Appoints Susan Morrow as VP of Product

       Appoints Susan Morrow as VP of Product

PR Newswire

OAKLAND, Calif., March 25, 2013

OAKLAND, Calif., March 25, 2013 /PRNewswire/,a leading online
brand for questions and answers and an operating business of IAC (NASDAQ:
IACI), today announced that Susan Morrow has joined as Vice President of
Product, effective immediately. With more than 20 years of product leadership
from the likes of digital content brands and companies such as Reading
Rainbow, Blurb, LeapFrog and Adobe, Ms. Morrow will spearhead's
product evolution from search to a multi-device, content-rich Q&A experience.


"Today's news further cements Ask's commitment to put content at the heart of
our product strategy," said Doug Leeds, chief executive officer of
"Susan has digital content in her DNA and a proven track record of
revitalizing digital content marketplaces and brands. Her experience will be
key to delivering Ask users the deeply engaging content experience they are
clamoring for."

Ms. Morrow will lead's product organization in evolving the
desktop experience, with answers supplied from top-tier content partners, the
company's proprietary Q&A database, expert advice from the recently acquired, and users themselves. Ms. Morrow will also take the reins of the
company's mobile product portfolio, which includes Ask's award-winning
flagship Q&A app.

Most recently, Ms. Morrow served as chief product officer for Reading Rainbow,
tasked with translating the beloved television show into a vital, growing
transmedia brand. Prior to this, she served as vice president of content at
LeapFrog, where she oversaw business strategy across ebooks, games and
learning apps for multiple device platforms. During her tenure, she also
played an instrumental role in rejuvenating the company's digital content
marketplace. Earlier in her career, Ms. Morrow held the post of vice president
of products for creative publishing platform Blurb, as well as vice president
of product for all web development tools at Macromedia, acquired by Adobe in
2005. Ms. Morrow holds an MBA from Stanford University.

"This is an enormous opportunity to take a top ranked consumer destination
site with millions of users and do something transformative that truly speaks
to the heart of the Ask value proposition," said Ms. Morrow. "Ask has enviable
content assets and technology, incredible traffic and brand strength, and a
dedicated and insightful leadership team – I am thrilled to be able to use
this foundation to build a Q&A service that knocks the socks off millions of

With more than 100 million global users, is a leading online brand for
questions and answers and an operating business of IAC (NASDAQ: IACI). Also
available as a mobile service, mobile apps have been downloaded more
than 3 million times. More information is available


Contact: Suraya Akbarzad, 510-985-7427,
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