Crocs @ Work™ Awarded American Masters of Taste Gold Medal Seal

  Crocs @ Work™ Awarded American Masters of Taste Gold Medal Seal

  The Gold Medal Seal for “Superior Comfort Work Shoe” is Given by Chefs In
                                   America

Business Wire

NIWOT, Colo. -- April 11, 2013

Crocs, Inc. (NASDAQ: CROX) was selected as an American Masters of Taste
“Superior Quality” Gold Medal Seal winner by Chefs In America for the Crocs @
Work™ line. The collection was a winner in the “Comfort Work Shoe” category
for the following Crocs @ Work™ products: Bistro, Bistro Vent, Mario Batali
Bistro, Mario Batali Bistro Vent, Mercy Work and Neria Work. The shoes were
judged superior, and the judging was conducted “triple blind” in Northern
California by a panel of Chef Masters of Taste.

“We commend the manufacturing expertise of Crocs, Inc. for producing a line of
work shoes that offer comfort to chefs and others throughout the hospitality
industry,” commented members of the Masters of Taste judging panel.

The judging was part of the on-going U.S.A. Taste Championships founded in
1986 with the establishment of Chefs in America, whose professional board
members gather weekly to conduct taste tests on a myriad of foodservice and
retail products. The protocols of “triple blind” judging ensure accurate and
fair judging results by requiring that the evaluators do not know who the
manufacturer is, what the product variety or appellation is and what the other
evaluators’ scores and comments are.

The Crocs @ Work™ collection is built with the patented Croslite™ material to
provide all-day, on-the-job comfort. In addition, several styles come with
Crocs Lock™ technology that increases slip-resistance. These work shoes are
also odor-resistant and easy to clean with soap and water for even the
messiest of jobs.

“Crocs @ Work™ was created with comfort, style and functionality in mind to
help provide today’s service professionals with the features they need for
on-the-job success,” said Dale Bathum, Crocs’ chief product officer. “Whether
you’re a chef, flight attendant, nurse, or hostess, Crocs @ Work™ products are
comfortable and stylish enough to weather the toughest of shifts.”

For additional information about the Crocs @ Work™ line and the over 300
styles of shoes that Crocs offers, please visit www.crocs.com.

About Crocs, Inc.

Crocs, Inc. is a world leader in innovative casual footwear for men, women and
children. Crocs offers several distinct shoe collections with more than 300
four-season footwear styles. All Crocs™ shoes feature Croslite™ material, a
proprietary, revolutionary technology that gives each pair of shoes the soft,
comfortable, lightweight, non-marking and odor-resistant qualities that Crocs
fans know and love. Crocs fans "Get Crocs Comfort Inside" every pair of shoes,
from the iconic clog to new sneakers, sandals, boots and heels. Since its
inception in 2002, Crocs has sold more than 200 million pairs of shoes in more
than 90 countries around the world. The brand celebrated reaching $1 billion
in annual sales in 2011.

Get social with Crocs – www.crocs.com, www.facebook.com/crocs,
www.twitter.com/crocs, www.pinterest.com/crocs

About Chefs In America

“American Masters of Taste” and “Chefs In America” are registered trademarks
in the United States. Other names and brands contained in this press release
may be the property of other companies with their own rights and restrictions.

Contact:

Crocs, Inc.
Patrick Rich, 303-848-7408
prich@crocs.com
 
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