American Express Amps up the 2013 Tribeca Film Festival®

  American Express Amps up the 2013 Tribeca Film Festival®

    Music and Film Take the Stage for Tribeca Fans in New York and Online

Business Wire

NEW YORK -- April 10, 2013

From kick-off to close, American Express is bringing a host of music
experiences to this year’s Tribeca Film Festival, culminating with a live
streamed performance by Vampire Weekend directed by award-winning actor,
director and producer Steve Buscemi as part of the “American Express Unstaged”
concert series. Multiple music-related activities complete a roster of events
that American Express will bring to Tribeca Film Festival fans from the latest
in gourmet popcorn to the hottest red carpet moments.

“We are absolutely thrilled to bring American Express Unstaged to the Tribeca
Film Festival this year,” said Deborah Curtis, vice president of entertainment
at American Express. “This live streamed music series celebrates the art of
music through the unique storytelling abilities of visionary filmmakers.
Vampire Weekend and Steve Buscemi are fellow New Yorkers and, like the Tribeca
Film Festival, celebrate everything that the city has to offer. Film and music
are inextricably linked, and this show will truly celebrate not only their
relationship, but our long support of the Tribeca Film Festival.”

"American Express has been an incredible partner to Tribeca since our
inception helping us support filmmakers and bring the festival to audiences
around the city and beyond; we are excited to continue that tradition this
year, said Jon Patricof, President and COO of Tribeca Enterprises. "We have a
long history of celebrating the connection between music and film and are
especially excited that American Express is helping further this effort at the
2013 Festival."

Music Meets Film at The Tribeca Film Festival

  *Opening the Festival with Mistaken for Strangers: American Express has
    signed on to open the 2013 Tribeca Film Festival as a sponsor of the
    Opening Night Gala following the world premiere of the filmMistaken for
    Strangers on Wednesday, April 17^th. DirectorTom Berninger chronicles his
    experience on tour with his brother, Matt Berninger, frontman for the
    critically acclaimed rock band The National, in this funnyand affecting
    film, which will also play during the Festival’s 12thedition.This is the
    second time that American Express and The National have worked together.
    In May 2010, American Express live streamed a performance by the band in
    Brooklyn. An event that sparked what would become the award-winning
    “American Express Unstaged” concert series.
  *Greetings from Tim Buckley: The story follows young Jeff Buckley when he
    was asked to participate in a tribute concert for his late musician father
    Tim and along the way, opens his eyes to the artistic legacy that he is
    destined to follow. Penn Badgley and Imogen Poots co-star in this quiet
    and powerful homage to those sustained by admiration, love and, in this
    case, beautiful music. Following the premiere, cast and crew from the film
    will participate in a short Q&A with audience members. American Express
    Cardmembers have the exclusive opportunity to purchase tickets to the U.S.
    premiere happening on Tuesday, April 23^rd at 6:00 p.m.
  *American Express Unstaged Presents Vampire Weekend with Steve Buscemi: For
    the first time, American Express, in partnership with VEVO and YouTube,
    will bring its live stream music series, “American Express Unstaged” to
    the Tribeca Film Festival. Vampire Weekend’s performance, directed by
    Steve Buscemi, will be live streamed from the last night of the Tribeca
    Film Festival on Sunday, April 28^th at 9:00 p.m. ET / 6:00 p.m. PT from
    New York City. Fans can watch the live event at www.amexunstaged.com,
    youtube.com/americanexpressmusic, VEVO’s free apps for iPhone®, iPad® and
    on the American Express Channel, available through the American Express
    app on LG connected TVs. Vampire Weekend will be brought to life for the
    at-home audience by director Steve Buscemi. Known best for his roles in
    HBO’s “Boardwalk Empire” and films such as “Reservoir Dogs,” “Fargo” and
    many others, Buscemi has also garnered respect for his role as director of
    films including “Trees Lounge” and “Animal Factory,” as well as multiple
    episodes of the award-winning shows “Sopranos” (HBO), “30 Rock” (NBC) and
    “Nurse Jackie” (Showtime). Buscemi’s Olive Productions will also produce
    the event. The creative and dynamic pairing represents the latest unique
    collaboration in the “American Express Unstaged” live stream music series,
    building on previous duos such as The Killers and Werner Herzog, Kenny
    Chesney and Jonathan Demme, Jack White and Gary Oldman and many more.

American Express Cardmembers® Get Access to the Best of the Tribeca Film
Festival

As a founding partner of the Tribeca Film Festival, American Express continues
to give its Cardmembers early access to tickets to the Festival. Beginning
today through April 14^th, American Express Cardmembers can purchase tickets
to all Tribeca Film Festival screenings, as well as exclusive events including
Greetings from Tim Buckley and I Got Somethin’ to Tell You, a documentary from
Whoopi Goldberg who takes a deep dive into the late Moms Mabley’s life, legacy
and work. Having broken racial and sexual boundaries as a pioneering comic,
Mabley has long been an icon in the comedy world. Following the screening of
the documentary on Monday, April 22^nd at 6:00 p.m., American Express
Cardmembers can participate in an intimate conversation with Goldberg as she
discusses her passion project that shows Mabley’s profound influence as a
performer vastly ahead of her time.

For more information and to purchase tickets, visit
tribecafilm.com/festival/tickets.

Celebrating the Festival Throughout New York City

  *Popcorn Pop-Up: American Express is bringing movie-goers’ favorite snack
    to the streets with an interactive mobile popcorn truck. A collaboration
    with Brooklyn Popcorn, the truck will offer complimentary gourmet popcorn
    in five unique flavors. Fans will also be able to purchase tickets to
    Festival screenings. The popcorn truck will be at various locations
    throughout Manhattan from April 13^th through April 17^th. To find out
    where the truck will be distributing popcorn, follow @americanexpress.
  *Navigating the 2013 Tribeca Film Festival: Presented by American Express,
    the 2013 Official Tribeca Film Festival Guide will provide film snapshots,
    schedules and more ways to enjoy this year’s Festival season. New this
    year, American Express teamed up with American Express Publishing’s Travel
    + Leisure to offer “Tribeca  Now,” an insider’s guide to the neighborhood
    featuring local recommendations on restaurants, shopping, services and
    other memorable experiences to help Festival-goers plan their perfect
    Tribeca experience. To access this year’s guide and “Tribeca Now”, visit
    TribecaFilm.com or pick up a complimentary copy at various locations
    throughout Manhattan.
  *Tribeca Family Festival Presented by American Express: American Express
    and The Tribeca Family Festival once again present a street fair and
    family celebration, where a dazzling array of free activities and
    performances unfold downtown in Tribeca from 10:00 a.m. to 6:00 p.m. on
    Saturday April 27^th on Greenwich Street (from Hubert to Chambers
    Streets). Festival stages will feature special performances from current
    Broadway shows along with emerging talent from Tribeca. Local restaurants
    and merchants will offer Tribeca's finest foods, refreshments and
    merchandise. Families can also attend a free screening of The Smurfs at
    BMCC’s Tribeca Performing Arts Center Theater and enjoy complimentary
    popcorn provided by American Express. The American Express Guest
    Information Booth will offer comprehensive Festival information, including
    event, screening and neighborhood information.

From film to fashion, sports to music, theater and more, American Express
makes it easy to stay up-to-date on exclusive events by subscribing to
Entertainment Access® e-mails. Sign up now at americanexpress.com/2subscribe.

About American Express

American Express is a global services company, providing customers with access
to products, insights and experiences that enrich lives and help build
business success.Learn more at americanexpress.com and connect with us on
facebook.com/americanexpress, foursquare.com/americanexpress,
linkedin.com/companies/american-express, twitter.com/americanexpress, and
youtube.com/americanexpress.

Key links to products and services: charge and credit cards, business credit
cards, travel services, gift cards, prepaid cards, merchant services, business
travel, and corporate card.

About The Tribeca Film Festival

The Tribeca Film Festival helps filmmakers reach the broadest possible
audience, enabling the international film community and general public to
experience the power of cinema and promote New York City as a major filmmaking
center. It is well known for being a diverse international film festival that
supports emerging and established directors.

Founded by Robert De Niro, Jane Rosenthal and Craig Hatkoff in 2001 following
the attacks on the World Trade Center, to spur the economic and cultural
revitalization of the lower Manhattan district through an annual celebration
of film, music and culture, the Festival brings the industry and community
together around storytelling.

The Tribeca Film Festival has screened more than 1,400 films from more than 80
countries since its first edition in 2002. Since inception, it has attracted
an international audience of more than 4.0 million attendees and has generated
an estimated $750 million in economic activity for New York City.

Contact:

PMK-BNC for American Express
Emily Favret, 212-373-6107
emily.favret@pmkbnc.com
or
American Express
Caitlin Lowie, 212-640-2921
caitlin.m.lowie@aexp.com