Citrix Enables Anything-as-a-Service with CloudPortal Business Manager 2.0

  Citrix Enables Anything-as-a-Service with CloudPortal Business Manager 2.0

  Cloud Services Delivery Platform Brings Self-Service IT to Enterprise and
                           Service Provider Clouds

Business Wire

SANTA CLARA, Calif. -- March 27, 2013

Citrix today announced availability of CloudPortal™ Business Manager 2.0, a
cloud services delivery platform that enables enterprises and service
providers to unify the commerce, user management, provisioning and operational
aspects of a cloud into a single cloud interface for delivering anything as a
service (XaaS). CloudPortal Business Manager 2.0 allows cloud builders to
transform general purpose cloud infrastructures into consumable business
services, shifting the role of IT from gatekeeper to strategic cloud services
broker by enabling an agile IT-as-a-Service model. Today’s news further
expands the Citrix vision for helping businesses of all types and sizes build
clouds the way the world’s most successful clouds are built.

Operating a cloud as a business, internally or externally, can be a difficult
task without the right set of tools to connect cloud services to business
operations and end-users. For today’s cloud architects, building
infrastructures to meet elasticity and resource pooling requirements of the
cloud is already well-defined – the challenge has been delivering cloud
services in a meaningful and accessible way to all users,  technical and
non-technical.

With CloudPortal Business Manager 2.0, businesses can move their cloud
services strategy beyond Infrastructure-as-a-Service (IaaS) to include
applications, workloads and services with a powerful platform for metering,
managing and delivering them to users via a simple, self-service catalog. Open
and extensible, administrators can also leverage the newly available SDKs and
APIs for CloudPortal Business Manager 2.0 to offer best-of-breed third-party
or in-house cloud services that seamlessly integrate with existing business
and operations systems.

What is New?

New key features of CloudPortal Business Manager 2.0 include:

  *Custom Cloud Services Catalog – Create a custom catalog of services
    including IaaS, cloud, 3rd party, value-add and IT services that are
    delivered to users through a simple, self-service interface.
  *Extensible Platform – Leverage the partner ecosystem and newly available
    SDKs and APIs to seamlessly deliver any service (IaaS, PaaS, storage,
    etc.) while broadening the portfolio of services to differentiate and
    increase the value of the cloud.
  *Complete Cloud Visibility – Give users a single, comprehensive view of
    their cloud services, including availability, system health, performance,
    account status, utilization, billing, helpdesk and alerts.
  *Metering and Monitoring – Track service usage with real-time reports and
    proactively monitor system health with built-in alerts. Generate
    customized reports for current and historical activity with drill-down
    analytics.
  *Workflow Approvals – Define workflow rules for new user activation and
    service provisioning to ensure departmental requirements and budget
    approvals are met.

Quotes

Sameer Dholakia, Group VP and GM, Cloud Platforms Group, Citrix

“Designed in close partnership with Citrix CloudPlatform customers around the
world, CloudPortal Business Manager is empowering cloud builders to integrate
offerings into their existing business operations and ensure a seamless
end-user self-service experience. As many Citrix cloud builders look beyond
IaaS, CloudPortal Business Manager 2.0 provides them the open architecture
they need as they plan migrations to complete IT-as-a-Service offerings.”

Mark Goros, CEO, Caringo

“The demand for enterprise IT departments and service providers to introduce
new managed services has never been greater. Citrix CloudPortal Business
Manager delivers a solution that allows providers to rapidly deploy new
services which their customers can easily select, purchase and use. Caringo is
pleased to have integrated our enterprise class object storage with
CloudPortal Business Manager and worked closely with Citrix to ensure
organizations can provide a highly scalable and easy to manage cloud storage
service with just a few clicks.The combined solution radically simplifies
cloud storage deployment, and enables organizations to leverage the same
metering and user management systems as their other cloud services.”

Jay Desai, VP, Product Management, Cloudian

“Citrix and Cloudian share a common commitment to making it easy for any
enterprise or service provider to deploy powerful, cost-effective clouds. The
Cloudian Storage Platform is already fully integrated with Citrix
CloudPlatform, enabling seamless deployment of S3-compatible cloud storage
quickly and cost-effectively, as well as offering secondary storage. Now, with
our upcoming integration with CloudPortal Business Manager, we are bringing
IT-as-a-service and Storage-as-a-Utility one step closer to being realities.”

Craig McElroy, Chief Technology Officer, Contegix

“The self-service interface and granular account management that CloudPortal
Business Manager provides allows us to perfectly balance the administrative
control and end-user self-service requirements of our enterprise private cloud
customers.”

Anthony Lobretto, VP, Engineering and Technology Solutions, DBR360

“Citrix CloudPortal Business Manager 2.0 gives us the operational control we
need to deliver self-service cloud continuity offerings beyond IaaS. The new
CloudService SDK enables us to deliver a custom set of differentiated services
that provides enterprises complete control of their computing resources to
support their mission critical applications.”

Simon Withers, VP, Global Cloud Product, SunGard Availability Services

“SunGard Availability Services delivers a suite of Enterprise Cloud Services,
which includes the recent release of our public cloud service powered by
Apache CloudStack in Europe. With this recent addition of public cloud
services in partnership with Citrix, SunGard Availability Services provides
customers access to our public cloud customer portal delivering a customized
set of public cloud services via Citrix CloudPortal Business Manager. The open
design of the CloudPortal Business Manager 2.0 platformprovides SunGard
Availability Services with even greater flexibilityto enhance our public
cloud interface and best meet our customer’s needs.”

Related Links

  *Blog: When is a Cloud a Cloud? The Importance of Self-Service
  *Blog: Introducing Citrix CloudPortal Business Manager 2.0

Follow Us Online

  *CloudPortal Business Manager page
  *Citrix Cloud Advisors - an exclusive group of Citrix partners with
    expertise and experience building IaaS clouds using Citrix CloudPlatform
    and CloudPortal
  *Twitter:@Citrix, @Ulander, @CitrixCloud
  *Citrix on Facebook

About Citrix

Citrix (NASDAQ:CTXS) is the cloud computing company that enables mobile
workstyles – empowering people to work and collaborate from anywhere,
accessing apps and data on any of the latest devices, as easily as they would
in their own office – simply and securely. Citrix cloud computing solutions
help IT and service providers build both private and public clouds –
leveraging virtualization and networking technologies to deliver
high-performance, elastic and cost-effective services for mobile workstyles.
With market leading solutions for mobility, desktop virtualization, cloud
networking, cloud platforms, collaboration, and data sharing, Citrix helps
organizations of all sizes achieve the kind of speed and agility necessary to
succeed in an increasingly mobile and dynamic world. Citrix products are in
use at more than 260,000 organizations and by over 100 million users globally.
Annual revenue in 2012 was $2.59 billion.

For Investors

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Contact:

Citrix Systems, Inc.
Julie Geer, 408-790-8543
julie.geer@citrix.com
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