16-Year-Old Dirt Late Model Driver from Illinois Wins $50,000 'Search for a Champion' Grand Prize

 16-Year-Old Dirt Late Model Driver from Illinois Wins $50,000 'Search for a
                            Champion' Grand Prize

Bobby Pierce of Oakwood, Ill., Tops Hundreds of Competitors in Racing
Sponsorship Contest from Federal-Mogul's 'Performance Driven™' Champion® Spark
Plug Brand

PR Newswire

SOUTHFIELD, Mich., April 3, 2013

SOUTHFIELD, Mich., April 3, 2013 /PRNewswire/ -- Bobby Pierce, a 16-year-old
high school student who is also one of the nation's top Dirt Late Model
drivers, is the $50,000 grand prize winner in the "Search for a Champion"
racing sponsorship contest from Federal-Mogul Corporation's (NASDAQ: FDML)
iconic Champion^® Spark Plug brand. A sophomore at Oakwood (Ill.) High School,
Pierce was one of 15 finalists selected from hundreds of entries in the
popular contest, which requires participants to submit a two-minute video
describing how a Champion sponsorship will help them dominate the competition.

Finalists and the grand prize winner were selected on the basis of votes
received at the www.AlwaysaChampion.com website as well as through input from
NASCAR^® Sprint Cup driver and Champion spokesperson Kevin Harvick. Pierce,
currently ranked fourth in points in the Lucas Oil Dirt Series, garnered more
than 13,000 of the total 114,000 votes cast in the contest. Finalists
represented virtually every form of engine-driven racing, including circle
track, drag, motocross, boat, and snocross competition.

"Bobby looks, acts and drives like a champion, and his video projected the
passion that's required to build and maintain a successful racing career,"
Harvick said.

Bobby's passion for racing comes naturally; his father is National Dirt Late
Model Hall of Fame driver and professional car builder Bob Pierce, who was
among the most successful Super Dirt drivers of the 1980s and '90s. His
mother, Angie, and sister, Ciara, are members of his crew.

"When I entered this contest I knew it was going to be tough, but I was amazed
at how many people at all of the tracks were following the voting," Bobby
said. "It's fantastic to be singled out by one of the biggest and most
successful brands in racing and to be part of a contest that attracts so much
attention across North America."

In addition to the $50,000 grand prize sponsorship, Bobby also receives $5,000
for being one of the 15 finalists in the Champion contest. In total,
Federal-Mogul awarded $125,000 to grassroots drivers who entered the 2013

"Search for a Champion has become the top sponsorship program of its kind for
the grassroots racing community," said Michael Proud, director of marketing,
North America, Federal-Mogul. "Champion Spark Plugs are part of the fabric of
amateur and professional racing in North America, from kart racing and local
dirt tracks to the leading Sprint Cup programs. This contest is an example of
the many ways Federal-Mogul and the Champion brand continue to invest in this
important legacy."

To learn more about Bobby and to follow the success of his Champion-powered
No. 32 Dirt Late Model car, simply visit www.bobbypierceracing.com, connect
with him on Facebook (https://www.facebook.com/bobbypierce32) and Twitter
(@BobbyPierce32), and follow his racing blog,

For more information regarding "Performance Driven™" Champion spark plugs,
wipers and chemical additives, as well as the Search for a Champion contest,
please visit www.AlwaysaChampion.com.

About Federal-Mogul
Federal-Mogul Corporation (NASDAQ: FDML) is a leading global supplier of
products and services to the world's manufacturers and servicers of vehicles
and equipment in the automotive, light, medium and heavy-duty commercial,
marine, rail, aerospace, power generation and industrial markets. The
company's products and services enable improved fuel economy, reduced
emissions and enhanced vehicle safety.

Federal-Mogul operates two independent business segments, each with a chief
executive officer reporting to Federal-Mogul's Board of Directors.
Federal-Mogul's Powertrain Segment designs and manufactures original equipment
powertrain components and systems protection products for automotive,
heavy-duty, industrial and transport applications. Federal-Mogul's Vehicle
Component Solutions Segment sells and distributes a broad portfolio of
products through more than 20 of the world's most recognized brands in the
global vehicle aftermarket, while also serving original equipment vehicle
manufacturers with products including braking, chassis, wipers and other
vehicle components. The company's aftermarket brands include ANCO^® wiper
blades; Champion^® spark plugs, wipers and filters; AE^®, Fel-Pro^®, FP
Diesel^® Goetze^®, Glyco^®, Nural^®, Payen^® and Sealed Power^® engine
products; MOOG^® steering and suspension parts; and Ferodo^® and Wagner^®
brake products.

Federal-Mogul was founded in Detroit in 1899. The company employs 45,000
people in 34 countries, and its worldwide headquarters is in Southfield,
Michigan, United States. For more information, please visit

SOURCE Federal-Mogul Corporation

Website: http://www.bobbypierceracing.com
Website: http://www.AlwaysaChampion.com
Website: http://www.federalmogul.com
Contact: Drew Shippy (330) 688-3500; or Jim Burke (248) 354-4530
Press spacebar to pause and continue. Press esc to stop.