@hotelsdotcomca conducts week-long Twitter sweepstakes based on new TV
creative "Travellin' Band"
TORONTO, March 25, 2013 /CNW/ - Hotels.com® is getting amped for a Twitter
sweepstakes in Canada from Monday, March 25 through Friday March 29, 2013 in
celebration of the new Hotels.com TV advertisement featuring animated rock
The new broadcast creative from Hotels.com, Travellin' Band, follows a
fictitious band on the road that looks to Hotels.com to book their hotel stays
every step of the way through their overnight success. Smart, the friendly and
ever-knowledgeable Hotels.com concierge escorts the band throughout their
booking process where we see them book nearby last minute rooms via their
Hotels.com mobile booking app.
Hotels.com Twitter followers can enter to win a $50 music gift card and a set
of ear buds by simply tweeting to @hotelsdotcomca using the hashtag:
#TravellinSweeps. One winner from Canada will be selected daily during the
entry period in a random drawing of all entries received on that day.
"Time is a precious commodity for our consumers, and Hotels.com helps
customers find the perfect hotel deal at the perfect place at any time via our
mobile apps," said Taylor L. Cole, APR, travel expert for Hotels.com.
"Depicting the immediacy of getting a hotel in a fun situation like a band on
the go helps bring this notion to life."
Hotels.com designed this ad in partnership with Young & Rubicam Midwest to
underscore the growing popularity and usage of mobile devices while travelling
and to spotlight the company's ultimate expertise—finding you the perfect
place, every step of the way.
With the recent release of the new Windows 8 app,Hotels.com can now offer
even more mobile customers access to almost 200,000 hotels worldwide across
the Expedia Inc. global network in more than 25,000 destinations, more than
20,000 last-minute deals, more than 7 million user reviews and last-minute
hotel rooms close to their location.
Terms and conditions apply.
Hotels.com (also known in Canada asHotels.ca)is a leading online
accommodation booking brand.Through the Expedia, Inc. global network of
websites,Hotels.com, LP connects travellers with almost 200,000 properties
around the world, ranging from international chains and all-inclusive resorts
to local favourites and bed & breakfasts, together with all the information
needed to book the perfect stay. Hotels.com, LP benefits from one of the
largest hotel contracting teams in the industry, obtaining the best rates for
its customers, and offers frequent sales, special deals and promotions. There
are more than 7 millionGuest Reviewson the websites from users who have
actually stayed in the hotels to ensure customers can make an informed choice
when booking. Through Hotels.com, LP's industry-leading loyalty
programWelcome Rewards(TM), customers can earn a free night for every 10
nights stayed at more than 85,000 hotels. Under itsPrice Match Guarantee, if
a customer can find the same deal for less on a prepaid hotel, Hotels.com, LP
will refund the difference.Travellers can book online or by contacting one
of the multilingual call centers. Special apps for mobile phones and tablets
can also be downloaded atwww.hotels.com/deals/mobile_app/enabling
customers to book on the go with access to 20,000 last minute deals.
Hotels.com publishes an award-winning twice-yearly review of international
hotel room price trends called the Hotels.com Hotel Price Index™, which is
now produced in 31 individual country editions, with North American data
available atwww.hotel-price-index.com. Follow Hotels.com on Facebook
athttp://www.facebook.com/Hotels.comCA, on Twitter
athttp://www.twitter.com/hotelsdotcomcaand on YouTube
athttp://www.youtube.com/user/hotelsdotcom. Hotels.com, LP is part of
Expedia, Inc., the largest online travel company in the world with an
extensive portfolio that includes some of the world's best-known brands.
Hotels.com, Hotel Price Index, HPI, Finding You the Perfect Place and the
Hotels.com logo are either registered trademarks or trademarks of Hotels.com,
LP. All other trademarks are property of their respective owners. © 2013
Hotels.com, LP. All rights reserved.CST # 2083949-50
Lauren Wasley energi PR for Hotels.com Phone: (416) 425-9143 ext. 19
Taylor L. Cole, APR Hotels.com North America Phone: (469) 335-8442
Image with caption: "Smart hits the road to help out a band on tour (CNW
Group/Hotels.com)". Image available at:
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-0- Mar/25/2013 15:23 GMT
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