TravelCenters of America Introduces ‘Get Moving. StayFit.’ Program to
Encourage Professional Drivers to Adopt a Healthier Lifestyle
Program in Partnership with ‘the President’s Challenge’
WESTLAKE, Ohio -- March 21, 2013
TravelCenters of America LLC (TravelCenters) operator of the TA® and Petro
Stopping Centers® travel center brands, is once again leading the charge in
professional driver health and wellness. The new, free ‘Get Moving. StayFit.’
Program helps drivers focus on nutrition and physical fitness. TravelCenters
developed ‘Get Moving. StayFit.’ in cooperation with the President’s
Challenge, the premier program of the President’s Council on Fitness, Sports,
While ‘Get Moving. StayFit.’ is tailored specifically for professional
drivers, the foundation of the program mimics the Presidential Active
Lifestyle Award (PALA+) Program, a program of the President’s Challenge that
encourages all Americans to lead healthy, active lifestyles. The plus sign
(‘+’) after the PALA acronym signifies the addition of healthy eating to the
program originally designed to promote an increase in physical activity.
“TravelCenters chose to partner with the President’s Challenge and base our
program off of the PALA+ program because of their longstanding commitment to
promoting fitness and healthy eating for adults and youth throughout the
country. The President’s Challenge has been around since the 1960s, and the
program has recognized millions of people for their fitness achievements,”
said Tom O’Brien, President and CEO of TravelCenters.
‘Get Moving. StayFit.’ will officially launch on May 1, 2013. TA and Petro are
offering professional drivers the opportunity to pre-enroll in the program at
any TA or Petro location through the UltraONE® driver kiosk beginning April 1.
Drivers can also enroll at the TA/Petro booth (#19156) at the Mid-America
Trucking Show taking place March 21-23 at the Kentucky Expo Center is
Beginning May 1, drivers will see all program components appear on the
UltraONE kiosk ‘Get Moving. StayFit.’ screen. For each week in their
eight-week program, drivers choose and commit to 30 minutes of physical
activity per day for at least five days a week. Participants can also earn
their activity credit by wearing a pedometer and logging 8,500 steps per day.
All activity can be easily recorded by the driver at the UltraONE kiosk.
The program includes encouragement to focus on a weekly nutritional goal to
exercise and eat healthy. The UltraONE kiosk makes it easy to track, and
automatically provides required information to the President’s Challenge
program. Drivers who complete six of the eight weeks of the Challenge can
redeem their virtual ‘Apples’ accumulated through the UltraONE kiosk for great
StayFit prizes, and those who complete the ‘Get Moving. StayFit.’ PALA
Challenge will receive a unique, embroidered TA/Petro PALA patch, developed
specifically for this Program.
“We’re very excited to team up with PALA+ to support health and fitness
specifically for drivers,” continued O’Brien. “We want to help drivers set and
meet their own goals for staying healthier on the road. Since launching our
StayFit program in 2010, we have had thousands of drivers use our free fitness
rooms, walking trails and basketball hoops at our locations across the
country. And our StayFit restaurant menu options, as well as the Travel Store
fresh and healthy offerings are popular with drivers looking to live
healthier. We look forward to awarding many prizes to drivers who complete
this Challenge,” he added.
About TravelCenters of America LLC
TravelCenters of America LLC (TravelCenters), headquartered in Westlake, Ohio,
is a leading travel center business in 41 states and Canada operating under
the TA and Petro Stopping Centers brands. With 244 convenient full-service
locations off interstate highway exits, TA and Petro offer customers diesel
and gasoline fueling services, more than 500 full- and quick-service
restaurants, 24-hour convenience stores, heavy truck maintenance services,
RoadSquad Connect™ (24/7/365 emergency roadside service), Reserve-It™ (truck
parking reservations), and many other services – all within large, high
traffic facilities. For more information on TravelCenters and TA, please visit
www.tatravelcenters.com. For more information on Petro Stopping Centers,
please visit www.petrotruckstops.com.
About The President’s Challenge and PALA
The President’s Challenge is the premier program of the President’s Council on
Fitness, Sports, and Nutritionadministered through a co-sponsorship agreement
with the Amateur Athletic Union.The President’s Challenge helps people of all
ages and abilities increase their physical activity and improve their fitness
through research-based information, easy-to-use tools, and friendly
motivation. Since its founding, The President’s Challenge has grown to include
the Presidential Active Lifestyle Award (PALA+) challenge for people who want
to make physical activity and healthy eating part of their everyday lives. The
President’s Challenge has bestowed nearly one million PALA awards, and helped
countless people live more active, healthier lives. For more information, go
to www.fitness.gov or www.presidentschallenge.org.
Photos/Multimedia Gallery Available:
TravelCenters of America
Tom Liutkus, 440-808-7364
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