Seamless Enters into Agreement with Ur & Penn for Mobile Payments with SEQR Business Wire STOCKHOLM -- April 09, 2013 Seamless, (STO:SEAM) listed on Nasdaq OMX, has entered into an agreement with the leading distributor of watches in the Nordic area, Ur & Penn, to introduce the SEQR mobile payment solution. The agreement will enable customers to pay with SEQR in all shops throughout the chain. SEQR has already been integrated into one of the world’s leading and most comprehensive retail solutions, LS Retail, which is used by Ur & Penn. Consequently, SEQR can be very easily introduced in a shop with no need for further adaptations or installation of new hardware. “Ur & Penn is an ideal chain for SEQR. Our solution can easily be introduced, and the retailer starts to make real savings from the very first payment,” says Peter Fredell, CEO and President of Seamless. Under the agreement, Seamless will receive a transaction fee for every payment made with SEQR in Ur & Penn shops. Paying for goods via SEQR is a very simple and secure procedure. All the customer needs to do is use the SEQR app in their mobile phone to scan a QR code at the cash terminal, and then approve the transaction by entering their PIN. Users have a free account at Collector and receive an invoice at the end of the month that provides a clear overview of all purchases made during the month. The customer also receives a digital receipt for each purchase directly in their mobile phone. “The new mobile society brings many new solutions that are convenient, both for us and the customer. We’re testing SEQR in our five largest shops and, if the trial proves successful, our plan is to implement the system throughout the chain, in all 102 shops,” says Henrik Stiernborg, CEO of Ur & Penn. About Seamless Seamless is one of the world’s leading providers of payment solutions for mobile phones, handling more than 3.1 billion transactions each year via 525,000 active sales outlets. Combined with over eleven years’ experience and a presence in 26 countries, this gives Seamless a strong position in the market for mobile payments. It is the company’s unique transaction platform that enables SEQR. Seamless is traded on Nasdaq OMX Stockholm, under the SEAM ticker. www.seamless.se About SEQR SEQR, developed by Seamless, is the fastest and easiest mobile payments solution currently available on the market. All customers need to do is use the SEQR app to scan the QR code at the POS terminal and approve the payment by entering their PIN. SEQR works just as well for physical transactions as for e-commerce, and is both faster and more secure than card payments. The technology behind the solution means that there is no investment cost for retailers. All that is required is a QR code sticker at the POS terminal. In addition, the low transaction charges allow the retailer to save money. www.seqr.se – Twitter: @seqrse(https://twitter.com/SEQRse) – facebook.com/seqrse(https://www.facebook.com/SEQRse) This information was brought to you by Cision http://news.cision.com Contact: Seamless Distribution AB Peter Fredell CEO tel. +46 (0)8-564 878 00 firstname.lastname@example.org or Olivera Andersson Communications Manager tel. +46 (0)70-660 51 96 email@example.com
Seamless Enters into Agreement with Ur & Penn for Mobile Payments with SEQR
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