Havas Worldwide Announces Appointment Of Sean Lyons As Global Chief Digital
Hire underscores agency's commitment to innovation and its digital-at-the-core
NEW YORK, April 9, 2013
NEW YORK, April 9, 2013 /PRNewswire/ --Sean Lyons, formerly of R/GA, will be
joining Havas Worldwide as Global Chief Digital Officer, where he will serve
as the executive lead on all digital efforts across the network. In his new
role, Lyons will oversee digital strategy, development and operations; enhance
the agency's current offering; and introduce new digital platforms and
capabilities for the agency and its clients.
The announcement about Lyons follows the agency's news last week that it is
bringing on Vin Farrell as Global Chief Content Officer.
"With these two recent, highly strategic hires, we are reinforcing one of our
greatest strengths as an agency: our digital-at-the-core model," said Havas
Worldwide Global President Andrew Benett. "We're very lucky to have Sean join
us. His deep knowledge and experience across digital marketing and strategy
will be a tremendous asset to the agency and our clients as we look to further
expand our offering."
"My time at R/GA has been tremendous, but I am very excited to be joining the
team at Havas Worldwide. The leadership is plugged in, and there is a strong
commitment to innovation. For me, it's an opportunity to build on the strong
global foundation already in place. They provide a comprehensive range of
offerings for their clients across the network. It will be a pleasure to work
with everyone," Lyons said.
Lyons previously worked at R/GA for nine years in a variety of roles. He most
recently served as SVP, Operations and Business Planning, where he helped
organize and oversee multiple business units within the company globally.
Prior to that role, Lyons managed the global Nike account across the R/GA
network, where he worked closely with Nike on digital strategies, campaigns
and consumer services to grow their business and brand. In his previous role
as Executive Technical Director of the Nike account, Lyons helped build
global, scalable platforms, including NIKEiD, NikeStore and Nike+. During his
leadership, the Nike team at R/GA won dozens of awards including several
Cannes Cyber Lions, One Show awards and CLIOs.
Beginning in 2009, Sean co-led the establishment of the R/GA Buenos Aires
office, which has since grown into a full-service office and key part of the
Before joining R/GA, Lyons founded CLR Media, a small consultancy providing
digital commerce and digital marketing solutions for such brands as Barneys
New York and Burson-Marsteller. Prior to this, Lyons was the Director of Rich
Media at Oven Digital, an early and innovative Silicon Alley agency.
Lyons will begin his new role on May 1 and will report to Andrew Benett.
About Havas Worldwide
Havas Worldwide, formerly known as Euro RSCG Worldwide, is a leading
integrated marketing communications agency and was the first agency to be
named Global Agency of the Year by both Advertising Age and Campaign in the
same year. The Havas Worldwide Network is made up of 11,000 employees in 120
cities and 75 countries, with 316 offices, and provides advertising,
marketing, corporate communications, and digital and social media solutions to
clients, including Air France, BNP Paribas, Charles Schwab, Citigroup, Danone
Group, IBM, Lacoste, Merck, Mondelez International, Pernod Ricard, PSA Peugeot
Citroen, Reckitt Benckiser, Sanofi, and Volvo. Headquartered in New York,
Havas Worldwide is the largest unit of the Havas group, a world leader in
communications (Euronext Paris SA: HAV.PA)
Global Communications Director
SOURCE Havas Worldwide
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