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MAZDA SPORT-UTILITY VEHICLES LEAD MARCH SALES CHARGE

             MAZDA SPORT-UTILITY VEHICLES LEAD MARCH SALES CHARGE

- SKYACTIV® TECHNOLOGY Accounts for More Than Half of Mazda's Total Sales -

PR Newswire

IRVINE, Calif., April 2, 2013

IRVINE, Calif., April 2, 2013 /PRNewswire/ -- Mazda North American Operations
(MNAO) today reported March U.S. sales of 32,028 vehicles, representing a
decrease of 1.1 percent versus last year. Year-to-date sales through March are
down 4.6 percent versus last year, with 78,283 vehicles sold.

Key March sales notes:

  oMazda CX-5 celebrated its best month ever with 7,116 vehicles sold,
    accounting for a 96.1 percent increase versus last year.
  oMazda CX-9 also recorded its best month ever with 4,281 vehicles sold, up
    123.8 percent versus last year.
  oMazda5 sales jumped 101.0 percent with 2,526 vehicles sold.
  oThe all-new 2014 Mazda6 reported sales of 2,702 vehicles, equating to a
    107.8 percent increase versus last month. With three months of
    availability in dealerships, and inventory growing nationwide, the 2014
    Mazda6 continues to gain traction, garner media accolades, nominations and
    awards.
  oIn the U.S., Mazda's total SKYACTIV^® TECHNOLOGY vehicle sales for March
    (comprised of CX-5, 2014 Mazda6 and certain models of Mazda3) accounted
    for 55.3 percent of the company's total sales for the month and dominated
    Mazda3 sales with 75.2 percent of all Mazda3s sold.

Mazda Motor de Mexico (MMdM) reported March sales of 2,442 vehicles, up 17.0
percent versus March of last year.

Mazda North American Operations is headquartered in Irvine, Calif., and
oversees the sales, marketing, parts and customer service support of Mazda
vehicles in the United States and Mexico through more than 700
dealers.Operations in Mexico are managed byMazdaMotor de Mexico in
MexicoCity.

For more information on Mazda vehicles, visit the online Mazda media center
atwww.mazdausamedia.com. Product B-roll may be ordered online by visiting
The News Market atwww.thenewsmarket.com/mazda.



          Month-To-Date                      Year-To-Date
          Mar     Mar     %         % MTD    Mar     Mar     %         % YTD
          2013    2012    Change    DSR      2013    2012    Change    DSR
Mazda2    925     1,533   (39.7)%   (37.4)%  3,496   7,264   (51.9)%   (51.2)%
Mazda3    10,505  13,235  (20.6)%   (17.7)%  29,133  33,710  (13.6)%   (12.4)%
Mazda5    2,526   1,256   101.1%    108.6%   6,666   3,941   69.1%     71.4%
Mazda6    6,102   7,855   (22.3)%   (19.4)%  10,951  17,885  (38.8)%   (38.0)%
MX-5      573     714     (19.7)%   (16.8)%  1,235   1,454   (15.1)%   (13.9)%
Miata
RX-8              31      (100.0)%  (100.0)% -       62      (100.0)%  (100.0)%
CX-5      7,116   3,629   96.1%     103.3%   17,811  3,986   346.8%    352.7%
CX-7              2,048   (100.0)%  (100.0)% -       7,279   (100.0)%  (100.0)%
CX-9      4,281   1,913   123.8%    132.1%   8,991   6,030   49.1%     51.1%
Tribute           162     (100.0)%  (100.0)% -       412     (100.0)%  (100.0)%
Total
Vehicles
CARS      20,631  24,624  (16.2)%   (13.1)%  51,481  64,316  (20.0)%   (18.9)%
TRUCKS    11,397  7,752   47.0%     52.5%    26,802  17,707  51.4%     53.4%
TOTAL     32,028  32,376  (1.1)%    2.6%     78,283  82,023  (4.6)%    (3.3)%
MEMO:
IMPORT    17,231  16,769  2.8%               45,198  46,431  (2.7)%
CAR
IMPORT    11,397  7,590   50.2%              26,802  17,295  55.0%
TRUCK
IMPORT    28,628  24,359  17.5%              72,000  63,726  13.0%
TOTAL
DOMESTIC  3,400   7,855   (56.7)%            6,283   17,885  (64.9)%
CAR
DOMESTIC  -       162     (100.0)%           -       412     (100.0)%
TRUCK
DOMESTIC  3,400   8,017   (57.6)%            6,283   18,297  (65.7)%
TOTALS
Selling   27      28                         76      77
Days

SOURCE Mazda North American Operations

Website: http://www.mazdausa.com
Contact: Nick Beard, Mazda North American Operations, 949-727-6567, or Eric
Booth, Mazda North American Operations, 949-727-6144
 
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