Airfoil Named PRSA Silver Anvil Finalist for Microsoft SMB Campaign Excellence
DETROIT and SUNNYVALE, Calif., March 28, 2013
DETROIT andSUNNYVALE, Calif., March 28, 2013 /PRNewswire/ --Airfoil, an
independent technology-focused PR and marketing communications firm, has been
selected as a national finalist in the "Technology – Software & Services"
category for the prestigious Public Relations Society of America Silver Anvil
Award for its representation of the Microsoft Small- and Medium-Sized Business
(SMB) Group's2012 business-to-business marketing campaign.
Regarded as the "Icon of Best Public Relations Practices," the national awards
program was established in 1946 to recognize programs of excellence "that
incorporate sound research, planning, execution and evaluation…and meet the
highest standards of performance in the profession." PRSA announced that, of
this year's program's 847 entries, only 144 organizations were selected by
the Silver Anvil Judges as finalists.
"To be named a finalist for a national PRSA Silver Anvil Award is an honor and
validation of the strategic thinking of the professionals who service the
Microsoft SMB program," said Lisa Vallee-Smith, co-CEO of Airfoil Group. "The
team's work to communicate the power of Microsoft technology to accelerate SMB
business success represents why Airfoil has been successful communicating on
behalf of innovative technology brands. As a firm, we take pride in delivering
smart, creative programs and precise execution to relate complex technologies
to real-world applications, and it's rewarded us in both program results and
The Silver Anvil Awards Ceremony will be held on June 13 in New York City.
Silver Anvil winners and Award of Excellence recipients will be announced at
that time, along with the "Best Of" Silver Anvil and PRSA's prestigious Public
Relations Professional of the Year Award.
Airfoil, with offices in Silicon Valley and Detroit, is an independent firm
specializing in marketing communications and public relations for both
emerging and leading technology companies. Airfoil's teams drive technology
communications for a growing client roster across consumer, enterprise, health
care, cleantech and industrial segments. The agency provides services to
inform and accelerate clients' marketing communications, digital, social media
and brand strategy programs. Airfoil has been named Technology Agency of the
Year by the Holmes Report and recognized as a top firm in numerous industry
rankings. Visit www.airfoilgroup.com for more information.
CONTACT: Caitlin Ridge, firstname.lastname@example.org
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