Delphi Display Systems Signs Long Term Exclusive License with Wireless Ronin Technologies

  Delphi Display Systems Signs Long Term Exclusive License with Wireless Ronin

  RoninCast® 4.0 software technology to be integrated with Delphi’s Insight™

Business Wire

COSTA MESA, Calif. -- April 11, 2013

Delphi Display Systems, Inc., the world’s leading provider of quick service
restaurant (QSR) drive-thru performance optimization products and outdoor
digital signage systems, today announced it has signed a long term technology
licensing agreement with Wireless Ronin Technologies (WRT). Under the terms of
the agreement, Delphi will integrate Ronin’s latest RoninCast® 4.0 software
engine with its Insight™ drive thru platform for exclusive application in the
QSR industry. This relationship positions Delphi as the only full service
end-to-end customer engagement solutions provider in the QSR industry today.

By integrating WRT’s core technology with its Insight Engage™ platform, Delphi
will be able to offer a full range of products and services to help the QSR
operator interactively engage their drive-thru and walk-in customers,
accelerating top line sales while reducing operational expenses – ultimately
growing profitability. Delphi’s Insight™ platform consists of a suite of
hardware and software products that provides the QSR operator with a
fully-integrated solution for interior and exterior digital menu boards,
drive-thru order confirmation, wireless communication systems and timing
systems along with the software to remotely manage each of these functions and
deliver key metrics in one package. This scalable platform includes hosted
content management and delivery, enterprise-wide real-time data aggregation,
analytics and reporting as well as integration with point of sale, mobile
devices, social media and customer loyalty programs.

“This agreement marks a major strategic shift for Delphi as we transition from
an outdoor digital signage hardware provider to a world-class enterprise
solutions company focused on delivering high-value and tightly-integrated
hardware and software solutions to the QSR market,” said Ken Neeld, President
and CEO of Delphi Display Systems. “We evaluated many software technologies
and selected WRT and its RoninCast software because of their robust
capabilities, well-architected HTML5-powered platform, and their shared vision
for providing a true omni-channel, customer-engagement experience for our

Scott W. Koller, President and CEO of Wireless Ronin, commented: “Our
RoninCast software and network operations center are a perfect complement to
Delphi’s go-forward strategy and will be a key enabler of their digital
communication strategy for QSR. This relationship provides Wireless Ronin with
attractive license and service revenues from the QSR market over the long term
which enables us to focus on our growing pipeline of opportunities in the
automotive, retail, and non-QSR and fast casual food service markets.”

With the integration of WRTs technology with Delphi’s Insight Engage™
platform, Delphi will provide products to engage QSR customers at virtually
every point during their purchase experience, from the moment they enter the
store or drive-thru until the time they leave. Neeld added, “By integrating
customer insights captured by our in-store products with mobile devices, local
and regional data, consumer preferences and social media, we can create a
unique and compelling experience that will influence the customer’s purchase
decisions – ultimately growing average check size, customer counts,
satisfaction, loyalty and visit frequency, all while differentiating the QSR
brand in a highly competitive market.” The fully integrated Insight Engage™
application is planned for release in Q3 of this year.

About Delphi Display Systems

Delphi Display Systems, Inc. designs and manufactures a wide variety of
outdoor digital signage products and business analytics software solutions
serving the quick service restaurant (QSR), petroleum retail, hospitality,
consumer retail, and other market verticals. Applications include drive-thru
order confirmation systems, vehicle timing solutions, digital menu boards,
gas-pump top video displays, outdoor interactive way-finding systems and more.
Delphi’s has its products installed in more than 30,000 QSR locations in 49
countries. Follow us on Twitter ( and like
us on Facebook under Delphi Display Systems Inc. (For more information on the
company and its products, visit or call 714-825-3400.

About Wireless Ronin Technologies

Wireless Ronin Technologies, Inc. (WRT) ( is a marketing
technologies company with leading expertise in current and emerging digital
media solutions, including signage, interactive kiosks, mobile, social media
and web, that enable clients to transform how they engage with their
customers. WRT provides marketing technology solutions and services to
clients, helping increase revenue and improve operating efficiencies to
execute marketing initiatives. Since launching RoninCast® digital signage
software in 2003, WRT has led the digital signage industry by bringing leading
edge technology, services and support to its clients. WRT offers an array of
services to support its clients' marketing technology needs including
consulting, creative development, project management, installation, training,
and support and hosting. The company's common stock trades on the NASDAQ
Capital Market under the symbol "RNIN". Follow us on Twitter
( and Pinterest (
and like us on Facebook ( under Wireless Ronin.

Trademarks in this release are the property of their respective owners.


Delphi Display Systems Inc.
Rick Kowalski, Vice President of Marketing
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