Tata Elxsi Unveils H.264 Ultra Low Latency Codecs with 13 ms End to End Latency

   Tata Elxsi Unveils H.264 Ultra Low Latency Codecs with 13 ms End to End

  PR Newswire

  BANGALORE, India, April 5, 2013

BANGALORE, India, April 5, 2013 /PRNewswire/ --

                  Targeted for HD video delivery solutions.

Tata Elxsi unveils the hardware implementation of H.264 Ultra Low Latency
(ULL) encoder and decoder with an assured e2e latency of 13ms. This is
targeted for a broadcast delivery solution for high quality video content
broadcasting and editing. The H.264 ULL Codec solution features Tata Elxsi's
new subjective quality based rate control algorithm, tested and quality tuned
to broadcast content.

The modular design approach taken for this hardware implementation allows easy
portability and maintenance. Tata Elxsi has implemented advanced algorithms to
provide feature support for multiple video formats (1080i, 720p and 1080p),
low lag transmission, scene change detection, intra column refresh etc.

Tata Elxsi's H.264 ULL 4:2:2 Profile Encoder and Decoder on FPGA has undergone
a rigorous testing and the output video quality has been benchmarked against
the world's best H.264 Low Latency hardware solution.

For a live demo, visit us at our booth South Hall (Upper ) SU12414 . We are
also showcasing HEVC Ultra 4K Decoder software implementation for multi
framework architecture.

About Tata Elxsi:

Tata Elxsi is a design company that blends technology, creativity and
engineering to help customers transform ideas into world-class products and
solutions. A part of

the $100 billion Tata group, Tata Elxsi addresses the broadcast, automotive,
communications, consumer electronics, healthcare and semiconductor sectors. It
is a public stock company headquartered in Bangalore.

Media Contact:

Tata Elxsi Hari Balan Corporate Communications Ph:+91-80-22979123
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