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NCAA Football 14 Kicks off First Game Details

  NCAA Football 14 Kicks off First Game Details

 Play True to Your Team with Physics-Based Gameplay, Enhanced Dynasty and the
                        Introduction of Ultimate Team

Business Wire

REDWOOD CITY, Calif. -- April 03, 2013

Today Electronic Arts Inc. (NASDAQ: EA) revealed the first details of the
upcoming NCAA football game, set to launch on Tuesday, July 9. EA SPORTS™
NCAA® Football 14, will unlock the unpredictability and innovation of college
football with the introduction of real-time physics tuned with the collegiate
game in mind plus new Dynasty experiences and the inclusion of Ultimate Team.

“This year marks the greatest leap forward in a generation for the NCAA
Football franchise,” said Randy Chase, Marketing Director for EA SPORTS. “The
inclusion of the Infinity Engine and several new gameplay features make this
year’s game feel incredibly fresh and authentic, and the introduction of
Ultimate Team will give fans the chance to take the field with some of the
most well-known players of all time.”

Today EA SPORTS released the first producer video for NCAA Football 14.

New to NCAA Football 14 is the introduction of Infinity Engine 2, which
unlocks the unpredictability and innovation of college football with the
introduction of real-time physics and the new force impact system. The new
engine creates a fresh experience, and opens up opportunities for
user-controlled stumble recoveries and hard cuts. Furthermore, the force
impact system enhances the power of truck moves and the Hit Stick, and creates
more realistic and dynamic reactions when a runner attempts to stiff-arm a
defender.

A renewed focus on the college-style option game allows you to play true to
your team with over 30 new option types, all optimized for a true college
football experience. Utilize the Spread Option, Zone Read and more to stymie
defenses and put big points on the board. NCAA Football 14 highlights key
defenders before the snap so fans can read their movements to know when to
handoff, pitch or keep the ball. Play Action Option plays have also been
evolved to make it easier than ever to fake the run, set up the throw and burn
overly-aggressive defenders.

Additional information on NCAA Football 14 Playbooks will be released on the
following dates:

  *Presentation (to be released 4/18) – NCAA Football 14 gets you closer to
    the action than ever before and tells the story of every game. Feel the
    drama of college football from a whole-new perspective.
  *NCAA Football Ultimate Team (to be released 5/15) – The much-beloved mode
    comes to the college game, allowing you to build up an unstoppable team.
  *Dynasty (to be released 5/28) – There’s no single path to success in
    college football, so build up your program into a powerhouse to fit your
    strengths and style of play by utilizing the brand-new Coach Skills.
  *Play a Season (to be released 6/17) – Focus purely on the on-field action
    and take your favorite team to a bowl game.

Fans are encouraged to keep up to date by visiting the NCAA Football website,
Facebook, and Twitter for exclusive assets and unique insights into all this
year’s new features. College football enthusiasts can also get involved in the
conversation by tweeting with the hashtag #PLAYTRUE.

NCAA Football 14 is developed in Orlando, Florida by EA Tiburon, with
trademarks licensed by IMG College’s The Collegiate Licensing Company on
behalf of its partner institutions. NCAA Football 14 will be available on the
Xbox 360® video game and entertainment system and the PlayStation®3 computer
entertainment system on July 9. For more information about NCAA Football,
please visit http://www.easports.com/ncaa-football.

EA SPORTS is one of the leading sports entertainment brands in the world, with
top-selling videogame franchises, award-winning interactive technology, fan
programs and cross-platform digital experiences. EA SPORTS creates connected
experiences that ignite the emotion of sports through industry-leading sports
videogames, including Madden NFL football, FIFA Soccer, NHL® hockey, NBA LIVE
basketball, NCAA® Football, Tiger Woods PGA TOUR® golf, SSX™ and Fight Night
boxing.

For more information about EA SPORTS, including news, video, blogs, forums and
game apps, please visit www.easports.com to connect, share and compete.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services for
Internet-connected consoles, personal computers, mobile phones, tablets and
social networks. EA has more than 275 million registered players and operates
in 75 countries.

In fiscal 2012, EA posted GAAP net revenue of $4.1 billion. Headquartered in
Redwood City, California, EA is recognized for a portfolio of critically
acclaimed, high-quality blockbuster brands such as The Sims™, Madden NFL, FIFA
Soccer, Need for Speed™, Battlefield™ and Mass Effect™. More information about
EA is available at http://info.ea.com.

The Sims andNeed for Speed are trademarks of Electronic Arts Inc. Mass Effect
is a trademark of EA International (Studio and Publishing) Ltd. Battlefield is
a trademark of EA Digital Illusions CE AB. John Madden, NFL, FIFA, NHL, NBA,
NCAA, Tiger Woods, and PGA TOUR are the property of their respective owners
and used with permission. All other trademarks are the property of their
respective owners.

Contact:

Electronic Arts Inc.
Adam Tanielian
Sr. Director of Communications
407-386-5824
atanielian@ea.com
Brad Hilderbrand
Communications Specialist
407-386-4246
bhilderbrand@ea.com
Matt Faust
Fleishman-Hillard
510-565-5831
Matt.Faust@fleishman.com