NAB 2013 Attendees Experienced KIT's Innovative New Technology Solutions
NEW YORK, NY -- (Marketwired) -- 04/12/13 -- This week at NAB 2013,
KIT digital, Inc., a leading video management software and services
company, demonstrated the breadth of their innovative technology
capabilities including 2Si and KIT Cloud.
2Si made it's US debut at 2nd Screen Sunday and was a big hit with
media, industry experts and attendees alike. 2Si is a white label
social program guide app for the world's multichannel video
programming distributors (MVPDs) and drew a lot of attention for its
social and advertising capabilities.
"KIT had an overwhelmingly positive response to 2Si. We demonstrated
its capabilities to an audience of over 400 industry insiders at the
2nd Screen Sunday summit and wowed an audience that isn't easily
impressed," noted Alan Wolk, KIT digital's Global Lead Analyst, who
along with the KIT team provided dozens of private demonstrations at
KIT's NAB booth. "What people responded to was the common sense
approach of an app clearly aimed at network operators and
broadcasters and that the app provides a functional advertising
KIT's high performance web-based video asset management system (OVP),
KIT Cloud generated a lot of interest due to its powerful ability to
deliver a TV-like experience over the internet.
"The electronic program guide (EPG) we have integrated to KIT Cloud
helps close the gap between traditional OVP and OTT solutions. It
gives viewers the ability to see what's coming up 24/7 across all
screens at a much lower price point for content aggregators than a
fully-fledged OTT solution," said Nick Athanassiadis, Global General
KIT Cloud also launched its ability to integrate digital signage into
its solutions. Mr. Athanassiadis explained, "After implementing
digital signage in EMEA for many years, NAB was the first time we
showcased the solution in the US. We had tremendous interest from a
number of existing and prospective clients to be able to access four
screens through one integrated system, KIT Cloud."
KIT digital also provided valuable insight into the industry with
speakers on two Second Screen Sunday panels. Mr. Wolk moderated a
panel on second screen advertising models while General Manager of
the Americas, Jon McKinney spoke on recommendations and content
About KIT digital, Inc.
KIT digital is a leading video management
software and services company. With its proprietary OVP and OTT
platform products: Cloud and Cosmos, as well as systems integration
and solutions design expertise, KIT delivers complete video solutions
to clients, helping to power the transformation from traditional
broadcast to multiscreen broadband TV. KIT digital services nearly
2,500 clients in 50+ countries including some of the world's biggest
brands, such as Airbus, The Associated Press, AT&T, BBC, BSkyB,
Disney-ABC, Google, HP, Mediaset, MTV, News Corp, RCS Media Group,
Sky Deutschland, Sky Italia, Telecom Argentina, Telecom Italia,
Telefonica O2, Universal Studios, Verizon, Vodafone VRT and
Volkswagen. KIT digital maintains headquarters in New York City and
offices in more than a dozen countries around the world. Learn more
about KIT digital, Inc. at www.kitd.com or follow on Twitter.
KIT digital Media Contact:
VP Brand and Communications
T: +1 (347) 328 3545
TallGrass PR Media Contact:
T: +1 (917) 684 1400
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