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New Car Transaction Prices in March 2013 Rise Above $31,000; Incentives Down 1.7 Percent from Last Year According to TrueCar

 New Car Transaction Prices in March 2013 Rise Above $31,000; Incentives Down
               1.7 Percent from Last Year According to TrueCar

Industry Transaction Prices Rise 1.1 Percent for March 2012

PR Newswire

SANTA MONICA, Calif., April 2, 2013

SANTA MONICA, Calif., April 2, 2013 /PRNewswire/ -- TrueCar, Inc. the
automotive pricing information and analysis company that creates a better
buying experience for dealers and consumers, estimated today that the average
transaction price for light vehicles in the United States was $31,087 in March
2013, up $339 (1.1 percent) from March 2012; and up $129 (0.4 percent) from
February 2013.

(Logo: http://photos.prnewswire.com/prnh/20110401/LA75616LOGO)

"Manufacturers continue to benefit from consumers' insatiable appetite for
highly contented new vehicles, as shown by average transaction prices
exceeding $31,000 in March," said Jesse Toprak, senior analyst for TrueCar.
"Coupled with flat incentives spending and higher volume, near-record
transaction prices herald positive earnings news for the industry."

                                                             Percent Percent
                       March 2013  February 2013 March 2012  Change  Change
Manufacturer           Transaction Transaction   Transaction March   Feb. 2013
                       Price       Price         Price       2012 to to March
                                                             March   2013
                                                             2013
Chrysler (Chrysler,
Dodge, Jeep, Ram,      $29,890     $28,614       $29,842     0.2%    4.5%
Fiat)
Ford (Ford, Lincoln)   $32,914     $32,786       $31,758     3.6%    0.4%
GM (Buick, Cadillac,   $33,088     $32,977       $33,289     -0.6%   0.3%
Chevrolet, GMC)
Honda (Acura, Honda)   $27,141     $27,004       $26,249     3.4%    0.5%
Hyundai/Kia            $22,646     $22,549       $21,717     4.3%    0.4%
Nissan (Nissan,        $27,914     $27,749       $28,322     -1.4%   0.6%
Infiniti)
Toyota (Lexus, Scion,  $28,892     $28,618       $27,396     5.5%    1.0%
Toyota)
Volkswagen (Audi,      $33,871     $33,812       $33,124     2.3%    0.2%
Volkswagen)
Industry               $31,087     $30,958       $30,748     1.1%    0.4%

In addition, TrueCar estimated that the average incentive for light vehicles
was $2,523 in March 2013, down $44 (-1.7 percent) from March 2012; and
essentially unchanged from February 2013.

                                                          Percent    Percent
                         March 2013 February   March 2012 Change     Change
Manufacturer             Incentives 2013       Incentives March 2012 Feb. 2013
                                    Incentives            to March   to March
                                                          2013       2013
Chrysler (Chrysler,      $3,264     $3,238     $3,272     -0.2%      0.8%
Dodge, Jeep, Ram, Fiat)
Ford (Ford, Lincoln)     $2,843     $2,896     $2,840     0.1%       -1.8%
GM (Buick, Cadillac,     $3,453     $3,376     $3,266     5.7%       2.3%
Chevrolet, GMC)
Honda (Acura, Honda)     $1,531     $1,400     $2,220     -31.0%     9.3%
Hyundai/Kia              $1,369     $1,459     $1,237     10.6%      -6.2%
Nissan (Nissan,          $2,765     $2,670     $3,050     -9.4%      3.6%
Infiniti)
Toyota (Lexus, Scion,    $1,515     $1,587     $1,745     -13.2%     -4.6%
Toyota)
Volkswagen (Audi,        $2,341     $2,369     $2,470     -5.2%      -1.2%
Volkswagen)
Industry                 $2,523     $2,524     $2,567     -1.7%      0.0%

TrueCar estimated the ratio of incentives to average transaction price for
light vehicles was 8.1 percent in March, down from 8.3 percent in March 2012
and down from 8.2 percent in February 2013.

                                                               Percent Percent
              Mar. 2013       Feb. 2013       Mar. 2012        Change  Change
Manufacturer  Incentives/Avg. Incentives/Avg. Incentives/ Avg. Mar.    Feb.
              Transaction     Transaction     Transaction      2012 to 2013 to
              Price           Price           Price            Mar.    Mar.
                                                               2013    2013
Chrysler
(Chrysler,    10.9%           11.3%           11.0%            0.0%    -0.4%
Dodge, Jeep,
Ram, Fiat)
Ford (Ford,   8.6%            8.8%            8.9%             -0.3%   -0.2%
Lincoln)
GM (Buick,
Cadillac,     10.4%           10.2%           9.8%             0.6%    0.2%
Chevrolet,
GMC)
Honda (Acura, 5.6%            5.2%            8.5%             -2.8%   0.5%
Honda)
Hyundai/Kia   6.0%            6.5%            5.7%             0.3%    -0.4%
Nissan
(Nissan,      9.9%            9.6%            10.8%            -0.9%   0.3%
Infiniti)
Toyota
(Lexus,       5.2%            5.5%            6.4%             -1.1%   -0.3%
Scion,
Toyota)
Volkswagen
(Audi,        6.9%            7.0%            7.5%             -0.5%   -0.1%
Volkswagen)
Industry      8.1%            8.2%            8.3%             -0.2%   0.0%

About TrueCar, Inc.
TrueCar, Inc., headquartered in Santa Monica, Calif., with offices in Santa
Barbara, Calif., San Francisco, Calif., and Austin, Texas, is an automotive
pricing information and analysis company that creates a better buying
experience for dealers and consumers. As an online publisher of unbiased new
and used car transaction data, TrueCar.com provides price reports that empower
dealers and consumers to agree on the parameters of a fair deal by supplying a
transparent, simple understanding of what others recently paid for
similarly-equipped new cars in their geographic area. TrueCar also owns ALG,
the benchmark for vehicle value information to the automotive industry and has
been forecasting residual values for nearly 50 years in both the U.S. and
Canadian markets.

TrueCar is a data-driven company that sources, compiles, and analyzes
car-buying information unlike anybody in the industry. This is why, since its
founding in 2005, TrueCar dealer partners have sold nearly 700,000 vehicles
across the country. Its national network of more than 5,600 Certified Dealers
is committed to provide no-hassle pricing for some of the country's largest
membership and service organizations, including American Express, AAA, USAA
and Consumer Reports that collectively represent more than one million monthly
in-market customers.

You can follow TrueCar onTwitter(@TrueCar) and become a fan of TrueCar
onFacebookandGoogle+.

Disclaimer
This press release and the information contained herein is for noncommercial
use on "as-is, as available" basis and may be used for informational purposes
only. TrueCar makes no representations or warranties, express or implied,
with respect to the information contained in this press release and the
results of the use of such information, including without limitation, the
implied warranty of merchantability, fitness for a particular purpose and
non-infringement. The information contained in this press release may include
technical inaccuracies or typographical errors. Neither TrueCar nor any of
its parents, subsidiaries, affiliates or respective partners, officers, or
directors, employees or agents shall be held liable for any damages, whether
direct, incidental, indirect, special or consequential, including without
limitation, lost revenues or lost profits, arising from or in connection with
your use or reliance on the information presented in this press release.

SOURCE TrueCar, Inc.

Website: http://www.truecar.com
Contact: Mike Cooperman, TrueCar, +1-818-427-8294, mcooperman@truecar.com, or
Jeff Green, PCGCampbell, +1-424-903-3661, jgreen@pcgcampbell.com