KYOCERA Announces Enhanced, Unified Display Division

  KYOCERA Announces Enhanced, Unified Display Division

   New Business Unit Integrates Kyocera Display America, Inc. Into Kyocera
                Industrial Ceramics Corporation’s LCD Division

Business Wire

PLYMOUTH, Mich. -- April 02, 2013

Kyocera Industrial Ceramics Corporation (KICC), today introduced Kyocera
Display Division, a new business unit combining the strengths of Kyocera
Display America, Inc. (the former Optrex America, Inc.) and Kyocera Industrial
Ceramics Corporation's (KICC) LCD Division.

The merger results from global parent Kyocera Corporation's previously
announced intent to transfer its LCD-related business operations to Kyocera
Display Corporation (KYD) in Japan and consolidate KYD’s regional sales
subsidiaries into other local Kyocera Group subsidiaries. As a result, Kyocera
Display America, Inc. merged into KICC effective April 1, 2013, creating the
new Kyocera Display Division within KICC.

This integration optimizes the strengths of both organizations and will
facilitate the expansion of Kyocera’s North American liquid crystal display
and touch-panel businesses. The combined enterprise will streamline operations
for greater efficiency while positioning Kyocera for continued success.
Customers will benefit from a unified sales force offering superior customer
service and a broad line of display products and solutions for the automotive,
industrial, medical and consumer markets.

The new Display Division carries a 36-year history of LCD expertise in key
industrial and automotive markets. Kyocera offers long-term product
availability, which distinguishes the company as a preferred and reliable
supplier for industrial, automotive and medical applications.

Kyocera’s products include high-performance, cost-effective TFT and passive
display solutions. As a leading manufacturer of LCD products, Kyocera is known
for its advanced technology and high quality. Kyocera produces
state-of-the-art low temperature polysilicon and amorphous silicon panels of
various sizes suitable for automotive and industrial use and provides
flexibility to support mid- to high-volume production runs.

Kyocera displays are developed using the latest high-efficiency, long lifetime
LED backlighting solutions in both standard and high brightness (1200 nit)
versions to ensure readability for both indoor and outdoor use. Other features
include touch-screen options, built-in LED driver control, advanced
super-wide-view technology to deliver true color and wide viewing angles and a
wide operational temperature range to support the extreme environments of
automotive and industrial applications.

With its strong engineering team, the Display Division provides technical
support and guidance from the early design to production phases of product
development, offering various technical solutions to customers, including
toolkits, touch-screen lamination and assembly services through its
sub-contract assembly production facilities in Plymouth, Michigan and Tijuana,

For information about Kyocera Display Division products, please contact:

Kyocera Industrial Ceramics Corporation
Display Division, Attn: Jessica He
46723 Five Mile Rd.
Plymouth, MI 48170 USA
Phone: 734-416-8500


Kyocera Industrial Ceramics Corporation (,
headquartered in Hendersonville, NC, specializes in applying advanced
materials and components to solve the most demanding engineering challenges.
It is a wholly owned subsidiary of Kyocera International, Inc. of San Diego,
the North American holding company for Kyocera Corporation.

Kyocera Corporation (NYSE:KYO) (TOKYO:6971) (, the
parent and global headquarters of the Kyocera Group, was founded in 1959 as a
producer of fine ceramics (also known as “advanced ceramics”). By combining
these engineered materials with metals and plastics, and integrating them with
other technologies, Kyocera has become a leading supplier of industrial
components, cutting tools, semiconductor packages, electronic components,
solar power generating systems, printers, copiers, and telecommunications
equipment. During the year ended March 31, 2012, the company’s net sales
totaled 1.2 trillion yen (approx. USD14.5 billion). The company is ranked #426
on Forbes magazine’s 2012 “Global 2000” listing of the world’s largest
publicly traded companies.


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