MAXON Announces New Live 3D Pipeline Between CINEMA 4D and Adobe After Effects

  MAXON Announces New Live 3D Pipeline Between CINEMA 4D and Adobe After
  Effects

  First Step in Recently Announced Strategic Alliance Results in Streamlined
  Workflow and Improved Functionality for Motion Graphics and Visual Effects
                                   Artists

Business Wire

FRIEDRICHSDORF, Germany -- April 04, 2013

MAXON, leading developer of professional 3D modeling, painting, animation and
rendering solutions, today revealed the first step in its strategic alliance
with Adobe Systems Incorporated, aimed at delivering a new level of
integration between its powerful 3D application CINEMA 4D, and Adobe® After
Effects®. The recently revealed next release of Adobe’s industry-leading
software will include two MAXON technologies directly within the new Adobe
After Effects: CINEWARE and CINEMA 4D Lite.

[Editors’ Note: See related Adobe sneak peeks: adobe.com/go/nab_reveal ]

CINEWARE: The new live 3D pipeline between CINEMA 4D and After Effects, which
eliminates intermediate rendering between applications, is made possible by
CINEWARE, which establishes a bridge between the two applications. One of the
biggest benefits to artists will be seen in a streamlined workflow, enabling
them not only to import native CINEMA 4D scenes directly as assets into After
Effects but also to utilize CINEMA 4D's multi-pass workflow as layers. Users
will benefit from decreased rendering time because CINEWARE makes CINEMA 4D’s
Advanced Rendering Engine available directly inside After Effects. With access
to this functionality, rather than having to render every revision, users will
now be able to work on CINEMA 4D projects within After Effects and see the
changes in real-time.

“This pipeline cannot be found anywhere else to this extent, and it will
completely change the workflow of artists in the future,” says Harald Egel,
MAXON’s co-founder and CEO.

CINEMA 4D Lite: Also included in the next version of After Effects is a taste
of CINEMA 4D's powerful workflow and toolset. This limited, yet feature-rich
version of CINEMA 4D gives artists access to an exceptional selection of the
software’s functionality. Since CINEMA 4D Lite launches directly from within
After Effects, the availability of a full 3D application is expected to have a
significant impact for artists interested in or already incorporating 3D into
their After Effects workflow.

“Now more than ever, our users have been asking for 3D capabilities in After
Effects to enhance their motion graphics and/or visual effects projects,” says
Steve Forde, senior product manager for After Effects at Adobe. “CINEMA 4D is
a ‘go-to’ application for 3D motion graphics. That’s why we have chosen to
work closely with MAXON to provide digital artists a fully integrated 3D
pipeline that allows them to spend more time to create compelling, rich
media,” he adds.

What Artists Are Saying

Artists and other industry professionals who have beta tested the new After
Effects release, which includes CINEMA 4D Lite, have raved about the new
integration. “Now, instead of waiting for a 3D render to come out of CINEMA
4D, I can drop that CINEMA 4D file into After Effects and start to composite,
color correct and add all those extra things that I do in After Effects
directly on top of my 3D project,” says Nick Campbell (aka Greyscalegorilla).
“The ability to have CINEMA 4D inside After Effects speeds up the whole
workflow like crazy. If there's a change, I don't have to go back and
re-render my 3D scene. I can go back to my CINEMA 4D file, make the changes,
and it's updated right away in After Effects. I think that's huge.”

[Editors’ note: for additional artists testimonials, visit www.maxon.net ]

About MAXON

Headquartered in Friedrichsdorf, Germany, MAXON Computer is a developer of
professional 3D modeling, painting, animation and rendering solutions. Its
award-winning CINEMA 4D and BodyPaint 3D software products have been used
extensively to help create everything from stunning visual effects in top
feature films, TV shows and commercials, cutting-edge game cinematics for AAA
games, as well for medical illustration, architectural and industrial design
applications.MAXON has offices in Germany, USA, United Kingdom, France, Japan
and Singapore. MAXON products are available directly from the web site and its
worldwide distribution channel. Specially priced learning editions of the
company’s software solutions are also made available to educational
institutions. For additional information on MAXON visitwww.maxon.net.

All trademarks contained herein are the property of their respective owners.

MAXON Information:

Website: www.maxon.net

Facebook: http://www.facebook.com/maxon3d

Twitter: http://twitter.com/maxon3d

YouTube: http://www.youtube.com/user/MaxonC4D

Contact:

US Media:
Ambient Public Relations
Vicky Gray-Clark, 408-243-8880
vicky@ambientpr.com
press_us@maxon.net