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Canon U.S.A., Inc. Delivers Its Latest Motion and Still Digital Imaging Solutions at the 2013 NAB Show

  Canon U.S.A., Inc. Delivers Its Latest Motion and Still Digital Imaging
  Solutions at the 2013 NAB Show

   Highlights Include Live 4K Workflow Demonstrations in a Full On-Site DI
    (Digital Intermediate) Suite, Live 4K Broadcast Demonstrations for HD
               “Ultra-Zoom” Applications, and the Canon Theater

2013 NAB Show

Business Wire

MELVILLE, N.Y. -- April 03, 2013

At the 2013 NAB Show in Las Vegas, Canon U.S.A., Inc., a leader in digital
imaging solutions, will showcase its full line of professional,
high-definition imaging equipment for motion picture, television production,
video content creation, and still photography at booths C3628 and C4325.
Within this year’s booth, Canon will feature a live 4K Workflow Demonstration
where visitors will have the opportunity to interact with industry-leading
colorists and editors in a 4K DI (Digital Intermediate) suite. In a live color
grading session of 4K footage from Canon’s groundbreaking C500 4K camera,
on-site professionals will demonstrate the imaging possibilities of Canon’s 4K
image capture technology and view the results on Canon’s prototype 4K
reference displays, currently under development.

Building off the recent successes of the Canon Cinema EOS C500 4K digital
camera’s broadcast capabilities, the Company will be exhibiting a live
demonstration of 4K Remote Broadcast, highlighting how spectacular HD
broadcast footage can be captured, digitally rendered and cropped for
live-action broadcast applications using Canon’s Cinema EOS equipment.
Visitors to this demonstration will see, in real-time, the results and
stunning coverage that can be used in multiple high-speed productions,
including live-action sports.

Exhibiting some of the recent artistry and award-winning footage shot on Canon
Cinema EOS equipment, show attendees are welcome to enter a 90-seat Canon
Theater to view spectacular footage and testimonials that illustrate HD, 2K
and 4K projects including behind-the-scenes footage on how each project was
captured. Demonstrating the full breadth of Canon capabilities from image
capture through output, the Canon Theater will take visitors beyond capture
and feature additional 4K reference display prototypes currently under
development.

The Company has also announced and will showcase the new Cinema EOS C100 EF
24-105 Lens Kit, a cost-effective solution to assist cinematographers,
including single-person and small cinematography crews, with the ability to
purchase and produce high-quality pieces at an affordable price-point.

In addition, visitors to the Canon booth will have the opportunity to
touch-and-try a full range of Canon equipment on display throughout the week.
Canon products, such as the EOS-1D C Digital Cinema SLR, EF Cinema zoom lenses
and various other cameras and accessories will be available to demo.

Professional cinematographers in need of a fast, easy way to print images for
scene continuity or to preserve highlights of a recently completed project can
appreciate the convenience and versatility of Canon’s photo-quality printers.
On-hand in the Canon booth will be the 24-inch imagePROGRAF iPF6450, and the
44-inch imagePROGRAF iPF8400, 12-color large-format printers. Both are
equipped with LUCIA EX pigment ink set, an enhanced multi-sensor and advanced
printing technologies to help achieve extraordinary quality and enhanced color
range in large format printed output. Also being shown are the PIXMA PRO
series of desktop inkjet printers. The PIXMA PRO-1 printer, the flagship model
in Canon’s professional inkjet printer lineup, features a 12-color LUCIA
Pigment ink system that expands the color gamut with improved saturation of
colors and darker, deeper blacks, over previous models. The PIXMA PRO-10
printer, with its 10-color pigment ink system, and the PIXMA PRO-100 printer,
with its 8-color dye-based ink system provide photographers with a number of
options to help satisfy their printing needs. The SELPHY CP900 compact photo
printer will be on display allowing professionals to see first-hand the
convenience and high-image quality of this compact photo printer.

In the BCTV Shooting Gallery, booth visitors will have the opportunity to
experience the performance and capabilities of Canon’s Broadcast HDTV lenses
through various simulated shooting situations.

Throughout the 2013 NAB Show, Canon will host a series of unique live-learning
stage demonstrations with renowned cinematographers, broadcast specialists,
and filmmakers at the Canon booth. These industry professionals will provide
insight into the ever-changing field of optical and imaging technology and
showcase their projects and works that were shot on Canon equipment, as well
as share best practices and real-world applications for Canon technology.

Additionally, Canon is hosting a special, three-hour learning session focusing
on the intricacies of the Canon Cinema EOS C500 4K digital camera. Led by Los
Angeles-based Director of Photography, Suny Behar, the “Canon Cinema EOS C500
4K digital camera Workflow: 2K/4K from Set-Up to Shoot” session will explore
camera set-up choices from System Priority, Recording Mode and Resolutions to
file output options. Behar will also demonstrate a step-by-step configuration
of the Cinema EOS C500 4K digital camera with external recorders. “The Cinema
EOS C500 4K digital camera Workflow: 2K/4K From Set-Up to Shoot” will take
place on Tuesday, April 9^th in rooms N239 and N241 with two convenient
sessions - the first from 9:30am to 12:30pm and the second from 2:00pm to
5:00pm. NAB attendees with the Conference Flex Pass, the Exhibits-Only (Open
to All), the Post|Production World and the SMART Pass are eligible to attend.

For the first time at NAB, Canon’s Professional Services (CPS) is proud to
host the CPS Hospitality Suite. Providing service and support to the
professional imaging industry and its high demands, the CPS Hospitality Suite
is open to all NAB Tradeshow attendees and CPS Members. Located just off of
the tradeshow floor visitors to the suite can see Canon’s latest products and
take advantage of touch-and-try counters in a private setting.

Canon technical representatives will be on-hand to provide consultations for
cinema, video and DSLR users and CPS Gold and Platinum members can receive
free onsite Clean & Checks for current professional equipment*. Suite visitors
will also be able to chat with Canon experts about Canon’s exciting
developments in cinema, video and DSLR technology as well as sign up for Canon
CPS membership. Product serial numbers for qualifying CPS equipment will be
needed in order to process on-site membership applications.

The Canon CPS Hospitality Suite will be open April 8^th through April 10^th
from 9:00 a.m. to 6:00 p.m. and April 11^th from 9:00 a.m. to 2:00 p.m.

About Canon U.S.A., Inc.

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business,
and industrial digital imaging solutions. With approximately $40 billion in
global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall
in U.S. patents registered in 2012† and is one of Fortune Magazine's World’s
Most Admired Companies in 2013. In 2012, Canon U.S.A. received the PCMag.com
Readers’ Choice Award for Service and Reliability in the digital camera and
printer categories for the ninth consecutive year, and for camcorders for the
past two years. Canon U.S.A. is committed to the highest level of customer
satisfaction and loyalty, providing 100 percent U.S.-based consumer service
and support for all of the products it distributes. Canon U.S.A. is dedicated
to its Kyosei philosophy of social and environmental responsibility. To keep
apprised of the latest news from Canon U.S.A., sign up for the Company's RSS
news feed by visiting www.usa.canon.com/rss.

†Based on weekly patent counts issued by United States Patent and Trademark
Office.

All referenced product names, and other marks, are trademarks of their
respective owners.

*Gold & Platinum CPS members enjoy free Clean & Checks during the show.
(Limited to two current professional Canon DSLR products or one Cinema product
or XF professional video camcorder. “Current” refers to professional cameras
in Canon’s current lineup of equipment.)

Contact:

Editorial:
Canon U.S.A., Inc.
Ellen Heydt, 631-330-5078
eheydt@cusa.canon.com
or
Ashley Dickerson, 631-330-4286
adickerson@cusa.canon.com
or
Canon U.S.A. Web site:
www.usa.canon.com
or
For sales information/customer support:
1-800-OK-CANON
ccenter@cits.canon.com
 
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