SONY, UBISOFT TO COLLABORATE ON NEW SMURFS 2 VIDEO GAME

     (The following press release from Ubisoft was received by e-mail. The 
sender verified the statement.) 
SONY PICTURES CONSUMER PRODUCTS AND UBISOFT® COLLABORATE TO DEVELOP A NEW VIDEO 
GAME BASED ON SONY PICTURES ANIMATION’S THE SMURFS™ 2 FEATURE FILM 
Second Video Game Collaboration Based on The Smurfs From Sony Pictures and 
Ubisoft Will be Available This July 
SAN FRANCISCO — April 10, 2013 — In anticipation of the July 31 release of 
Columbia Pictures’ and Sony Pictures Animation’s 3D hybrid live-action/animated 
family comedy The Smurfs™ 2, today Ubisoft® announced that the company will 
develop and publish a video game based on the film. Developed by Ubisoft and 
WayForward, the game will be released as an action-adventure platformer game 
for the Xbox 360® video game and entertainment system from Microsoft, 
PlayStation®3 computer entertainment system, Wii™ and Wii U™, as well as an 
interactive storytelling book and collection of mini-games on Nintendo DS™. It 
will release on all consoles in July, 2013. 
The game is based on The Smurfs 2 film and follows up on a highly successful 
collaboration between Ubisoft and Sony Pictures Consumer Products on The 
Smurfs™ Dance Party, which became one of 2011’s top-selling movie licensed 
games in the US. That same year, the motion picture The Smurfs took in more 
than $560 million at the worldwide box office. 
The Smurfs 2 video game is an action-packed adventure platformer that provides 
Smurfs fans of all ages with the opportunity to dive into the magical Smurfs 
Village and relive iconic moments and key environments from the feature film. 
Players assume the role of a Smurf and immerse themselves in an interactive 
adventure through the movie’s enchanting environments including New York City 
and Paris, and expand their movie experience into worlds exclusive to the video 
game such as The Arctic Tundra and The Lava Jungle. 
Fans can follow the Smurfs adventure solo or by playing cooperatively with 
friends. As players progress in the game, they will be able to choose between 
nine Smurfs featured in the movie and can join each other in a fun multiplayer 
experience of up to four users playing simultaneously. Exclusive on Wii U, a 
fifth player will be able to join in on the action by controlling Clockwork 
Smurf on the Wii U GamePad. 
Each Smurf has their own unique special ability to use when navigating through 
the more than 30 levels in six different worlds. Whether playing as Papa Smurf 
throwing magic potions to stun the enemies, stomping onto enemies as Grouchy 
Smurf, or striking a pose as Vanity Smurf to provide a platform for other 
players to reach hard-to-get items, each move will be used to aid in the battle 
against enemies such as Azrael, Gargamel the Evil Wizard and Gargamel’s 
Naughties. 
“Aligning ourselves with an industry leader like Ubisoft is a perfect 
complement to our marketing efforts for the film,” said Mark Caplan, vice 
president, Sony Pictures Consumer Products. “The game will help bring audiences 
closer to the magical world of the Smurfs, allowing players to interact and 
control their own adventures.” 
“By collaborating with Sony Pictures on the iconic Smurfs license again we are 
able to extend the experience from film to immersive gameplay,” said Christian 
Salomon, vice president of worldwide licensing, Ubisoft. “The family-friendly 
‘The Smurfs 2’ video game will allow players of all ages to continue the fun 
and revel in new adventures.”  
In The Smurfs 2, Gargamel the Evil Wizard creates a couple of mischievous 
Smurf-like creatures called the Naughties that he hopes will let him harness 
the all-powerful, magical Smurf essence. But when he discovers that only a real 
Smurf can give him what he wants, and only a secret spell that Smurfette knows 
can turn the Naughties into real Smurfs, Gargamel kidnaps Smurfette and brings 
her to Paris, where he has been winning the adoration of millions as the 
world’s greatest sorcerer. It’s up to Papa, Clumsy, Grouchy and Vanity to 
return to our world, reunite with their human friends Patrick and Grace Winslow 
and rescue her! Will Smurfette, who has always felt different from the other 
Smurfs, find a new connection with Naughties Vexy and Hackus, or will the 
Smurfs convince her that their love for her is True Blue? The film is directed 
by Raja Gosnell and produced by Jordan Kerner. The screenplay is by J. David 
Stem & David N. Weiss and Jay Scherick & David Ronn and Karey Kirkpatrick with 
a story by J. David Stem & David N. Weiss & Jay Scherick & David Ronn, based on 
the characters and works of Peyo. 
For more information on The Smurfs 2 video game, please visit: 
www.TheSmurfsGame.com 
About the Smurfs
The story of the Smurfs a property created by Peyo – started in 1958 with the 
creation of comic books which were later brought to both the big and small 
screen. Over the years, the little blue characters haven’t just limited 
themselves to the page and the screen. They have inspired records and CDs that 
have sold millions of copies, entire collections of figurines and toys, and 
many more products. In all, more than 3,000 derived products have been produced 
and leading brands and companies have spread their messages worldwide with the 
help of the Smurfs. A multitude of new projects appear regularly, thus making 
the success of the Smurfs planetary! 
About Sony Pictures Entertainment
Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of 
America, a subsidiary of Tokyo-based Sony Corporation. SPE’s global operations 
encompass motion picture production and distribution; television production and 
distribution; home entertainment acquisition and distribution; a global channel 
network; digital content creation and distribution; operation of studio 
facilities; development of new entertainment products, services and 
technologies; and distribution of entertainment in 159 countries. For 
additional information, go to sonypictures.com 
About Sony Pictures Animation
Sony Pictures Animation produces a variety of animated entertainment for 
audiences around the world. The studio is following its worldwide comedy hits – 
the 2012 monster hit comedy Hotel Transylvania, the 2011 hybrid live 
action/animated blockbuster, The Smurfs and the 2009 mouth-watering Cloudy with 
a Chance of Meatballs – with The Smurfs 2 in July 2013, and Cloudy With A 
Chance of Meatballs 2 in September 2013. Sony Pictures Animation, in 
conjunction with Aardman Animations, has produced two critically acclaimed 
feature films: the CG-animated family comedy Arthur Christmas; and the Academy 
Award® nominated stop-frame animated high-seas adventure, The Pirates! Band of 
Misfits. In 2007, Surf's Up also received an Academy Award® nomination for Best 
Animated Feature Film. The division, whose first feature film Open Season led 
to a very successful movie franchise, turned 10 in 2012. Sony Pictures 
Animation is an operating unit of Sony Pictures Digital Productions.
•    Website: sonypicturesanimation.com
•    Facebook: facebook.com/SONYPicturesAnimation
•    Twitter: twitter.com/#!/sonyanimation
•    Tumblr: sonyanimation.tumblr.com
•    YouTube: youtube.com/user/SonyAnimation 
About Lafig Belgium S.A.
Lafig Belgium is the owner of the rights to produce audio-visual works based on 
the Smurf universe and of the Smurf worldwide licensing rights (together with 
IMPS). Lafig Belgium is controlled by the heirs of Pierre Culliford, better 
known under his pseudonym Peyo, the author/creator of the Smurfs. For 50 years, 
the Culliford family has controlled the Smurf characters and all licenses 
worldwide. 
About Ubisoft
Ubisoft is a leading producer, publisher, and distributor of interactive 
entertainment products worldwide and has grown considerably through a strong 
and diversified lineup of products and partnerships. Ubisoft has offices in 26 
countries and has sales in more than 55 countries around the globe. It is 
committed to delivering high-quality, cutting-edge video game titles to 
consumers. For the 2011–12 fiscal year Ubisoft generated sales of 1.061 billion 
euros. To learn more, please visit www.ubisoftgroup.com. 
SMURFS™ & © Peyo 2013 Licensed through Lafig Belgium/IMPS. The Smurfs 2, the 
Movie © 2013 Columbia Pictures Industries, Inc. and Sony Pictures Animation 
Inc. All Rights Reserved. Game Software excluding Columbia/Sony and Lafig 
Belgium Elements: © 2013 Ubisoft Entertainment. All Rights Reserved. Ubisoft 
and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or 
other countries. “PlayStation” is a registered trademark of Sony Computer 
Entertainment Inc. Xbox, Xbox 360, and Xbox LIVE are registered trademarks of 
the Microsoft group of companies. Nintendo trademarks and copyrights are 
properties of Nintendo 
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