Kohl’s Captivation Station Returns to Summerfest 2013

  Kohl’s Captivation Station Returns to Summerfest 2013

 Kohl’s also provides free admission on June 30 from noon – 3 p.m. for Kohl’s
                                  Family Day

Business Wire

MILWAUKEE -- April 15, 2013

Summerfest officials are excited to announce the return of Kohl’s Captivation
Station for a third year, offering educational, art, and music experiences for
children and families at Summerfest 2013. The popular free admission program,
Kohl’s Family Day, will also return and is slated for Sunday, June 30 from
noon – 3 p.m.

Kohl’s Captivation Station, which is part of the partnership with Kohl’s
Department Stores (NYSE: KSS) through its Kohl’s Cares® program, allows
children to participate in hands-on musical experiences, mini-clinics, art
projects, and educational demonstrations each day. Sponsored by Kohl’s Cares,
Kohl’s philanthropic program that sells special merchandise and donates 100
percent of the net profits to children’s health and education initiatives
nationwide, Kohl’s Captivation Station is located on the south end of Henry
Maier Festival Park and will be open from noon – 7 p.m., every day of
Summerfest.

Kohl’s Captivation Station offers programs for the entire family including
Kohl’s Color Wheels, a hands-on, mobile, art experience with the Milwaukee Art
Museum, Kohl’s Design It! Mobile Lab, an interactive experience with Discovery
World where kids can learn more about design, and Kohl’s Wild Theater which
provides conservation-themed theater performances using drama, songs, games,
and puppetry. The Penfield Children’s Center, dedicated to helping infants and
young children with and without disabilities to reach their full potential
through education, therapy services and family programs, will also be on-site
with the Kohl's Building Blocks Workshop providing information and activities
all 11 days of Summerfest.

New for 2013, the Disney Live Tour will make a stop at Kohl’s Captivation
Station on Friday, June 28 and bring along a Disney Channel celebrity to meet
and greet with fans from 2 – 5 p.m. More details about the appearance will be
announced in the coming months.

Throughout the festival, Kohl’s Captivation Station will also showcase
entertaining performances from magicians, Radio Disney Road Crew, Mad Science,
Comedysportz, Figureheads and more!

“Kohl’s is proud to partner with Summerfest to once again offer interactive
learning opportunities for children and families who attend the festival with
Kohl’s Captivation Station,” said Kevin Mansell, Kohl’s chairman, president
and chief executive officer. “Kohl’s has long been committed to supporting
children’s educational initiatives in communities nationwide, and we are
excited to continue this dynamic educational program right here in our
hometown of Milwaukee.”

In addition to Kohl’s Captivation Station, Summerfest and Kohl’s are proud to
announce that Sunday, June 30 is Kohl’s Family Day, where from noon – 3 p.m.,
the first 2,500 patrons who donate three (3) non-perishable food items for
kids will receive one (1) FREE Summerfest admission ticket. Suggested items
include peanut butter, canned fruit, and macaroni and cheese. All food items
benefit Hunger Task Force.

Schedules for Kohl’s Captivation Station and information about Kohl’s Family
Day can be found at Henry Maier Festival Park during Summerfest and online at
Summerfest.com beginning in June. Since 2000, Kohl’s and the Kohl’s Cares
program have combined to give more than $55 million to support charitable
initiatives in the metro-Milwaukee area. For more information on Kohl’s
philanthropic efforts or to purchase Kohl’s Cares cause merchandise, visit
www.Kohls.com/Cares.

About Summerfest

Summerfest 2013 will take place June 26 - 30 and July 2 - 7, from Noon until
Midnight and will be closed Monday, July 1.  Following its 1968 debut,
Summerfest has evolved into what is now recognized as “The World’s Largest
Music Festival” and Milwaukee’s cornerstone summer celebration, bringing the
music industry’s hottest stars, emerging talent and local favorites along with
approximately 900,000 people from Milwaukee and around the world together each
year for an unforgettable live music experience. During the festival, the
spotlight shines on over 800 acts, over 1,000 performances, 11 stages,
delectable food and beverages and interactive activities, all in a world-class
festival setting. Patrons can also enjoy Miller Lite, the Official Beer of
Summerfest. For more details, visit Summerfest.com, Facebook.com/summerfest or
Twitter: @Summerfest.

About Kohl’s Department Stores

Based in Menomonee Falls, Wis., Kohl’s (NYSE: KSS) is a family-focused,
value-oriented specialty department store offering moderately priced,
exclusive and national brand apparel, shoes, accessories, beauty and home
products in an exciting shopping environment. With a commitment to
environmental leadership, Kohl’s operates1,155stores in 49 states. In
support of the communities it serves, Kohl’s has raised more than$231million
for children’s initiatives nationwide through its Kohl’s Cares® cause
merchandise program, which operates under Kohl's Cares, LLC, a wholly-owned
subsidiary of Kohl's Department Stores, Inc. For a list of store locations and
information, or for the added convenience of shopping online,
visitwww.Kohls.com,join the discussion on Facebook
(http://www.facebook.com/kohls) or Twitter (http://twitter.com/Kohls)or get
inspired on Pinterest (http://pinterest.com/kohls/) and Instagram
(http://instagram.com/kohls).

Contact:

Summerfest
Jess Meiller, 414-273-2680
jmeiller@summerfest.com
or
Kohl’s
Jen Johnson, 262.703.5241
jen.johnson@kohls.com
 
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