Southwest Airlines and the Hispanic Association of Colleges and Universities Open the Lanzate Travel Award Program for College

 Southwest Airlines and the Hispanic Association of Colleges and Universities
          Open the Lanzate Travel Award Program for College Students

PR Newswire

DALLAS, April 10, 2013

DALLAS, April 10, 2013 /PRNewswire/ --Southwest Airlines (NYSE: LUV), in
conjunction with the Hispanic Association of Colleges and Universities (HACU),
today announced that they are accepting applications for their annual
"Lanzate! / Take Off!" education travel award program. Online applications
will be accepted through May 15, 2013, at The program is geared
toward Hispanic college students with economic need who travel away from home
to pursue higher education. All applicants must complete an online
application including an essay describing their inspiration to pursue a
college degree. 

A panel of judges comprised of college professors and education advocates from
across the nation will gather this summer to select the 2013 travel award
recipients. To view the criteria for the 2013 award program, please visit:
SWAmedia. Each student that receives and award will be eligible for up to
four tickets for use by the student and/or a family member traveling to/from
the university.

"Southwest Airlines is excited to, once again, work with HACU to impact the
lives of students throughout the country. In our ninth year of the Lanzate!
travel award program, we have heard the inspirational stories of students who
are giving it their all to achieve their educational dreams," said Christine
Ortega, Southwest Airlines Manager of Community Affairs & Grassroots. "By
providing these students the opportunity to stay connected with their families
through roundtrip travel on Southwest Airlines, we are breaking down a barrier
that could keep them from making those dreams a reality."

"HACU is fortunate to partner with Southwest Airlines on the Lanzate! travel
award program, which has reached out to many families to support the value of
higher education," said HACU President and CEO Dr. Antonio R. Flores. "Student
awardees have echoed that the travel awards kept them connected to their
families while pursuing their studies. The theme of the program, 'Dandole Alas
a Tu Exito/Giving Flight to Your Success,' captures the essence of why it was
launched by Southwest Airlines and HACU in 2005."

More than 1,000 Southwest Airlines roundtrip tickets have been awarded to
students across the nation since the program's inception in 2005. To read
more about the program, please visit NUTS About Southwest.


HACU, which has its national headquarters in San Antonio, Texas, represents
approximately 450 colleges and universities, including Hispanic-Serving
Institutions (HSIs), which collectively serve more than two-thirds of all
Hispanic higher education students in the United States and Puerto Rico.
HACU's international membership includes leading higher education institutions
in Latin America and Europe.


In its 42^nd year of service, Dallas-based Southwest Airlines (NYSE: LUV)
continues to differentiate itself from other carriers with exemplary Customer
Service delivered by nearly 46,000 Employees to more than 100 million
Customers annually. Southwest is the nation's largest carrier in terms of
originating domestic passengers boarded, and including wholly-owned
subsidiary, AirTran Airways, operates the largest fleet of Boeing aircraft in
the world to serve 97 destinations in 41 states, the District of Columbia, the
Commonwealth of Puerto Rico, and six near-international countries. Southwest
is one of the most honored airlines in the world, known for its triple bottom
line approach that takes into account the carrier's performance and
productivity, the importance of its People and the communities it serves, and
its commitment to efficiency and the planet. The 2011 Southwest Airlines One
Report™ can be found at

SOURCE Southwest Airlines

Contact: Southwest Airlines, 214-792-4847
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