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Uncomplicate Your Spring Cleaning

                      Uncomplicate Your Spring Cleaning

Whirlpool Brand Announces 'Cleaning Made Easy Month' to Help Get Your Home
Ready for Spring

PR Newswire

BENTON HARBOR, Mich., April 8, 2013

BENTON HARBOR, Mich., April 8, 2013 /PRNewswire/ --Pristine, spotless,
sparkling – romantic words used to describe the perfect home. But does your
home meet these high standards? If you are like so many others who don't know
where to start, Whirlpool brand's Cleaning Made Easy Month can help.

(Logo: http://photos.prnewswire.com/prnh/20110404/NY75862LOGO)

This April, celebrate Cleaning Made Easy Month by pledging to clean-up your
home one major appliance at a time with expert tips from the Whirlpool
Institute of Home Science. Our home experts will be sharing easy fixes,
practical advice and useful guidelines to get your home in tip-top shape.

Week of April 8^th: Fabric Care Uncomplicated

  oThe laundry room where stains are treated, clothes are folded and washers
    and dryers take on all sorts of fabrics. It can be a daunting place. But
    with our tips you can organize your laundry process in no time.

Week of April 15^th: Cooking Uncomplicated

  oOn a regular basis, your cooking appliances are dripped on, slopped over
    and baked-on. It's time to learn how to get and keep stovetops, cooktops
    and ovens clean.

Week of April 22^nd: Food Storage/Preservation Uncomplicated

  oRefrigerators do more than just keep your food cold. New innovations help
    keep food fresh, allow for more room to store those leftovers that taste
    even better the next day and enjoy the benefits of fresh, filtered water.

Week of April 29^th: Kitchen Clean Up Uncomplicated

  oThe kitchen is typically both the busiest and messiest room in a home.
    When you open your dishwasher does it have an odor? When you look in your
    microwave is the cavity stained with splatter? Do your counter tops
    constantly have a sticky or sandy feeling? If you answered yes, small
    tips to get things looking (and smelling) like new are vital to your home.

To help make your home cleaning process less complicated, Whirlpool has
launched a one stop hub for all your household needs with the new Whirlpool
Institute of Home Science Facebook page. Staring the week of April 8^th,
Whirlpool brand and the Institute of Home Science will be giving away one home
appliance each week of April in honor Cleaning Made Easy Month. Consumers can
enter to win our weekly giveaways on Twitter by retweeting the
@InstHomeScience tweets mentioning the contest. A winner will be chosen at
random from eligible participants.

After Cleaning Made Easy Month is over, your dedication to a cleaning routine
should not end. The Whirlpool Institute of Home Science is here for you all
year long – just remember that keeping your appliances well maintained is
essential to proper performance and efficiency.

About Whirlpool Brand
Whirlpool Corporation is the world's leading manufacturer and marketer of
major home appliances, with annual sales of approximately $18 billion in 2012,
68,000 employees and 65 manufacturing and technology research centers around
the world. Whirlpool Brand is committed to advancing technology in ways
consumers want and need it, creating simple solutions that optimize
productivity and efficiency in the home. In addition to designing appliance
solutions based on consumer insight, Whirlpool is one of Habitat for
Humanity's largest corporate partners, donating a refrigerator and range to
every new Habitat for Humanity home built in North America. For more
information on Whirlpool Brand, please visit www.whirlpool.com or find us on
Facebook at www.facebook.com/whirlpoolusa. Additional information about the
company can be found at www.whirlpoolcorp.com.

SOURCE Whirlpool Brand

Website: http://www.whirlpool.com
Contact: Monica Teague, Whirlpool Corporation, 269.923.7405,
media@whirlpool.com, or Kaitlin Miller, Peppercomm for Whirlpool,
212.931.6170, kmiller@peppercomm.com