Aeroplan to Match Donations to its Beyond Miles Partners during 2013 Miles Match Days

Aeroplan to Match Donations to its Beyond Miles Partners during 2013 Miles 
Match Days 
MONTREAL, April 2, 2013 /CNW Telbec/ - Aeroplan today announced that it will 
match all miles donated by members to each of its ten Beyond Miles charitable 
partners as part of the 2013 Aeroplan Match Days. Miles will be matched on a 
1 for 1 basis up to 500,000 Aeroplan Miles for each partner organization. 
Each organization has chosen its own match day and Aeroplan will match miles 
on that day for a 24 hour period. 
To donate miles, members simply visit where they can 
choose to donate to: The Air Canada Foundation, Earth DayCanada, Engineers 
Without Borders, Free The Children, Médecins Sans Frontières, MusiCounts, 
Schools Without Borders, The Stephen Lewis Foundation, Veterinarians Without 
Borders and War Child Canada. Each of these ten Canadian organizations is 
committed to improving lives and enriching communities across Canada and 
"In 2012, thanks to the generosity of our members, more than 8.5 million miles 
were donated to our partners during Miles Match Days," said Kevin O'Brien, 
Chief Commercial Officer, Aeroplan. "These organizations are working on some 
of the most dynamic projects that truly have an impact in communities across 
the world. Our partners use Aeroplan Mile donations to offset travel costs 
including flights, hotel accommodation and car rentals for projects they work 
on here in Canada and across the globe." 
"Aeroplan Members have generously contributed millions of miles to the Stephen 
Lewis Foundation; support that has enabled powerful engagement and innovation 
- bringing African grandmothers and their orphaned teenage granddaughters to 
Canada to meet with Canadian grandmothers and the general public, and giving 
Africans at the frontlines of the AIDS pandemic in Africa the opportunity to 
be heard first-hand on the ways in which they're restoring lives and 
resurrecting hope," said Ilana Landsberg-Lewis, Executive Director, Stephen 
Lewis Foundation. "It has made our work possible, for which we are 
profoundly and constantly grateful. Kudos to Beyond Miles - a superlative 
partner in every way - and the compassionate Canadians who make it all work!" 
Aeroplan's Mile Matching Days will be held on: 

    --  Stephen Lewis Foundation - April 9(th)
    --  Earth Day Canada - April 22(nd)
    --  Free The Children- June 19(th)
    --  MusiCounts - Sept. 13(th)
    --  War Child Canada - Oct. 8(th)
    --  Veterinarians Without Borders - Oct. 18(th)
    --  Engineers Without Borders - Oct. 23(rd)
    --  Médecins Sans Frontières - Nov. 7(th)
    --  Schools Without Borders - Nov. 15(th)
    --  The Air Canada Foundation - Dec. 4(th)

Since the program was launched in 2006, more than 285 million Aeroplan Miles 
have been donated by members. Beyond Miles partners use Aeroplan Miles to 
offset costs related to travel by air as well as hotel accommodations and car 
rentals. Aeroplan offsets 100 per cent of all carbon emissions from flights 
taken by Beyond Miles partners using donated miles. In 2013, Aeroplan 
donated 1 million miles to each of its partner organizations. Aeroplan 
Members can also automatically donate two per cent of all miles accumulated to 
any Beyond Miles partner of the member's choice. Members interested in 
donating two per cent of their Aeroplan Miles simply visit their profile page 
on, select the donation opt-in and the Beyond Miles partner they 
would like their miles to go to. In addition, Aeroplan also has a Charitable 
Pooling program that allows members to use miles to support local grass roots 
charities in need. More information is available at

Aeroplan's Beyond Miles program and other community investment initiatives can 
now be found on Twitter. Follow us at:

About Aeroplan
Aeroplan, Canada's premier coalition loyalty program, is owned by Aimia Inc., 
a global leader in loyalty management.

Aeroplan's millions of members earn Aeroplan Miles with its growing network of 
over 75 world-class partners, representing more than 150 brands in the 
financial, retail, and travel sectors.

In 2012, approximately 2.3 million rewards were issued to members including 
more than 1.5 million flights on Air Canada and Star Alliance carriers which 
offer travel to more than 1,000 destinations worldwide. In addition to 
flights, members also have access to over 1,000 exciting specialty, 
merchandise, hotel, car rental and experiential rewards.

For more information about Aeroplan, please visit or

Christa Poole Aeroplan 416-352-3745

SOURCE: Aeroplan

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CO: Aeroplan
ST: Quebec

-0- Apr/02/2013 13:30 GMT

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