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TST Media, Maker of Sport Ngin Software, Secures $6 Million in Series C Financing

TST Media, Maker of Sport Ngin Software, Secures $6 Million in Series C 
Financing 
Minneapolis Company to Rebrand as Sport Ngin to Closely Align
Business Focus With Expanded Product Development, Sales and Marketing
Efforts 
MINNEAPOLIS, MN -- (Marketwired) -- 04/02/13 --   TST Media, Inc., a
leading provider of web and mobile-based software solutions for
youth, amateur and professional sports organizations, today announced
it has closed a $6 million round of Series C financing led by
existing Series B investor Silicon Valley-based venture capital firm
El Dorado Ventures. With the strategic investment, the company has
raised over $10 million in funding since its launch in 2008. 
TST Media also announced today it has completed a corporate brand
consolidation under which the company will now be known and conduct
business as Sport Ngin (pronounced "sport engine"), the same brand as
its core software platform that is now powering the online presence
of more than 100,000 sports teams, leagues, clubs, associations,
tournaments, facilities and businesses worldwide. The company's
revenue has surged 100 percent year-over-year for the past four
consecutive fiscal years, and as a result, its staff has expanded to
nearly 120 full-time employees. 
"This investment underscores our progress, hard work, and many
successes to date, and validates the widespread adoption of Sport
Ngin by thousands of sports organizations," said Justin Kaufenberg,
co-founder and chief executive officer of Sport Ngin. "Our proven
solution saves customers time and money in managing their teams and
organizations through powerful administrative, financial and
reporting capabilities. Additionally, it allows organizations to
connect with their communities of players, parents, fans and
sponsors, through branded web site and mobile apps. This capital
infusion will enable us to further grow our market presence, and to
expand and enhance the functionality of Sport Ngin." 
The company will use the cash injection to accelerate its product
development, marketing and sales efforts in North America, and to
finance the potential acquisition of complementary services and
technologies that can expand Sport Ngin's market presence and enhance
its offerings. One year ago, Sport Ngin successfully acquired the
Wisconsin Sp
orts Network from TDS Telecom. 
"Our further investment in Sport Ngin reflects our confidence in the
company's technology and senior management team, and in its
impressive performance over the past several years," said Jeff Hinck,
general partner of El Dorado Ventures, and a member of Sport Ngin's
board of directors. "We believe Sport Ngin is well positioned in a
growing, fragmented marketplace. As sports continues to play such a
prominent societal and cultural role in our communities, Sport Ngin
will become an increasingly important conduit for people to stay
connected with the local sports entities which matter most to them." 
About Sport Ngin
 Formerly TST Media, Sport Ngin is a leading
provider of web software and mobile applications for youth, amateur
and professional sports. Powering more than 100,000 sports teams,
leagues, clubs, and associations, Sport Ngin features a complete
suite of easy-to-use tools that help sports organizations manage,
connect, and communicate with a diverse range of stakeholders
including athletes, parents, administrators, coaches, referees,
scouts, volunteers, fans, journalists, and sponsors. Founded in 2008,
Sport Ngin is based in Minneapolis, Minn. For more information,
please visit www.sportngin.com; like the company on Facebook at
Facebook.com/SportNgin; or follow Sport Ngin on Twitter at
@sportngin. 
About El Dorado Ventures
 Headquartered in the heart of Silicon
Valley in Menlo Park, Calif., with offices in Minnetonka, Minn., El
Dorado Ventures is a leading entrepreneur-focused, early-stage
venture capital firm with over two decades of proven success
investing in technology concerns. Entrepreneurs regarding the firm as
a trusted investment partner which shares their visions, and helps
them succeed by providing ongoing strategic guidance and access to
industry contacts. With $750 million in capital under management, El
Dorado Ventures invests in disruptive technologies and business
models in emerging and high-growth markets, including the
software-as-a-service (SaaS), cloud computing, communications and
networking, and clean technology domains. The firm's early-stage
investments include equity stakes in Compellent Technologies, Cyras
Systems, EarthLink, Efficient Networks, Novellus, and NuSpeed
Internet Systems. Many El Dorado Ventures portfolio companies have
gone public, or have been acquired by such major technology brands as
AT&T, Cisco Systems, Dell, nVidia, SAP, Siemens, Texas Instruments
and Yahoo. For more information, please visit www.eldorado.com, or
follow the firm on Twitter at @eldoradovc. 
Media Contact:
Keith R. Pillow
For TST Media/Sport Ngin
(805) 389-1815 Office
(805) 217-4708 Mobile
keith@caddymarketingonline.com