Ben Bridge Jeweler and CIRCA Establish Exclusive Partnership

  Ben Bridge Jeweler and CIRCA Establish Exclusive Partnership

Berkshire Hathaway Company Recognizes Value In Offering CIRCA’s Jewelry Buying
                            Services Company-Wide

Business Wire

NEW YORK -- April 09, 2013

Ben Bridge Jeweler a Berkshire Hathaway company and CIRCA the leading
international buyer of jewelry, diamonds and watches, today announced an
exclusive partnership to offer CIRCA’s jewelry buying expertise and services
to its clients at 64 Ben Bridge locations nationwide through CIRCA’s
Authorized Purchasing Agent Program.

Through the partnership, Ben Bridge clients can now access CIRCA’s expertise —
through in-store buying events and the year-round mail-in program. This year,
CIRCA will host more than 10 in-store buying events at Ben Bridge locations
nationwide. At the buying events, CIRCA expert buyers meet with Ben Bridge
clients to evaluate every piece of jewelry and present an immediate offer and
payment or an incentivized store credit. Additionally, all Ben Bridge
locations will offer access to CIRCA’s year-round mail-in program, which
offers a direct line to CIRCA’s jewelry buying expertise at all times. CIRCA
manages the key logistics of this program that includes both insurance and
shipping coverage.

“This partnership is an important addition to the services we offer our
customers,” said Marc Bridge, Vice President of Marketing. “For over 100
years, we have built lasting relationships with our customers in a desire to
be their ‘Personal Jeweler.’ Working with CIRCA, we can expand the services we
offer our customers who are looking to transform no-longer-worn jewelry into a
new or upgraded piece. Until now, there has not been a resource we have felt
comfortable offering to our clientele and we look forward to this exciting new
chapter of our business.”

CIRCA’s Acting CEO Mary L. Forté added that the initiative is a critical leap
forward for CIRCA’s Authorized Purchasing Agent Program, doubling the amount
of retail locations where CIRCA’s expert buying services are available.

“Ben Bridge is one of the most established and trusted jewelers in the
industry and this exclusive partnership recognizes our value proposition,” she
said. “This model creates a win-win scenario — we match our buying expertise
with their selling expertise and shared passion for impeccable client service,
creating a partnership that has a proven track record of increasing jewelry
sales while providing a value added service for clients to dispose of their
unwanted jewelry.”

About Ben Bridge:

Ben Bridge Jeweler (www.benbridge.com) was founded in Seattle, Washington in
1912 on a simple promise: to offer the finest jewelry, best selection, and
friendly, knowledgeable service. Family-run for five generations, Ben Bridge
operates more than 64 retail stores in 11 states including Alaska, Arizona,
California, Colorado, Hawaii, Minnesota, Nevada, New Mexico, Oregon, Texas,
and Washington. In 2012, the American Gem Society awarded the Bridge family
with a Lifetime Achievement Award in honor of their significant contributions
to the jewelry industry.

About CIRCA:

Established in 2001, CIRCA is the leading international buyer of jewelry,
diamonds and watches, with more than 100 associates and 10 offices worldwide
including New York, Chicago, Beverly Hills, Barcelona, Geneva and Hong Kong.
CIRCA has redefined the experience of selling one’s jewelry with its renowned
expertise, discreet service, best value and immediate payment. CIRCA’s
Authorized Purchasing Agent Program extends the company’s buying services to
an invite-only network of established regional jewelry retailers through
buying events and a mail-in program. CIRCA Solutions provides manufacturers,
distributors and retailers specializing in luxury jewelry and watches with
inventory solutions, while CIRCA Casino offers specialized buying events and
unique VIP incentive programs for premier casinos. For more information,
please visit www.circajewels.com or call 877-876-5493.

About CIRCA’S Authorized Purchasing Agent Program:

With the addition of Ben Bridge, CIRCA’s Authorized Purchasing Agent Program,
which began in 2009 has grown to include 120 distinguished American Gem
Society accredited jewelers in over 100 cities nationwide. CIRCA utilizes its
unparalleled reputation in the industry, A+ certification with the Better
Business Bureau and a discerning selection process to align themselves with
top retailers across the country. Jewelers are required to complete an
extensive screening process to become an Authorized Purchasing Agent.
Applications are reviewed and hand selected by CIRCA’s expert committee on a
quarterly basis, with 15 percent of qualified retailers accepted each year
from the applicant pool. Interested applicants should carry luxury and name
brand inventory and most importantly, possess a supreme industry-wide
reputation for customer service. For more information, please call
877-876-5493.

Contact:

Media:
Sharp Communications, Inc.
Nicole Janok, 212-829-0002, ext. 122
nj@sharpthink.com
or
K Public Relations
Katie B. Wilkinson, 425-220-1125
katie@kpublicrelations.com
 
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