Barry Callebaut leads cocoa farmer training program in joint initiative with the Rainforest Alliance to help protect Tai

Barry Callebaut leads cocoa farmer training program in joint initiative with 
the Rainforest Alliance to help protect Tai National
Park in Cote d'Ivoire 
ZURICH, SWITZERLAND -- (Marketwired) -- 04/03/13 --  Barry Callebaut
/ Barry Callebaut leads cocoa farmer training program in joint
initiative with the Rainforest Alliance to help protect Tai National
Park in Cote d'Ivoire
. Processed and transmitted by Thomson Reuters
ONE. The issuer is solely responsible for the content of this
announcement. 
Working with communities to promote biodiversity conservation 
* Initiative brings together experts and rural cocoa farming
communities to expand use of sustainable agriculture and conserve
biodiversity 
* Parties aim to develop long-term solutions for preventing further
degradation of rainforest and fragile ecosystems near Tai National
Park 
* Barry Callebaut is training farmer groups neighboring the park in
Sustainable Agriculture Network (SAN) standards and on improving farm
productivity 
Barry Callebaut, the world's leading manufacturer of high-quality
cocoa and chocolate products, is participating in a joint
sustainability initiative with the Rainforest Alliance, other experts
in
development and environmental and wildlife protection, and the
national office
of parks and reserves to protect the Tai National Park
in southwest Cote
d'Ivoire. 
The park is one of the last major remnants of the vast primary
tropical forest
that once spanned across present-day Ghana, Cote
d'Ivoire, Liberia and Sierra
Leone, and is the largest island of
forest remaining in West Africa, according
to the UNESCO World
Heritage Center. It is noted for its population of endangered pygmy
hippopotamus, 11 species of monkeys and 1,300 species of
higher
plants. 
As part of a comprehensive multi-stakeholder initiative to conserve
the forest's
biodiversity, cocoa farmers in the rural areas bordering
the park are being offered training in sustainable cocoa production.
Barry Callebaut, which has
worked with cocoa farmers and cooperatives
in Cote d'Ivoire since 2005, is conducting the training program that
will enable approximately 2,000 farmers
from five cooperatives to
comply with the environmental, social and economic
criteria defined
by the Sustainable Agriculture Network 
(SAN) standards and become
Rainforest Alliance Certified(TM). 
In cooperation with the Rainforest Alliance, Barry Callebaut is also
establishing nurseries for indigenous shade trees, launching a tree
planting
program, creating nurseries for cocoa seedlings, and setting
up demonstration
plots to showcase good agricultural practices. 
The training program, part of Barry Callebaut's Cocoa Horizons global
cocoa sustainability initiative, comprises agricultural training for
farmers and business and administrative skills training for the
management personnel of the
respective cooperatives. Agricultural
training takes place in Farmer Field Schools (FFS), a methodology
that facilitates adult learning on good agricultural practices and
environmental protection through participant interaction and
demonstrations. In addition to business training, the cooperatives
also receive support in setting up internal management systems
required to qualify for Rainforest Alliance independent
certification. Barry
Callebaut's in-house certification team, based in
Cote d'Ivoire, is conducting
the training of lead farmers alongside
qualified lead trainers accredited by the Rainforest Alliance. 
"We are very encouraged by the strong interest shown by farmers
participating in the training activities, which underscores our
shared commitment to sustainable
cocoa production and the protection
of the rich diversity of wildlife and plant
species unique to this
important geographic region," said Anke Massart, Project
Manager
Cocoa Horizons in Cote d'Ivoire. 
One of the auditors of the program, Melanie Bayo-Sirima, said, "I am
proud as an Ivorian to be personally involved in the protection of
those landscapes essential for the ecological balance of the Western
Region. I have no doubt a
rational management of natural resources by
involving communities can also improve the standard of living of
cocoa farmers and their families." 
In addition to the Rainforest Alliance and Barry Callebaut, the other
parties in the joint initiative are Centre d'Etudes, Formations,
Conseils, Audits (CEFCA);
Deutsche Gesellschaft fuer Internationale
Zusammenarbeit GmbH (GIZ); Wild
Chimpanzee Foundation (WCF); and the
Office Ivoirien des Parcs et Reserves
(OIPR). CEFCA, a not-for-profit
nongovernmental environmental organization, has
implemented several
Rainforest Alliance technical assistance projects in Cote
d'Ivoire.
GIZ has promoted sustainable projects and worked with the park's
management body since the mid-1990s. The Wild Chimpanzee Foundation,
created in 2000, aims to protect the key chimpanzee population in
West Africa. OIPR has
been responsible for the sustainable management
of the park since 2002. 
"We are pleased to be working with this distinguished and committed
group of
experts to help find long-term solutions for preventing
further degradation to
areas in and near the park and to expand the
use of sustainable agriculture through a focus on productivity
improvements and biodiversity conservation,"
said Nicholas Camu,
Group Manager Cocoa Horizons at Barry Callebaut. 
Barry Callebaut's Cocoa Horizons initiative, announced in March 2012,
is a 10-year CHF 40 million program to boost farm productivity,
increase cocoa quality
and improve family livelihoods in a
sustainable way. Barry Callebaut is focusing
first on large producer
countries including Cote d'Ivoire, Ghana, Indonesia,
Cameroon and
Brazil, and aims to expand the initiative to other cocoa
producing
countries with high development potential. Cocoa Horizons
builds on Barry Callebaut's proven Quality Partner Program (QPP) with
cocoa farmer cooperatives,
launched in Cote d'Ivoire in 2005 and
replicated in Cameroon in 2010. 
*** 
Barry Callebaut (www.barry-callebaut.com/): 
With annual sales of about CHF 4.8 billion (EUR 4.0 billion / USD 5.2
billion)
for fiscal year 2011/12, Zurich-based Barry Callebaut is the
world's leading
manufacturer of high-quality cocoa and chocolate -
from the cocoa bean to the
finest chocolate product. Barry Callebaut
is present in 30 countries, operates
around 45 production facilities
and employs a diverse and dedicated workforce of about 6,000 people.
Barry Callebaut serves the entire food industry focusing on
industrial food manufacturers, artisans and professional users of
chocolate (such as chocolatiers, pastry chefs or bakers), the latter
with its two global
brands Callebaut(R) and Cacao Barry(R). Barry
Callebaut is the global leader in cocoa and chocolate innovations and
provides a comprehensive range of services
in the fields of product
development, processing, training and marketing. Cost
leadership is
another important reason why global as well as local food
manufacturers work together with Barry Callebaut. Through its broad
range of
sustainability initiatives and research activities, the
company works with farmers, farmer organizations and other partners
to help ensure future supplies
of cocoa and improve farmer
livelihoods. 
*** 
The complete news release and various images can be downloaded from
the following links: 
Map Tai National Park (Source: African Natural Heritage website,
2013): http://hugin.info/100441/R/1688666/554565.jpg 
Farmer Field School_Photo 3:
http://hugin.info/100441/R/1688666/554571.jpg 
Map Tai National Park (Source: Google Maps, 2013):
http://hugin.info/100441/R/1688666/554563.jpg 
Farmer Field School_Photo 2:
http://hugin.info/100441/R/1688666/554568.jpg 
Farmer Field School_Photo 1:
http://hugin.info/100441/R/1688666/554566.jpg 
Farmer Field School_Photo 4:
http://hugin.info/100441/R/1688666/554572.jpg 
News release (PDF): http://hugin.info/100441/R/1688666/554068.pdf 
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(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein. 
Source: Barry Callebaut via Thomson Reuters ONE 
[HUG#1688666] 
Contacts
for investors and financial analysts:
Evelyn Nassar
Head of Investor Relations
Barry Callebaut AG
Phone: +41 43 204 04 23
evelyn_nassar@barry-callebaut.com 
for the media:
Raphael Wermuth
Head of Media Relations
Barry Callebaut AG
Phone: +41 43 204 04 58
raphael_wermuth@barry-callebaut.com