Barnes & Noble Stores Offer Educators Special Discounts During Educator Appreciation Days - April 13-21, Including $20 Off

  Barnes & Noble Stores Offer Educators Special Discounts During Educator
  Appreciation Days - April 13-21, Including $20 Off NOOK® HD and NOOK® HD+

Store Will Also Host Common Core Forums, Homeschool Presentations, NOOK in the
      Classroom & Celebrations for “My Favorite Teacher Contest” Winners

Business Wire

NEW YORK -- March 28, 2013

Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital
media and educational products, announced that its nearly 700 stores will host
informative educator events and additional discounts on classroom and personal
purchases, including NOOK, during Educator Appreciation Days, April 13-21,
2013.

Educators who shop at Barnes & Noble during Educator Appreciation Days will
receive:

  *$20 off NOOK HD and NOOK HD+ (limit 2 per educator);
  *A 25% discount on personal and classroom purchases;
  *A 10% discount on DVDs and music; and
  *A chance to win either a NOOK^® or a $500 Barnes & Noble gift card (one
    winner per region).

As part of Educator Appreciation Days, Barnes & Noble stores will host special
workshops for pre-K through grade 12 teachers, librarians, curriculum
specialists and administrators focusing on the Common Core State Standards,
NOOK in the Classroom, homeschooling, grant writing and more.

“Our stores craft their own unique educator events based on topics important
to educators in their markets,” says Sarah DiFrancesco, Director of Business
Development for Barnes & Noble. “We’re hearing a lot from educators about The
Common Core State Standards, so we’re encouraging stores to host open houses
on this topic. That way we can hear from educators about how they’re planning
to implement the standards and what books and products they need from us to be
successful.”

Homeschooling will be another key focus during Educator Appreciation Days.
“Many homeschool teachers aren’t aware that they’re eligible for the Barnes &
Noble Educator Discount Card,” DiFrancesco continues. “They’re also eligible
for bulk pricing just like a school or district, so long as they purchase
jointly through an association. And we know they’re incorporating digital into
their plans, so we want to make sure they get the special $20 discount on
NOOK^® HD and NOOK^® HD+ that we’re offering during our Educator Appreciation
Days.”

Many stores also will host My Favorite Teacher Award contest celebrations,
honoring their local winner and inviting the student who wrote the winning
essay, poem or letter to read it aloud to friends, family and supporters from
the school, district and community. Each local My Favorite Teacher Award
winner is entered into a regional contest, where five winners receive a NOOK
HD and a $500 Barnes & Noble gift card. From the pool of regional winners,
Barnes & Noble will name one teacher the Barnes & Noble National Teacher of
the Year. The winning teacher will receive $5,000 and the title of “Barnes &
Noble Teacher of the Year.” Barnes & Noble will also donate $5,000 to the
winning teacher’s school.

Educators are encouraged to visit the BN.com Store Locator
(www.bn.com/storelocator) to find a Barnes & Noble location near them or the
NOOK in Education website (www.nook.com/education) created to showcase NOOK
technology and solutions for today’s classroom.

* Exclusions can be found in the Educator Program Terms and Conditions
available at www.bn.com/bn-at-school. Educators must present a valid Barnes &
Noble Educators Discount Card to receive the discounts. See any bookseller for
details.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE:BKS) is a Fortune 500 company and the leading
retailer of content, digital media and educational products. The company
operates 677 Barnes & Noble bookstores in 50 states, and one of the Web’s
largest e-commerce sites, BN.com (www.bn.com). Its NOOK Media LLC subsidiary
is a leader in the emerging digital reading and digital education markets. The
NOOK digital business offers award-winning NOOK® products and an expansive
collection of digital reading and entertainment content through the NOOK
Store™ (www.nook.com), while Barnes & Noble College Booksellers, LLC operates
678 bookstores serving over 4.6 million students and faculty members at
colleges and universities across the United States. Barnes & Noble is proud to
be named a J.D. Power and Associates 2012 Customer Service Champion and is
only one of 50 U.S. companies so named. Barnes & Noble.com is ranked the
number one online retailer in customer satisfaction in the book, music and
video category and a Top 10 online retailer overall in customer satisfaction
according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition).

General information on Barnes & Noble, Inc. can be obtained via the Internet
by visiting the company's corporate website: www.barnesandnobleinc.com.

Contact:

Barnes & Noble
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com
 
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