects Moroch for Agency Services
Press spacebar to pause and continue. Press esc to stop.