Media Advisory - ING DIRECT is having a SAVINGS SALE

             Media Advisory - ING DIRECT is having a SAVINGS SALE

PR Newswire

TORONTO, April 1, 2013

TORONTO, April 1, 2013 /PRNewswire/ - To help spark Canadians to start saving
again, ING DIRECT today announced a 3-month long Savings Sale. Putting money
away has gone by the wayside in recent years for many Canadians. ING DIRECT's
own research revealed more than half of Canadians (52%) don't put away money
into a savings account each month, and out of those who do, 32% aren't
confident that they're saving enough. ING DIRECT wants Canadians to know it's
time to save again.

What: ING DIRECT Savings Sale - ING DIRECT is offering 2.5% interest rate on
all new deposits into an Investment Savings Account, Tax-Free Savings Account
(TFSA) or RSP Investment Savings Account.

When: April 1 - June 30, 2013

Who: Everyone! New and existing ING DIRECT clients.

How: Visit www.ingdirect.ca/sale for details.

About the Survey

On February 26, 2013, an online survey was conducted among a sample of 1,506
Canadian adults who are Angus Reid Forum panel members. The margin of error —
which measures sampling variability — is +/- 2.5%, 19 times out of 20. The
sample was balanced by age, gender and region according to the most recent
census data. Discrepancies in or between totals are due to rounding.

About INGDIRECT

ING Bank of Canada, operating under the trade name of ING DIRECT, is a wholly
owned subsidiary of Scotiabank. INGDIRECT is Canada's leading direct bank
with over 1.8 million Clients and close to $40 billion in total assets.
INGDIRECT is a bright way forward in everyday banking for Canadians, offering
value added, simple products such as high interest savings accounts, including
TFSAs, GICs and RSPs with no fees or service charges, low rates on mortgages
and a no-fee, daily chequing account that actually pays interest. Low cost,
index based mutual funds are sold through INGDIRECT Funds Limited. INGDIRECT
has been operating in Canada since 1997, and has paid more than $5 billion in
interest to Clients. INGDIRECT is open for banking 24 hours a day, 7 days a
week, at ingdirect.ca, on mobile devices at m.ingdirect.ca or by calling
1-800INGDIRECT (1-800-464-3473).

ING Bank of Canada and its subsidiaries have been acquired by The Bank of Nova
Scotia and are no longer affiliated with ING Groep N.V. The trademarks ING,
ING DIRECT, ING Lion, the ING Lion logo and any derivation, variation,
translation or adaptation thereof are trademarks of ING Groep N.V. and are
used under license.

SOURCE ING DIRECT

Contact:

MEDIA CONTACTS: 

Jessica Bianchi
ING DIRECT
jbianchi@ingdirect.ca
416-497-5157 ext 4453

Buket Oktem
ING DIRECT
boktem@ingdirect.ca
647-259-5893