Turkcell and UNDP Showcase Lifesaving Technology for Disasters and Crises

  Turkcell and UNDP Showcase Lifesaving Technology for Disasters and Crises

PR Newswire

NEW YORK, April 4, 2013

NEW YORK, April 4, 2013 /PRNewswire/ --Innovative mobile technologycan help
save lives when conflicts and disasters strike in emerging countries,
according to experts at today's high-level panel discussion organized by the
United Nations Development Programme (UNDP) and the Permanent Mission of
Turkey to the United Nations. 

Recent disasters show that the Government of Turkey and Turkcell – the leading
communications and technology company in Turkey – are helping to lead the way
in this important area.

"In countries prone to disaster or conflict, rapid information sharing about
preventative measures can save lives and property," said Rebeca Grynspan, UNDP
Associate Administrator at the event, which showcased examples of how
information technology – particularly mobile phones – have been used in the
prevention, response and recovery from conflict and disasters around the
world.

"Mobile technology enables citizens to connect to each other and authorities,
spreading critical information in times of crisis," she added.

Grynspan, representatives of the Turkish Government and other UN officials
discussed disaster recovery measures and mobile communication continuity
systems enacted by Turkish mobile phone company Turkcell in the aftermath of
the devastating Van Province earthquake that struck eastern Turkey in October
2011.

At the event, Grynspan also praised Turkcell for the role it played in the
transmission of life-saving SOS messages as well as its contribution to
post-disaster recovery and fundraising.

"It is in times of disaster that corporations can – and must – activate their
resources and innovative spirit to come to the aid of citizens," said Sureyya
Ciliv, CEO of Turkcell. "Our experience in Van earthquake proved once more
that readiness, decisiveness and speed, when met with the power of mobile
technologies can save lives."

Turkcell says it helped send more than 10,000 text messages requesting
emergency assistance during the quake. In addition, with support from Turkey's
Ministry of Education and in association with Turkish Education Foundation,
Turkcell created the "Money-Box for Van" fundraising initiative that raised
millions of dollars to rebuild quake-resistant housing for teachers and
student dormitories.

"I believe that innovation is the transformation of an idea, product or
process into social and economic benefit. With its transparent and accountable
structure, Turkey's Money Box is an innovative idea whereby public support has
been mobilized through technology," added Ciliv. "We hope not only to share
our story, but inspire other companies to respond similarly, around the
world."

"In the aftermath of the Van earthquake, Turkcell facilitated ICT access
enabling people to send SMS messages and request help to be rescued," said
Grynspan. "There is no doubt that Turkcell's actions – encouraged and enabled
through public policy – saved people lives and livelihoods."

"I am confident that today's event will give us ample opportunity to learn
from Turkey's and UNDP's experience," added Grynspan. "I also hope that these
examples will give us food for thought about what can be replicated elsewhere
in the world."

The event held at UN headquarters featured His Excellency Omer Dincer, Former
Minister of National Education of Turkey and Member of Parliament for
Istanbul; Yasar Halit Cevik, Permanent Representative of Turkey to the United
Nations; Rebeca Grynspan, UNDP Associate Administrator; M. Emin Zararsız,
Undersecretary of the Ministry of National Education of Turkey; and Mr. Atila
Celik, Director General of Communications, on behalf of Habip Soluk,
Undersecretary of the Ministry of Transportation, Maritime Affairs and
Communications of Turkey. The panel – moderated by Cihan Sultanoglu, UNDP
Assistant Administrator and Director, Regional Bureau for Europe and the CIS –
included Jordan Ryan, Director, UNDP Bureau for Crisis Prevention and
Recovery; Sureyya Ciliv, CEO of Turkcell; and Yildiz Gunay, General Manager of
Turkish Education Foundation (TEV).

For more information, please contact:
Davia Temin or Trang Mar, Temin and Company, at +1 212-588-8788 or
news@temin.co
Vincenzo Pugliese, UNDP, at +1 212-906-5296, vincenzo.pugliese@undp.org

ABOUT TURKCELL:
Turkcell is the leading communications and technology company in Turkey, with
35.1 million subscribers as of December 31, 2012. Turkcell is a leading
regional player, with market leadership in five of the nine countries in which
it operates with its approximately 69.2 million subscribers as of December 31,
2012. It has become one of the first among the global operators to have
implemented HSPA+. It has achieved up to 43.2 Mbps speed using the Dual
Carrier technology, and is continuously working to provide the latest
technology to its customers, e.g. 84 Mbps in the near future. Turkcell
Superonline, a wholly owned subsidiary of Turkcell, is the one and only
telecom operator to offer households fiber broadband connection at speeds of
up to 1,000 Mbps in Turkey. As of December 31, 2012, Turkcell population
coverage is at 99.17% in 2G and 84.02% in 3G. Turkcell reported a TRY10.5
billion (US$5.9 billion) revenue with total assets of TRY18.7 billion (US$10.5
billion) as of December 31, 2012. It has been listed on the NYSE and the ISE
since July 2000, and is the only NYSE-listed company in Turkey. Read more
atwww.turkcell.com.tr.

ABOUT UNITED NATIONS DEVELOPMENT PROGRAMME (UNDP):
UNDP partners with people at all levels of society to help build nations that
can withstand crisis, and drive and sustain the kind of growth that improves
the quality of life for everyone. With offices in more than 170 countries and
territories, we offer global perspective and local insight to help empower
lives and build resilient nations.  Follow us on Twitterand Facebook.

SOURCE Turkcell; United Nations Development Programme

Website: http://www.turkcell.com.tr
 
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