Tealium Announces Record Quarter, Raises $15.6M in Series C Financing to Extend Global Leadership in Tag Management

Tealium Announces Record Quarter, Raises $15.6M in Series C Financing to Extend 
Global Leadership in Tag Management 
Quarter Milestones Reflect Tealium's Market Momentum, Winning
Technology 
SAN DIEGO, CA -- (Marketwired) -- 04/03/13 --  Tealium, the leader in
enterprise tag management, today announced record first quarter
revenue, sales bookings and enterprise customer growth, while also
raising $15.6M in Series C Financing from a trio of highly respected
venture capital firms: Tenaya Capital, Battery Ventures and Presidio
Ventures. Tealium's achievements reflect the company's success in
landing major global brands with the fastest, easiest to use, and
most data-focused tag management platform on the market. 
"We are seeing incredible interest in our award-winning, innovative
platform for managing the strategically important data layer of web
sites and mobile applications," said Jeff Lunsford, CEO at Tealium.
"Our customers are achieving new levels of success as they deploy
Tealium solutions to simplify tag management and regain marketing
agility." 
Highlights in the quarter, ending on March 31, include: 


 
--  A 185 percent increase in sales bookings compared to the same quarter
    last year, and a 245 percent increase in non-GAAP revenue during that
    same period.
--  The raising of $15.6M of additional growth capital in a Series C
    investment round led by Silicon Valley-based Tenaya Capital, to fund
    expansion of product development, customer operations and go-to-market
    resources. Battery Ventures, which lead Tealium's $10.5M Series B
    round, and Presidio Ventures, the venture capital arm of Sumitomo
    Corporation, also participated. Tealium has now raised a total of $27M
    in financing.
--  Global enterprise customer growth to 250+ businesses that are focused
    on optimizing their digital presence across all channels.
--  The launch of Tealium DataCloud, a new digital data platform that
    provides a timely, cost-effective way for an organization to
    consolidate customer interaction data across all digital touch points.
--  The release of major new feature updates to Tealium iQ, the company's
    enterprise tag management solution, and Tealium Mobile, including new
    patent-pending capabilities.
--  The launch o
f the industry's first multi-CDN tag management delivery
    network, which leverages Limelight Networks, Akamai Technologies, and
    EdgeCast Networks to serve Tealium's clients' tags around the world in
    optimal fashion.
--  The launch of two major customer initiatives: Digital Velocity, an
    annual user conference that drew more than 200 people to the Hard Rock
    Hotel San Diego in January, and Tag Management University (TMU), the
    industry's first formalized tag management training program. On June
    20, 2013, Tealium will host Digital Velocity Europe in London.
--  The opening of new worldwide headquarters in San Diego's Torrey Pines
    Science and Technology Park.
--  Being named a finalist for Best New Technology by the Digital
    Analytics Association (DAA) in its 2013 Awards for Excellence program.

  
"The Tealium team continues to surpass our expectations in all areas of
execution," said Neeraj Agrawal, general partner at Battery Ventures.
"We are pleased to provide additional funding as their world-class
team builds the clear category leader. We are big believers in the
structural shift of budgetary dollars from traditional IT into the
marketing suite as cloud-based service providers like Tealium allow
companies to increase marketing agility." 
"We are incredibly pleased with our progress to date," said Mike
Anderson, chairman, CTO and co-founder at Tealium. "Our engineering
and operations teams are advancing our solutions and expanding our
platform at a pace unparalleled in the industry. This additional
capital will fuel our growth and help us support our customers'
efforts to achieve new levels of success across all digital
channels." 
"Tenaya Capital brings excellent software-as-a-service, e-commerce
and cloud expertise to the table, with investments in market leaders
such as Lithium, New Relic, Zuora, Kayak and Palo Alto Networks,"
said Ali Behnam, president and co-founder at Tealium. "We are pleased
to welcome Stewart Gollmer to Tealium's board of directors. We are
also thrilled to have Presidio Ventures as a new investment partner,
giving us important access into the Asia-Pacific market." 
To find out more about Tealium, please visit www.tealium.com. 
About Battery Ventures
 Since 1983, Battery has been investing in
category-defining ideas and high potential companies and management
teams worldwide. The firm views its investment as a true partnership, 
and works hard to help its companies carve out unique positions,
dominate markets and reach business goals. Battery funds companies in
technology and related markets at the Seed, Early, Growth and Buyout
stage. For a full list of Battery's companies go to:
http://www.battery.com/our-companies/list/ 
The firm has offices in Boston, Silicon Valley and Israel, and has
raised more than $4.5B since inception. For more information, visit
www.battery.com and follow @batteryventures. 
About Tenaya Capital
 Tenaya Capital is a leading venture capital
firm with over $1 billion under management. The firm invests in
high-growth technology companies in the enterprise software, consumer
Internet, IT infrastructure, communications and electronics sectors.
Tenaya Capital is currently investing out of Tenaya Capital VI. The
firm has offices in Woodside, California, and Wellesley,
Massachusetts. For more information, visit
http://www.tenayacapital.com 
About Presidio Ventures
 Founded in 1998, Presidio Ventures is the
wholly owned early stage investment vehicle of Sumitomo Corporation
to identify the most promising growth industries and partner with the
respective leading startups. Since its inception, Presidio Ventures
has invested in over 130 +U.S. startups for a total investment amount
of $200 +million. As a strategic investor, Presidio Ventures work
with the companies to expand their business in the Japan and Asia
markets. 
Presidio Ventures has offices in Silicon Valley, Boston, and New
York. For more information, please visit www.presidio-ventures.com.  
About Tealium
 Tealium is the leader in enterprise tag management,
serving some of the most demanding customers in the world. Tealium's
web-based service makes it easy for digital marketers to deploy and
manage their third-party vendor tags, and then correlate the data
those tags generate into an actionable source. Using Tealium,
organizations can streamline their digital marketing operations,
increase the effectiveness of customer acquisition campaigns, and
power their big data initiatives. The company differentiates itself
through ease of use, scale and performance, and fanatical customer
support. Select clients include Petco, Lenovo, A+E Networks, Mattel,
Fox Networks Group, Urban Outfitters, Nokia, NHL, Sony Online
Entertainment, and many more. For more information, please visit
www.tealium.com. 
Lori Scribner
Scribner Communications
lscribner@scribnercomm.com
619-993-1784 
 
 
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