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New Canon EOS Rebel T5i Digital SLR Camera Packs Performance with New Creative Controls

  New Canon EOS Rebel T5i Digital SLR Camera Packs Performance with New
  Creative Controls

Business Wire

MELVILLE, N.Y. -- March 21, 2013

Canon U.S.A., Inc., a leader in digital imaging solutions, is proud to
introduce a new flagship model to its popular EOS Rebel line, the EOS Rebel
T5i Digital SLR Camera. The incredible image quality and performance starts
with an 18 megapixel CMOS (APS-C) sensor and Canon’s superb DIGIC 5 Image
Processor. Combined with an extensive ISO range of 100–12800 (expandable to
25600 in H mode), the EOS Rebel T5i boasts crisp, detailed images, even in
low-light conditions. With a continuous shooting speed of up to 5.0 frames per
second (fps) united with 9 all cross-type AF focus points, the new EOS Rebel
T5i allows photographers the opportunity to shoot with ease, even in
challenging shooting situations.

When shooting in Live View mode, the Hybrid CMOS AF system enables speedy and
accurate autofocus for photos and video. Coupled with Canon’s new EF-S 18-55mm
f/3.5-5.6 IS STM lens, available in the standard kit lens bundle, the EOS
Rebel T5i takes full advantage of the Stepping Motor (STM) technology, which
allows the lens to smoothly and silently focus on the subject whether it is
moving or standing still. When combined with the camera's high-resolution
Vari-angle Touch Screen 3.0-inch Clear View LCD monitor II and intuitive touch
controls, the EOS Rebel T5i stands as Canon's most "consumer-friendly" DSLR.

“Built to make advanced photography creative and fun, the EOS Rebel T5i
Digital SLR Camera gives users exceptional image quality and fast, intuitive
operation along with creative functions to help advance photographic
expression,” said Yuichi Ishizuka, executive vice president and general
manager, Imaging Technologies & Communications Group, Canon U.S.A.

Expand Your Creativity with New Advanced Features

The EOS Rebel T5i provides amateur and advanced photographers looking to hone
their creative and technical skills with a range of features that allow for
crisp, clear images.

Whether it is adding saturation to a vivid landscape or applying a unique,
vintage touch to a portrait, users who want to express their creativity can
experiment with different effects and settings, composing a shot, by using one
of Canon’s seven Creative Filters. When the Creative Filters are applied in
Live View, users can preview the filter on the vari-angle three inch LCD touch
screen without having to shoot the image first. Effects such as ArtBold, Water
Painting, Grainy Black and White, Soft Focus, Toy Camera, Fish-Eye and
Miniature let users pick and choose how to best express their creative vision
before or after the image is captured.

The EOS Rebel T5i features advanced shooting modes to take creative imaging
even further. When using one of the advanced shooting modes such as Handheld
Night Scene, HDR Backlight Control or Multi-Shot Noise Reduction, multiple
images are taken and combined within the camera to help create the best
quality image based off of the shots taken. Providing quick and easy
accessibility, a new mode dial with Scene modes has been included, allowing
users the flexibility to select the subject matter while the camera determines
the optimal settings.

Enhanced EOS Full HD Movie Mode

The EOS Rebel T5i offers easy-to-use professional video capture. When users
switch to EOS Full HD Movie mode, the EOS Rebel T5i offers the ability to
shoot in 1080p Full HD video in a number of recording sizes and frame rates.
With Canon’s Hybrid CMOS AF System and Movie Servo AF, the camera provides
continuous AF for focus tracking of moving subjects by helping to reduce the
camera’s need to “hunt”, resulting in a quick and smooth continuous AF. While
shooting with one of Canon’s Stepping Motor (STM) lenses, such as the new EF-S
18-55mm f/3.5-5.6 IS STM lens, the camera will only capture the stereo sound
of the scene being recorded. For added flexibility, the EOS Rebel T5i also
features a built-in stereo microphone with manual audio level adjustment to
enhance sound quality.

Expanded Lineup of STM Lenses

Canon is expanding the lineup of STM lenses by adding one new lens, which now
gives users three choices that will allow for the capture of stunning images
and video with the EOS Rebel T5i – the EF-S 18-135mm f/3.5-5.6 IS STM, the EF
40mm f/2.8 STM and the new EF-S 18-55mm f/3.5-5.6 IS STM lens. The EF-S
18-55mm f/3.5-5.6 IS STM lens offers high magnification in a compact and
lightweight EF-S standard zoom lens with an optical image stabilizer for up to
four equivalent stops for shake correction. When paired with the Hybrid CMOS
AF, it allows for smooth and quiet, continuous AF for photo and video
capturing - making it the perfect combination for preserving those once in a
lifetime moments.

Availability

The EOS Rebel T5i Digital SLR camera is scheduled to be available in April for
an estimated retail price of $749.99 for the body alone; $899.99 bundled with
an EF-S 18-55mm f/3.5-5.6 IS STM lens kit, and $1,099.00 with the EF-S
18-135mm f/3.5-5.6 IS STM lens kit.

The new EF-S 18-55mm f/3.5-5.6 IS STM lens also is also scheduled to be
available separately in April at an estimated retail price of $249.99.

For more information about the Canon EOS Rebel T5i Digital SLR Camera, the
full list of product specifications and compatible lenses, visit
www.usa.canon.com/eos.

About Canon U.S.A., Inc.

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business,
and industrial digital imaging solutions. With approximately $40 billion in
global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall
in U.S. patents registered in 2012† and is one of Fortune Magazine's World’s
Most Admired Companies in 2013. In 2012, Canon U.S.A. has received the
PCMag.com Readers’ Choice Award for Service and Reliability in the digital
camera and printer categories for the ninth consecutive year, and for
camcorders for the past two years. Canon U.S.A. is committed to the highest
level of customer satisfaction and loyalty, providing 100 percent U.S.-based
consumer service and support for all of the products it distributes. Canon
U.S.A. is dedicated to its Kyosei philosophy of social and environmental
responsibility. To keep apprised of the latest news from Canon U.S.A., sign up
for the Company's RSS news feed by visiting www.usa.canon.com/rss.

†Based on weekly patent counts issued by United States Patent and Trademark
Office.

All referenced product names, and other marks, are trademarks of their
respective owners.

Availability, prices, and specifications of all products are subject to change
without notice. Actual prices are set by individual dealers and may vary.

Contact:

Editorial Contact:
Canon U.S.A., Inc.
Ellen Heydt, 631-330-5078
eheydt@cusa.canon.com
or
Ashley Dickerson, 631-330-4286
adickerson@cusa.canon.com
or
Canon U.S.A. Website:
http://www.usa.canon.com
or
For sales information/customer support:
1-800-OK-CANON
 
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