Farmers Insurance to Celebrate 85th Anniversary by Joining Forces with Feeding America to Conduct National Food Drive as Way to

Farmers Insurance to Celebrate 85th Anniversary by Joining Forces with Feeding
   America to Conduct National Food Drive as Way to Continue Giving Back To
                            Communities It Serves

PR Newswire

LOS ANGELES, March 25, 2013

LOS ANGELES, March 25, 2013 /PRNewswire/ -- From its modest beginnings
85-years ago in a nondescript, Los Angeles office filled with second-hand
furniture and room enough for4 employees, Farmers Insurance has never lost
sight of the importance of making a difference in the communities it serves.

(Logo: http://photos.prnewswire.com/prnh/20080605/LATH062)

With that corporate philosophy as a backdrop, Farmers, which today provides
auto, home, small business, specialty and life insurance to 10 million U.S.
households, will celebrate its anniversary – March 25 through March 29 – by
joining forces with leading hunger relief charity organization, Feeding
America, in conducting a national food drive. The company has designated the
week as "We Are Farmers Week."

Founded on March 28, 1928 by civic-minded, Southern California entrepreneurs,
John C. "Jack" Tyler and Thomas E. Leavey, Farmers, in addition to the
national food drive, will commemorate its 85^th year of doing business with
anniversary festivities at company offices across the country. More than eight
decades after its first insurance policy was sold, Farmers now has more than
74,000 employees, agents and district managers in the U.S representing its
brand.

"Everyone at Farmers takes great personal pride in this company and all the
wonderful things it represents," said Farmers CEO Jeff Dailey. "Our 'One
Farmers' culture, our mission, our vision, our values and our guiding
principles are all singularly focused on serving the needs of our customers in
the communities in which we serve and do business."

Today, Farmers is among the leading and largest personal lines insurance
companies in the U.S. The company has a national network of sales agents; and
its employees occupy offices in communities such as Wilmington, Delaware,
Davie, Florida., Austin, Texas, Grand Rapids, Michigan, Oklahoma City and
suburban Kansas City, Portland, Cleveland and Los Angeles. The company's
award-wining corporate training and education center, the University of
Farmers, is located in the Southern California city of Agoura Hills with a
satellite campus in Grand Rapids, Michigan.

"I strongly believe that Farmers' founding fathers and the employees and
agents who have come before us would be proud of how far this company has
come," said Dailey. "Our job in future years is to keep building upon the
great Farmers culture and tradition so that we can leave Farmers an even
better company for the next generation for the benefit of our customers and
future customers."

A focal point of "We Are Farmers Week" will occur in local communities across
the country where Farmers agents, district managers and employees will lead
the way in conducting the national food drive – both literally by making food
donations and virtually via online contributions - in conjunction with Feeding
America.

"As a national company with a proud tradition and track record of volunteerism
in local communities, we could not think of a better way to celebrate our
85^th birthday than to partner with Feeding America," said Dailey.

Farmers is strongly encouraging everyone associated with the company,
including Farmers customers and the general public, to participate in the
national food drive with Feeding America, which estimates that one in six
people in the United States go to bed hungry every night.

For a statewide list of food banks, go to
http://feedingamerica.org/foodbank-results.aspx. If you would like to donate
money to provide meals to families, children and seniors facing hunger, go to
Virtual Food Drive for Feeding America.

Farmers Insurance Group of Companies is a leading U.S. insurer group of
automobiles, homes and small businesses and also provides a wide range of
other insurance and financial services products. Farmers Insurance is proud to
serve more than 10 million households with more than 20 million individual
policies across all 50 states through the efforts of over 50,000 exclusive and
independent agents and nearly 24,000 employees.

The Farmers Exchanges are three reciprocal insurers (Farmers Insurance
Exchange, Fire Insurance Exchange and Truck Insurance Exchange), including
their subsidiaries and affiliates, owned by their policyholders. Farmers
Group, Inc., along with its subsidiaries, manages the non-claims insurance
operations of the Farmers Exchanges. Farmers Group, Inc. is wholly owned by
the Zurich Insurance Group. For more information about Farmers, visit its Web
site at www.farmers.com or at www.Facebook.com/FarmersInsurance.

Contact: Mark Toohey
         Head of Media Relations
         (805) 907-2216 or
         mark_toohey@farmersinsurance.com
         Jerry Davies
         (213) 400-4459 or
         jerry.davies@farmersinsurance.com

SOURCE Farmers Insurance

Website: http://www.farmersinsurance.com
Website: http://feedingamerica.org