Five Nikon Digital Cameras Receive the "red dot award: product design 2013"

 Five Nikon Digital Cameras Receive the "red dot award: product design 2013"

  PR Newswire

  DUBAI, UAE, April 15, 2013

DUBAI, UAE, April 15, 2013 /PRNewswire/ --

Nikon D4, Nikon 1 V2, Nikon 1 J3, Nikon 1 S1, COOLPIX S01

Nikon Corporation is pleased to announce that the Nikon D4 FX-format digital
SLR camera, the Nikon 1 V2, J3, and S1 advanced camera with interchangeable
lenses, and COOLPIX S01 compact digital camera have been awarded the "red dot
award: product design 2013", sponsored by Germany's Design Zentrum Nordrhein

The "red dot award: product design" is a world-class award presented to
products released over the past two years that exhibit superiority in terms of
a total of nine aspects, which includes innovation, functionality, ergonomics,
ecology, and durability.

4,662 products from 1,865 companies in 54 countries were submitted to the "red
dot award: product design 2013" competition. Winning products will be on
display from July 2, 2013 to July 28, 2013 in the "Design on stage - winners
red dot award: product design 2013" exhibition at the Red Dot Design Museum in
Essen Germany.

•Nikon D4 Overview

The D4 is Nikon's flagship digital SLR camera which offers an effective pixel
count of 16.2-million pixels, equipped with a Nikon FX-format CMOS image
sensor. It also equipped with the EXPEED 3 image-processing engine, which is
specifically optimized for high-spec digital SLR cameras for superior image
quality rich in detail along with excellent high-speed performance. It offers
superior image quality under a broad range of lighting conditions with its
image sensor that supports sensitivities as low as ISO 50 with expansion as
high as ISO 204800.

•Nikon 1 V2, Nikon 1 J3, Nikon 1 S1 Overview

The Nikon 1, advanced camera  with  interchangeable lens es , proposes new
forms of imaging expression.

The Nikon 1 V2 is the world's smallest and lightest camera equipped with a
number of functions that enable better image quality and greater speed,
including a new super high-speed AF CMOS sensor with an effective pixel count
of 14.25-million pixels and high-speed AF offering 73 focus points with
focal-plane phase-detection AF and 135 focus points with contrast-detect AF,
as well as the new EXPEED 3A image-processing engine.

The V2 is the perfect camera for those who primarily use a digital SLR camera,
but want a very small, yet reliable, camera that is more portable than a
D-SLR. It is also for current compact digital camera users who still want auto
shooting capabilities, but are ready to try applying and adjusting shooting
settings themselves to achieve the desired results.

•COOLPIX S01 overview

The S01 is the smallest and lightest digital camera in Nikon COOLPIX history.
Smaller in width and height than the average business card, and weighing
approximately 96g, the S01 easily fits in the palm of the hand. Nikon was very
particular in the design and materials used for the camera. It has an
incredibly smooth form when viewed from any angle. The S01 is made of
stainless steel that helps to keep it slim yet durable, and also enables a
beautiful surface finish. In addition, great care in the development of the
user interface (UI) with intuitive touch panel operation ensures that the S01
is so easy and fun to use that owners will want to take it with them wherever
they go.

About Nikon: The multinational Nikon Corporation - headquartered in Tokyo,
Japan - has been specialized in optics and imaging since its inception
establishment in 1917. Since then, the company has led the optical industry
through numerous accolades and achievements; carving a name for itself as a
world leader in digital imaging, precision optics and photo imaging

As such, Nikon Middle East FZE (NMEF) is involved in a broad spectrum of
businesses centered on imaging products. NMEF markets and distributes consumer
and professional digital SLR cameras, NIKKOR optics, Nikon 1 and COOLPIX
digital cameras to the Middle East, Turkey and Africa.

Globally recognized for setting new standards in product design and
performance; the unique strength of the Nikon brand is attributable to the
company's unwavering commitment to quality, performance, technology and

Contact: Press contacts: Sarah Mheidly, Hill+Knowlton Strategies,
+971-4-3344-930, ; Blossom Furtado, Nikon
Middle East FZE, +971-4-8840-947,
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