On the Spot Systems Grills up Deal with Fuddruckers

  On the Spot Systems Grills up Deal with Fuddruckers

 Company Will Provide On The Spot Systems^® Mobile Feedback Tool to Customers
at More Than 115 Company Owned and Franchised Fuddruckers Restaurants in North

Business Wire

BOSTON -- March 27, 2013

On The SpotSystems®, the leader in location specific, real-time worldwide
mobile surveys, today announced a new partnership agreement with Fuddruckers
Restaurants (NYSE: LUB) to provide the company with its signature Satisfaction
Management tool.^. The survey tool will be deployed in all of Fuddruckers’
company owned restaurants and the majority of its 120 franchised locations
across the US. Fuddruckers, famous globally for its “World's Greatest
Hamburgers®,” is just the most recent win for On The Spot Systems, which also
secured partnerships with PepsiCo Foodservice, Luby’s Cafeterias, and BJ’s
Wholesale Club in 2012.

This new partnership paves the way for Fuddruckers to take advantage of On The
Spot’s unique features, including real-time customer feedback for
service-focused industries, email list building, instant management alerts,
and automated user-friendly reporting. On The Spot Systems’ cost-effective
platform allows users to capture customer and employee feedback “on the spot”
by using smartphones or tablet technology. Fully customizable surveys allow
individualized branding without the need for a proprietary application and
deliver immediate insights into guest satisfaction, market research and field
data collection.

Fuddruckers’ customers will be offered multiple ways to provide feedback on
their dining experiences, including visiting a specific On The Spot Systems
URL via a smartphone or tablet, or scanning a QR code.

“Fuddruckers has been delighting guests for more than 30 years, and we are
excited to work with such a prestigious brand,” said On The Spot Systems
President Ken Kimmel. “On The Spot System’s real-time, actionable feedback
model will ensure that Fuddruckers provides the world’s best customer service
along with the world’s greatest hamburgers.”

“What impressed us the most was how easy On The Spot Systems makes taking a
survey,” said Mike Peay, Fuddruckers Director of Training. “We believe that
the Survey On The Spot feedback tool will provide Fuddruckers restaurant
managers with real-time feedback that will ensure our guests have the most
enjoyable experience every time they visit.”

On The Spot Systems can be used by any organization looking to capture
real-time, on-site information from its customers or employees. While
frequently associated with mobile guest satisfaction feedback, the tool is
also appropriate for product feedback, field data collection and product
research & development.

For more information about On The Spot Systems, including plans, pricing,
testimonials and a client roster, please visit http://www.onthespotsystems.com
or contact 888.330.7118. You can also become a fan on our Facebook page or
follow @SurveyOnTheSpot on Twitter.

About On The Spot Systems^®, Inc.

On The Spot Systems^® provides mobile solutions for companies that believe
better data leads to better business performance. The Company’s mobile data
collection technology helps businesses gain advantage in the marketplace by
providing them with location-specific data that makes a difference in
real-time. On The Spot Systems enables service-focused organizations to
capture cost effective in-the-moment customer and employee feedback by
utilizing digital tablet and smartphone technology.

About Luby’s

Luby's, Inc. operates restaurants under the brands Luby’s Cafeteria and
Fuddruckers and provides foodservice management through its Luby’s Culinary
Services division. The company-operated restaurants include 93 Luby’s
cafeterias, 61 Fuddruckers restaurants, two Koo Koo Roo Chicken Bistros, and
one Bob Luby’s Seafood Grill. Its 93 Luby’s cafeterias are located primarily
in Texas. In addition to the 60 company-operated Fuddruckers locations, the
Company has 121 Fuddruckers franchises locations across the United States
(including Puerto Rico), Canada, and Mexico. Luby's Culinary Services provides
food service management to 17 sites consisting of healthcare, higher education
and corporate dining locations. For more information about Luby’s, visit the
Company’s website at www.lubys.com. Follow Luby’s at www.facebook.com/Lubys
and a www.twitter.com/lubys.


For On The Spot Systems
Andrew Mastrangelo, 617-972-1826
Director, Corporate Communications, Allen & Gerritsen
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