Penske, Shell and the Common Ground Alliance Continue to Expand Safe Digging
No. 22 Shell-Pennzoil Ford Fusion to feature the 811 logo during seven races
HOUSTON, April 2, 2013
HOUSTON, April 2, 2013 /PRNewswire/ -- Shell and the Common Ground Alliance
have teamed up for a fifth consecutive season to raise awareness for 811, the
national "Call Before You Dig" hotline. Shell will leverage its sponsorship
with Penske Racing around seven races this season in a continued effort to
protect America's underground infrastructure.
As in previous years, the No. 22 Shell-Pennzoil Ford Fusion will carry the 811
logo during National Safe Digging Month in April. Due to the program's
continued success, new races have been added this year, as Shell-Pennzoil
driver Joey Logano will feature a large Call 811 logo on the deck lid of his
car during races in Talladega on May 5 and Sonoma on June 23. Logano will also
display the 811 logo on the TV panel during races in Phoenix on March 3 and
Las Vegas on March 10.
"Since the beginning of our relationship with Shell, we've continued to expand
our efforts to raise awareness of this great program," said Roger Penske. "We
recognize the importance of calling 811 before starting any digging projects,
and are excited to be able to support our sponsor in spreading the word about
this crucial initiative to race fans across the country."
"Many of the fans watching races are also working on digging projects - both
small home projects and large-scale construction – so this initiative has been
tremendous in terms of reaching this core audience," said Greg Smith,
President, Shell Pipeline Company LP. "CGA routinely sees an increase in calls
to 811 whenever we run these programs, so we're happy to continue this
In addition, starting today, the Common Ground Alliance will give race fans
the chance for a weekend of a lifetime with the "Spring to Sonoma"
sweepstakes. One lucky fan and a guest will win a grand prize trip to wine
country in Sonoma, CA, and tickets to that weekend's race on June 23 to see
the Call 811 logo on the No. 22 Shell-Pennzoil Ford Fusion up close and in
person. The dream weekend will also include a special meet and greet with
Logano. Fans can enter at www.springtosonoma.com.
Even small projects like planting trees or shrubs require a call to 811. The
quick and easy call will connect you with a local One Call Center operator who
will record information about your dig location and notify the underground
facility operators so they can mark the approximate location of underground
utilities and pipelines. Once the lines are marked, you can begin to dig, but
always dig with care.
For more information, visit www.call811.com.
Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the
refining, transportation and marketing of fuels, with a network of
approximately 6,000 Shell-branded gasoline stations in the western United
States. Another 8,300 Shell-branded stations in the eastern and southern are
managed by Motiva Enterprises LLC, a 50/50 joint venture between Shell Oil
Company and Saudi Refining, Inc.
Shell Oil Company is an affiliate of the Royal Dutch Shell plc, a global group
of energy and petrochemical companies with 93,000 employees in more than 90
countries. [(NYSE:RDS.A) and (NYSE:RDS.B)]
SOURCE Shell Pipeline Company LP
Contact: Shell Oil Company, Shell Media Line, +1-713-241-4544, or Sam Brown,
Sport Dimensions, +1-910-724-1148, firstname.lastname@example.org, or Luka Dukich,
Matter, Inc., +1-312-297-6903, Luka.Dukich@matter-inc.com
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