Sorenson Capital Appoints Mark Ludwig to Managing Director, Promotes Two Senior Staff Members and Hires New Vice President

  Sorenson Capital Appoints Mark Ludwig to Managing Director, Promotes Two
  Senior Staff Members and Hires New Vice President

   Private Equity Firm Bolsters Leadership Team to Capitalize on Investment

Business Wire

SALT LAKE CITY -- March 27, 2013

Sorenson Capital Partners today announced the promotion of Mark Ludwig to
managing director, Don Blohm to performance group operating partner and Peter
Sturgeon to principal. In addition, Bert Roberts has joined the team full-time
as vice president.

“With the team we have in place, Sorenson Capital has the talent and expertise
required to deliver exceptional value for our portfolio companies,” said
Fraser Bullock, managing director of Sorenson Capital. “Mark, Don, Peter and
Bert have continually proven their value to our firm’s portfolio companies and
shareholders. We have every confidence in our team’s ability to partner and
grow with the complex, compelling businesses we invest in, and look forward to
gearing up for new investment opportunities in the coming year.”

In less than a decade at Sorenson Capital, Ludwig has ascended from analyst to
managing director. Ludwig was the chairman of NCS Energy Services, and proved
instrumental in the sourcing, growth and exit of the company, one of Sorenson
Capital’s most successful investments. He currently sits on the board of
Custom Control Concepts. Prior to joining Sorenson Capital, Ludwig was an
associate consultant with Bain and Company.

After joining Sorenson Capital in 2010 as performance group vice president,
Blohm was instrumental in the operational transformation of Mity-Lite, which
resulted in the company being named 2011 Manufacturer of the Year by the Utah
Manufacturers Association. He also assisted NCS Energy Services in building an
efficient and effective supply chain to help facilitate substantial growth. In
addition, Blohm acted as the interim chief operating officer for Re-Bath and
interim vice president of operations at Goal Zero. Prior to joining the firm,
he was vice president of worldwide operations for Flowserve Corporation, one
of the world's largest manufacturers of pumps, valves, seals and components to
the process industries.

As vice president at Sorenson Capital, Sturgeon has played a key role in the
recent exits of Southeast Directional Drilling, M&M Pipeline Services and RWI
Construction while serving on their respective boards of directors. He also
assisted in the recent acquisition of Custom Control Concepts. Previously,
Sturgeon was an associate with the Boston Consulting Group (BCG).

Prior to joining Sorenson Capital in his new role as vice president, Roberts
was a significant contributor to the firm’s proprietary deal sourcing efforts
as a consultant. He played a key role in sourcing two recent investments for
the firm – Health Catalyst and AccessData Group. Previously, he was a vice
president of institutional client services at Wasatch Advisors.

About Sorenson Capital

Sorenson Capital ( is a private equity fund that makes
small to middle-market buyout and growth equity investments. Sorenson Capital
has $650 million in capital under management and typically makes investments
of $10 to $25 million in companies with unique strategic positions. Sorenson
Capital is managed and controlled by West Rim Capital and is based in Salt
Lake City, Utah.


Sorenson Capital Public Relations
Jacob Moon
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