RCI(R) Affiliates App for the iPad(R) Provides Competitive Edge on the Sales
App Will Also Include Valuable Content for Attendees of the ARDA
World 2013 Annual Convention & Expo, Where RCI Will Hold an iPad(R)
Giveaway for Affiliates Who Download the App
PARSIPPANY, NJ -- (Marketwired) -- 04/05/13 -- RCI(R), the global
leader in vacation exchange and part of the Wyndham Worldwide family
of brands (NYSE: WYN), today announced the launch of new and expanded
content for its dynamic RCI(R) Affiliates app for the iPad(R). The
RCI Affiliates app, first launched at last year's ARDA convention as
the first of its kind in the vacation exchange industry, now gives
affiliates convenient access to tutorials, presentations, videos and
more. The app is designed to keep staff up-to-date on the latest
offerings from RCI and provide an engaging tool that can be used at
the point of sale to illustrate the additional benefits of vacation
ownership to prospective owners.
"As the innovation leader in the timeshare exchange industry, RCI is
built on a legacy of firsts in delivering exceptional products and
services to its customers," said Gordon Gurnik, president, RCI. "Our
RCI Affiliates app for the iPad(R) puts the latest RCI information in
one convenient, mobile and flexible format. This tool provides
interactive and engaging content that can be used on the sales floor
to give potential owners a better understanding of the additional
benefits offered by vacation ownership, providing a competitive
advantage to RCI affiliates."
The app provides affiliates with easier access to useful product
summaries and tutorials, sales materials, interactive videos, RCI TV
and the RCI Directory of Affiliated Resorts. Affiliates will also
benefit from custom vacation calculator tools, as well as interactive
RCI Weeks and RCI Points(R) presentations, which help sales
representatives explain the advantages of vacation exchange and the
unique benefits of each product.
To further demonstrate the many vacation possibilities available
through RCI and capture the excitement that comes with being a
timeshare owner at an RCI affiliated resort, the app also includes
the RCI Vacation Tracker(SM) tool. This dynamic application, launched
nearly three years ago as the first tool of its kind in the industry,
tracks vacations that are being booked by RCI subscribing members on
an interactive map in nearly real time. The RCI Vacation Tracker tool
allows affiliates to show prospective owners the benefits of owning
and exchanging timeshare, and fosters excitement about where their
next trip will take them.
The app is customized to the user, offering different content based
on each individual's role in the sales process. Each user can then
further customize the app by creating a favorites playlist of the
content they use most, making seamless sales presentations tailored
to the needs of different audiences. Users can also print materials
directly from the app to send home with potential owners.
"This app for affiliates, following the success of RCI Presenter, is
another example of how RCI is investing in customizable technology
solutions that support resort developers and the growth of the
timeshare industry as a whole," added Gurnik. "We are committed to
offering our affiliates an array of digital tools that help potential
vacation owners truly see and interact with the product, and help
give the sales teams what they need to succeed in one of the most
convenient and accessible ways possible."
By downloading the app, RCI affiliates attending next week's ARDA
World 2013 Annual Convention & Expo will also have 24/7 access to
valuable convention information including updates on scheduled events
and a virtual tour of RCI's conference booth. During the exhibition
hours, RCI will be giving away several iPad(R) minis and iTunes(R)
gift cards. Any affiliated resort staff member who downloads the RCI
Affiliates app can enter to win. For official rules and prize
description, visit the RCI booth at the ARDA Convention.
RCI's other mobile tools include its app for RCI subscribing members,
an RCI Ventures(R) magazine app and an Endless Vacation(R) magazine
app for the iPad(R). These apps have collectively been downloaded
more than 200,000 times. RCI also offers a smartphone-optimized,
fully functional version of RCI.com for members looking to search and
confirm directly from their handheld devices.
The RCI affiliate app for the iPad(R) can be downloaded for free from
the iTunes(R) store under the name RCI Affiliates. For more
information, visit www.RCIaffiliates.com.
RCI is the worldwide leader in vacation exchange with over
4,000 affiliated resorts in approximately 100 countries. RCI
pioneered the concept of vacation exchange in 1974, offering members
increased flexibility and versatility with their vacation ownership
experience. Today, through RCI(R) Weeks, the traditional
week-for-week exchange system, and RCI Points(R), the industry's
first global points-based exchange system, RCI provides flexible
vacation options to its approximately 3.7 million RCI subscribing
members each year. RCI is part of Wyndham Exchange & Rentals and the
Wyndham Worldwide family of brands (NYSE: WYN). For additional
information visit our media center, rciaffiliates.com or The RCI
Blog. RCI also can be found on Facebook, YouTube and Twitter.
This RCI press release is an independent publication and has not been
authorized, sponsored, or otherwise approved by Apple Inc. iTunes(R)
and iPad(R) are registered trademarks of Apple Inc.
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