Immudyne Appoints Karen Kingston, Former Brand Strategist for Johnson &
Johnson, Pfizer, and Allergan, to Lead Global Marketing and Sales
NEW YORK, March 25, 2013 (GLOBE NEWSWIRE) -- Immudyne, Inc. (OTCQB:IMMD)
announced today that Karen Kingston has been appointed as the company's Chief
Marketing Officer to lead its global sales and marketing efforts.
Ms. Kingston has 15 years of experience successfully building brands and sales
strategies within the men's health, eye care, skin care, immunology, and
wellness industries. Most recently Ms. Kingston served as President & CEO of
Varitage. Founded in 2007, Ms. Kingston leveraged her marketing expertise and
technical knowledge to quickly secure Fortune 500 clients, including Johnson &
Johnson, Medtronic, and Pfizer. Ms. Kingston also secured numerous medical
device clients throughout the west coast, including OASIS Medical, Revision
Optics, and Lumenis. Ms. Kingston has a stellar track record of transforming
stagnant product portfolios into highly visible brands with accelerated
Prior to Varitage, Ms. Kingston spent more than 10 years working in sales and
marketing for Pfizer, Allergan, and medical advertising agencies. She played a
key role in marketing Viagra and was integral to shifting the brand focus to
younger men and overall wellness.
"We are seeing increasing market demand for our Yeast Beta Glucan product
line," said Mark McLaughlin, President & CEO of Immudyne."Karen's know-how
and proven ability to properly position and grow medical and wellness brands
will be invaluable to us as we introduce new product lines from Immudyne's
As Chief Marketing Officer, Ms. Kingston will spearhead the launch of several
new product lines based upon Immudyne's proprietary and patented Yeast Beta
Glucan. She will also be responsible for the continued growth and management
of Immudyne's sales and marketing team as well as the company's R&D of new
product development initiatives.
"I believe there is tremendous opportunity to educate consumers on how
critical the immune system is to overall health. Many adults are unaware that
by taking simple actions to support their immune system, they can feel better,
look better, and live healthier lives," said Ms. Kingston."I am thrilled to
have the opportunity to lead the marketing and sales efforts at Immudyne. Our
products offer unique and meaningful benefits for both men and women and will
help improve many, many lives."
Immudyne is a health and wellness company with a portfolio of unique,
patent-protected products for the medical, anti-aging, fitness, cosmeceutical,
and wellness industries. Immudyne's extensively researched, patent-protected
yeasted beta glucan, has an established history of providing clinically proven
benefits to patients and consumers. Immudyne has offices located in Mt. Kisco,
NY, Carlsbad, CA, and Florence, Kentucky.
Immudyne shares trade under the ticker symbol IMMD and the Company can be
found on the web at www.immudyne.com (currently being transformed).
Cautionary language regarding Forward-Looking Statements Safe Harbor Act
Disclaimer: Forward-looking statements in this release are made pursuant to
the Safe Harbor Provisions of the Private Securities Litigation Reform Act of
1995. Certain statements in this press release may contain words such as
"anticipates," "believes," "could," "estimates," "expects," "intends," "may,"
"projects," "plans," "targets" and other similar language and are considered
forward-looking statements. These statements are based on management's current
expectations, estimates, and forecasts. These forward-looking statements are
subject to important assumptions, risks and uncertainties, which are difficult
to predict and therefore the actual results may be materially different from
CONTACT: Immudyne, Inc.
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